Coffee Market in China

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Coffee in China
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Summary
Coffee saw retail volume sales of 3 to reach
65,000 tonnes in 2016. This was mainly due to
rising consumer interest in the coffee culture in
China in 2016, leading to a rise in coffee
consumption. Consumers continued to demand
quality coffee both in and out of the home.
Furthermore, an increasing number of specialist
coffee shops and cafés in retail expanded rapidly
in order to cater to the increasing demand.
Coffee drinking has become fashionable and a
daily drinking habit, especially among yo
Coffee in China report offers a comprehensive
guide to the size and shape of the market at a
national level. It provides the latest retail
sales data 2012-2016, allowing you to identify
the sectors driving growth. It identifies the
leading companies, the leading brands and offers
strategic analysis of key factors influencing the
market - be they legislative, distribution or
pricing issues. Forecasts to 2021 illustrate how
the market is set to change.
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Product coverage Fresh Coffee, Instant Coffee.
Data coverage market sizes (historic and
forecasts), company shares, brand shares and
distribution data. Why buy this report? Get a
detailed picture of the Coffee market Pinpoint
growth sectors and identify factors driving
change Understand the competitive environment,
the markets major players and leading brands
Use five-year forecasts to assess how the market
is predicted to develop.
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Table of Contents

• Headlines
• Trends
• Competitive Landscape
• Prospects
• Category Data
• Executive Summary
• Demand for Natural and Healthy Ingredients Has
  Positive Effect on Hot Drinks
• Coffee Wave Supports Hot Drinks

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• Premiumisation Introduces New Products
• Steady Performance Expected in the Forecast
  Period
• Key Trends and Developments
• Increase in Health-oriented Consumer Base Has
  Positive Effect on Hot Drinks
• Consumers Prefer Convenience of Alternative
  Drinks
• Social Media Becomes the Ideal Way To Reach
  Consumers of Hot Drinks
• Market Data

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Full Report Coffee in China
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