Title: Digital Signage Market share to reach $23bn by 2023
1Digital Signage Market share to grow at a CAGR of
5.2 during the next seven years Global Market
Insights Inc.
Fuel Cell Market size worth 25.5bn by 2024
2Industry Overview
- Global Digital Signage Market size forecast was
over USD 15 billion in 2015 and it likely to
exceed revenue of USD 23 billion by 2023,
escalated by high demand for digitally enabled
products with enhanced content. Innovations in
display panel production techniques have led to
substantial price decline predicted to positively
affect global digital signage industry trends.
Software dealers are growingly concentrating on
entry level items. Execution of flip clip
technology leading to good dissipation of heat,
reduced LED failure and large availability of
light angles is predicted to lessen digital
signage market price trend. - However, lack of standards to assure
interoperability between these two equipment
kinds is one of the key challenges to industry
growth. Creating advanced solutions with already
available commercial media players and displays
is a key threat to the growth of the industry due
to interface compatibility. - Producing and distributing contents through
digital signage technology is rapid and cost
effective. For example, a hotel can make use of
digital signage to promote its shopping
amenities, dining services and recreation
facilities.
3Application Trends
- The industry is segmented into various
applications like retail application and
healthcare application. Retail application
contributed more than 40 of global industry
share for 2015. It is predicted to continue its
domination in future. - Healthcare segment features positive regulatory
scenario for industry growth. It is predicted to
register 7 CAGR during forecast timeframe.
Pharmaceutical Research and Manufacturers of
America has made such regulations that disallows
pharmaceutical firms from following the
traditional practice of distributing notepad and
branded pens to physicians for marketing their
products. The new rules have compelled the firms
to explore 3D technology based digital signage as
a feasible marketing tool. Further, this
technology assists in reducing perceived patient
waiting times by curbing their anxiety through
entertainment.
4Display Technology Trends
- LCD display technology contributed to greater
than 55 of the industry share for 2015 but is
predicted to expand at sluggish rate than global
average during forecast period. - Large screen sizes like those bigger than 50 inch
displays are predicted to experience higher
acceptance during forecast timeframe. In contrast
to this, small sized displays are predicted to
lose their industry share due to declining LCD
costs and rising digital signage market size. - LED displays are attractive segment with CAGR
predicted over 6 in future.
5Europe digital signage market size, by
application, 2012 - 2023 (USD Million)
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7Regional Trends
- U.S. digital signage market size was 4.4 billion
for 2015. Rising demand across various
application areas is predicted to positively
affect the industry growth of the region. - Favourable application overview along with
improved user experience is a key factor driving
the industry growth in Asia Pacific. Regional
demand for the digital signage across
transportation segment is predicted to register a
CAGR of about 7 during the forecast period.
Competitive Trends
- Key leaders by profiled in the report include
Panasonic Corporation, Samsung Electronics, LG
Electronics, NEC Display Solutions Limited, Scala
Incorporation, Adflow Networks, Cisco Systems
Incorporation, KeyWest Technology Incorporation,
Microsoft Corporation, BrightSign LLC, Intel
Corporation, Omnivex Corporation, Polk Audio and
Winmate Communication Incorporation.
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