Kenya dairy products market report 2020 : Ken Research

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Kenya Dairy Products Market Report 2020 Ken
Research
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• Kenya Dairy Products Market Outlook to
  2020 - New Product Launches in Kenya to Dairy
  Product Market provides a comprehensive analysis
  of the dairy product market in Kenya. The report
  includes the market share contributed by the
  sales of different dairy products including
  processed milk, yoghurt, cheese, ice cream,
  butter, flavored milk and milk powder. The study
  also enlists the key market indicators which
  include consumption per capita, total consumption
  and production, average per unit and price, and
  import and export data by value and by quantity.
  Trends and developments and regulatory framework
  are also added in the study for clear
  understanding about the factors responsible for
  present scenario of the market. The future
  analysis of overall Kenya dairy product market
  has also been discussed along with
  recommendations from analyst view.

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• Kenya is a volume-driven dairy market
  with large number of unorganized players
  operating in the market for various dairy
  products such as ice creams, yoghurt, flavored
  milk, butter and cheese. Around of Kenya's
  milk is sold via unorganized, small-scale
  businesses in informal markets or are consumed
  directly at home. The dairy product market
  generates 70.0 of the 40,000 jobs in nation and
  hence contributes significant percentage for the
  growth in countrys GDP. Growing dairy farming in
  the nation has resulted in increased contribution
  from Kenya in overall dairy product market of
  Africa. The country contribution is observed to
  increase from in 2013 to in 2015. In terms
  of market revenue, the market recorded an incline
  from KSE billion in 2013 to KSE billion in
  2015 at a significant CAGR of . However,
  unfavorable exchange rate of local currency
  compared to USD impacted the Kenya dairy product
  market growth negatively leading to lower CAGR of
  with revenues rising from USD billion in
  2013 to USD billion in 2015.

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• Among various dairy products categories,
  processed milk dominated the overall dairy
  product market in 2015. Easy availability of
  processed milk through large number of
  unorganized players operating in the market is
  the major factor contributing towards high demand
  for processed milk in the nation. Yoghurt
  captured second position in the market majorly
  due to increasing trend among the people in
  nation to consume more amount of yoghurt due to
  its nutritious value and as an effect of the
  government initiatives to increase health
  awareness among the overweight and obese
  population of Kenya. It could be advocated by the
  increased per capita consumption of yoghurt which
  has increased from kg in 2013 to kg in 2015.

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• Kenya dairy product market has presence of
  various recognized brands such as Nestle,
  Unilever, Glacier Products, and Eldoville Dairies
  which either offer products in market through
  domestic manufacturing or import by their
  licensed distributors across the nation. The
  dairy market in Kenya also has presence of large
  number of small scale dairy manufacturers for the
  products such as yoghurt and cheese. The ice
  cream market in Kenya is highly organized with
  the leading share enjoyed by Nestle. The yoghurt
  and cheese have large number of unorganized
  market players in the nation.

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• However, yoghurt market is dominated by
  Eldoville Dairies with revenue share in 2015
  followed by Brookside Dairies and Planet yoghurt.
  In cheese market, Brown Cheese, Raka Milk
  Processors, Eldoville Dairies, and NKCC are
  estimated as the main players cumulatively
  capturing of the revenue share in 2015.
  Similarly, in butter and milk powder, Unilever
  and Nestle are estimated to dominate the market
  respectively in year 2015.
• Key Topics Covered in the Report
• The market size of Kenya Dairy Product Market
• Market segmentation of Kenya Dairy Product Market
  on the basis of Products
• Trends and Developments in Kenya Dairy Product
  Market
• Regulatory Framework of Kenya Dairy Product
  Market
• Competitive Landscape and Detailed Company
  Profiles of the Major Market Players
• Future Outlook and Projections of Kenya Dairy
  Product Market
• Analyst Recommendations
• Macro-Economic Factors Impacting the Kenya Dairy
  Product Market

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  and-tobacco/dairy-products/kenya-dairy-products-ma
  rket/60304-11.html
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• Contact Ken ResearchAnkur
  Gupta, Head Marketing CommunicationsAnkur_at_kenre
  search.com91-9015378249

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