Strengthening Purchasing Power Brace Future Outlook of Ukraine Ice Cream Market: Ken Research - PowerPoint PPT Presentation

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Strengthening Purchasing Power Brace Future Outlook of Ukraine Ice Cream Market: Ken Research

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The Ukrainian Ice Cream market is forecast to register higher growth in Off-trade sales than On-trade sales during 2015-2020. – PowerPoint PPT presentation

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Title: Strengthening Purchasing Power Brace Future Outlook of Ukraine Ice Cream Market: Ken Research


1
Strengthening Purchasing Power Brace Future
Outlook of Ukraine Ice Cream Market Ken Research
2
Ken Research has announced its distribution on,
Consumer and Market Insights Ice Cream in
Ukraine it gives detailed insights on market
trends, consumption and production, trends in the
usage of packaging materials, types and closures
category level distribution data and brands
market shares.
3
  • The report contains overall market statistics by
    value and volume and future outlook of the
    industry for Artisanal Ice Cream, Impulse Ice
    Cream-Single Serve, and Take-Home and Bulk Ice
    Cream with inputs on individual segment share
    within each category.
  • Report also discuss demand by distribution
    channels including Hypermarkets Supermarkets,
    Convenience Stores, Food Drinks Specialists,
    On-trade and others in 2015 along with market
    share of leading players.
  • Market Outlook
  • The performance of ice cream is usually subject
    to strong seasonality in consumption, which leads
    to low sales per capita. Thereby, the caprice of
    the weather is the main factor that influences
    annual consumption in the category. 

4
  • On-trade sales have topped the overall
    distribution of ice cream in Ukraine. Rud,
    Lasunka, Laska and Limo are the major players in
    the country.
  • Rud has been the leading brand in the 'Impulse
    Ice Cream-Single Serve' category. The country's
    consumers are opting for the value for money
    products in the ice cream market and the market
    players are adopting techniques to meet their
    demands and make huge profits.
  • Zhytomyrsky Maslozavod has led the ice cream
    market in 2016, with a 32 value share and its
    leading position was the result of its expanded
    distribution, premium offer and advertising
    campaigns, which further created awareness and
    recognition for the companys umbrella brand,
    Eskimos.

5
The 'Take-Home and Bulk Ice Cream' category has
been the largest in the Off-trade volume
consumption, while Artisanal Ice Cream has led
the On-trade consumption. Flexible Packaging
has persisted to be the majorly used packaging
material in Ukraines ice cream market from the
very beginning of the market. It is this packing
only usually which assures the consumers of the
quality of the product they are buying. The
Ukrainian Ice Cream market is projected to
register higher growth in Off-trade sales than
On-trade sales in the years to proceed. Overall,
the ice cream market in the country is forecasted
to evolve at a CAGR of 3.0 in volume terms in
the future.
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The use of Sachet container is also projected to
inscribe the fastest growth in the years to
proceed since they ensure quality as well as
protection of the related products to be bought
by the price conscious consumers. On a whole,
growth is forecasted to be driven by slowly
rising unit prices, which will stem from the
developing premiumisation trend, as well as
private label, facilitated by the slow
improvement in Ukrainian consumers purchasing
power with main subject to weather
conditions. Key Factors Considered in the
Report Ukraine Ice Cream Market Research
Report Ice Cream Consumption Ukraine Ukraine
Dairy Products Market Research
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  • Ice Cream Market Future Outlook Ukraine
  • Ice Cream Market Players Ukraine
  • Ukraine Ice Cream Market Size
  • Ukraine Ice Cream Market Growth
  • Ukraine Ice Cream Market Revenue
  • Ukraine Ice Cream Market Share
  • Ukraine Ice Cream Market Trends
  • Companies Covered
  • Elite, Mars Incorporated, Nestle S.A.-Brands,
    Troyanda LLC
  • For more coverage click on the link below
  • https//www.kenresearch.com/food-beverage-and-toba
    cco/dairy-products/consumer-market-insights-ice-cr
    eam-ukraine/82570-11.html

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Related links https//www.kenresearch.com/food-be
verage-and-tobacco/dairy-products/consumer-market-
insights-ice-cream-sweden/82567-11.html https//w
ww.kenresearch.com/food-beverage-and-tobacco/dairy
-products/consumer-market-insights-ice-cream-thail
and/82568-11.html Contact UsKen ResearchAnkur
Gupta, Head Marketing CommunicationsAnkur_at_kenre
search.com91-9015378249
9
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