Artisanal Ice Cream Segment Account for Highest Contribution in Venezuela: Ken Research - PowerPoint PPT Presentation

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Artisanal Ice Cream Segment Account for Highest Contribution in Venezuela: Ken Research

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The market is led by the Artisanal Ice Cream category in value terms, which is also forecast to witness the fastest value growth during 2015-2020. – PowerPoint PPT presentation

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Title: Artisanal Ice Cream Segment Account for Highest Contribution in Venezuela: Ken Research


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Artisanal Ice Cream Segment Account for Highest
Contribution in Venezuela Ken Research
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Ken Research has announced its latest publication
titled, Consumer and Market Insights Ice Cream
in Venezuela which cover all major aspects of
market demand and production. Report discusses
spending power of Venezuela population, their
buying habits, market size and future outlook of
the industry. Report also highlights major market
trends and developments including future outlook
of the industry.
3
The report analyses major brands including
Artisanal Ice Cream, Impulse Ice Cream-Single
Serve, and Take-Home and Bulk Ice Cream with
inputs on individual segment share within each
category and changes in the market share forecast
for 2015-2020. It helps the users in
identification of high potential categories and
explores further market opportunities based on
detailed value and volume analysis and also aids
them to gain an understanding of the total
competitive landscape based on detailed brand
share analysis for planning an effective market
positioning. MARKET TRENDS On-trade sales
account for about half of the distribution share
in the Venezuelan ice cream market.
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Unilever Plc has been one of the major players in
the country and at the same time, prize off is
the only closure type used in the
market. Unilever was the leading company in ice
cream in 2016 with a retail value share of 47
and its flagship brands included Magnum, Cornetto
and Bati Bati in impulse ice cream, and Tío Rico
and Carte DTío Rico and Carte d cks
products. The Artisanal Ice Cream category has
the highest volume share in the overall ice cream
market and Tio Rico is the leading brand in the
'Take-Home and Bulk Ice Cream' category.
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Flexible Packaging has persisted to be the
majorly used packaging material in the Venezuelan
ice cream market from the very beginning of the
market. It is this packing only usually which
assures the consumers of the quality of the
product they are buying. The market is led by
the Artisanal Ice Cream category in value terms,
which is also projected to witness the fastest
value growth in the years to proceed. The
Venezuelan Ice Cream market is expected to submit
higher growth in volume terms in the future years
as compared to past years. As per the report
findings, the ice cream market in Venezuela is
forecasted to prosper at a CAGR of 2.9 in volume
terms in the future years.
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On a whole, the market is viewed as registering
huge profits year after year. The ever rising
positions of the premium brands due to economic
growth and recovery in incomes is ultimately
projected to lead value growth. Key Factors
Considered in the Report Venezuela Ice Cream
Market Research Report Ice Cream Consumption
Venezuela Venezuela Dairy Products Market
Research Ice Cream Market Future Outlook
Venezuela Ice Cream Market Players
Venezuela Venezuela Ice Cream Market
Size Venezuela Ice Cream Market Growth
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Venezuela Ice Cream Market Revenue Venezuela Ice
Cream Market Share Venezuela Ice Cream Market
Trends Companies Covered Central Madeirense
C.A, Empresas Carozzi S.A, General Mills Inc,
Makro, Unilever PLC For more coverage click on
the link below https//www.kenresearch.com/food-
beverage-and-tobacco/dairy-products/consumer-marke
t-insights-ice-cream-venezuela/82571-11.html
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Related links https//www.kenresearch.com/food-b
everage-and-tobacco/dairy-products/consumer-market
-insights-ice-cream-sweden/82567-11.html https//
www.kenresearch.com/food-beverage-and-tobacco/dair
y-products/consumer-market-insights-ice-cream-ukra
ine/82570-11.html Contact UsKen ResearchAnkur
Gupta, Head Marketing CommunicationsAnkur_at_kenre
search.com91-9015378249
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