Why content is the king - PowerPoint PPT Presentation

Loading...

PPT – Why content is the king PowerPoint presentation | free to download - id: 84a4b8-OTNiO



Loading


The Adobe Flash plugin is needed to view this content

Get the plugin now

View by Category
About This Presentation
Title:

Why content is the king

Description:

When it comes to creating a steady stream of high quality traffic, everybody says that content is a king; In this power point presentation, you can learn the reasons why content is the king! – PowerPoint PPT presentation

Number of Views:20
Updated: 18 November 2016
Slides: 12
Provided by: AldenHussy

less

Write a Comment
User Comments (0)
Transcript and Presenter's Notes

Title: Why content is the king


1
Why content is the king ?
2
Importance of high quality content
  • High-quality and compelling content is the single
    most crucial, make-or-break component of your
    marketing strategy
  • Search engines love high quality content
  • Good content builds brand loyalty
  • Content attracts your viewers attention

3
Checklist to write high quality content
  • Relevance
  • Accuracy
  • Influence
  • Engagement
  • Completeness
  • Style
  • Usability
  • Findability

4
Importance of content in the digital media
1. 40 of corporate companies use blogs as the
marketing medium and more than 46 of people read
blogs twice a day. 2. Creating content is the
top goal in order to boost inbound traffic to
your website. 3. Content will become
well-crafted, educational, making your site the
go-to place for relevant knowledge about your
business. 4. Content marketing tactics enhances
ROI, online traffic and positive brand awareness.
5
Content improves the user engagement
6
Two main aspects of the web content
  • Quality
  • Content should be well written
  • Make your visitors to learn the new things
  • Content should be rich in keywords
  • Quantity
  • Website should be updated with new content
    regularly
  • Content should fulfil the needs of your
    end-users.

7
Why content is the part of SEO strategy?
Writing high-quality content should be a key
aspect of every SEO strategy. 
  • Search engines can't read images, so we have to
    provide detailed and quality information about
    our website in the text format.
  • Google checks for the content relevancy
  • Content should engage with your readers and keeps
    them interested
  • Updating fresh content regularly can boost your
    online traffic
  • Good content drives right audience to your website

8
How quality content impacts your business
  • Businesses needs relevant traffic to their own
    websites. High quality content can bring relevant
    visitors to your website.
  • More chances of showing up on a search engine
    results page
  • The visual content must be reliable
  • Google and the other web crawling bots look for
    fresh content regularly
  • If any new content added to your page, there is
    an additional indexed page created for your
    website - a good opportunity to get the high
    rankings.

9
Source
http//review.content-science.com/content-quality-
checklist/ http//www.londonschoolofmarketing.com/
blog/bid/380246/Why-content-is-still-king-of-the-m
arketing-world http//www.business2community.com/c
ontent-marketing/content-still-king-always-will-01
495601 https//econsultancy.com/blog/65066-the-imp
ortance-of-quality-content/ https//www.trewmarket
ing.com/smartmarketingblog/content-marketing-2/the
-importance-of-content-in-the-digital-world http/
/localvox.com https//www.searchenginejournal.com/
content-part-smart-seo-strategy/67975/ http//www.
dom4j.org/online-marketing/content-and-seo.php htt
ps//www.searchenginejournal.com/content-part-smar
t-seo-strategy/67975/ http//www.visualapp.com/blo
g/articles/the-importance-of-content-in-search-eng
ine-optimization-seo http//smejoinup.com/blog/qua
lity-content-impact-business/
10
http//www.ekavat.co.uk/
11
Thank you
About PowerShow.com