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MKT 435 CART Become Exceptional/mkt435cart.com

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MKT 435 All Assignments FOR MORE CLASSES
VISIT www.mkt435cart.com MKT 435 Week 1 Consumer
Behavior and Marketing Paper   MKT 435 Week 2
Porsche Case Study   MKT 435 Week 3 Part I
Consumer Behavior and Marketing Strategy   MKT
435 Week 3 How Attitudes are Influenced   MKT 435
Week 4 Part II Consumer and Behavior Marketing
Strategy   MKT 435 Week 4 Examine a Communication
Tool   MKT 435 Week 5 Final Consumer Behavior and
Marketing Strategy   MKT 435 Week 5 Consumer
Decision Making Process Analysis
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MKT 435 Week 1 Consumer Behavior and Marketing
Paper FOR MORE CLASSES VISIT www.mkt435cart.com C
hoose a company with which you are
familiar. Prepare a 1,050- to 1,400-word paper in
which the interrelationship between consumer
behavior and marketing is discussed. Find three
specific examples of the companys marketing
strategy and its relationship with consumer
behavior. Examples may include mission/value
statements, print advertising, website content,
press releases, among others. Using these
examples, what is your opinion of how the company
uses the understanding of consumer behavior to
create and implement its marketing
strategy? Discuss each example you found using
specific information. Include a screenshot or
copy of the marketing pieces you
examined. Format the paper consistent with APA
standards.
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MKT 435 Week 2 Porsche Case Study FOR MORE
CLASSES VISIT www.mkt435cart.com Read the Porsche
case study found in Consumer Behavior on pages
52-53. Write the answers to the following
questions 1, 2, 3, 4 and 6 at the end of the
case. Use the worksheet to answer the questions.
The paper will need to be 700 to 1,050 words in
total length. Format the paper consistent with
APA standards. Click the Assignment Files tab to
submit your assignment.
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MKT 435 Week 3 How Attitudes are Influenced FOR
MORE CLASSES VISIT www.mkt435cart.com Write a
1,050- to 1,400-word paper in which you write
about the following scenario          What was
your attitude about this course before it
started?          What factors influenced that
attitude?          How has your attitude toward
the course changed now in the third week of
class?          Refer to attitude and motivation
theories as discussed in Chapter 6 to support
your reasoning for the before and after attitudes
you describe.          Use specific
examples. Format the paper consistent with APA
standards. Click the Assignment Files tab to
submit your assignment.
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MKT 435 Week 3 Part I Consumer Behavior and
Marketing Strategy FOR MORE CLASSES
VISIT www.mkt435cart.com Write a 700- to
1,050-word paper in which the team discusses the
following          A brief overview of the
company and the product and its marketing
strategy.          An examination and discussion
of the external factors that influence the
companys target market.          Find 5
examples of the companys marketing
communications and discuss each communications
example, addressing how the company recognizes
external factors that influence its consumers
behavior.  Examples of Marketing Communications
types are  print advertising, press releases,
brochures, flyers, banner ads, etc. Format the
paper according to APA standards. Click the
Assignment Files tab to submit your assig
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MKT 435 Week 4 Examine a Communication Tool FOR
MORE CLASSES VISIT www.mkt435cart.com Choose a
marketing communication tool used by a brand
about which you are passionate. Examples of
Marketing Communications types are print
advertising, press releases, brochures, flyers,
banner ads, etc. Create a Poster Board
presentation in which you          Present the
communication tool          Discuss how
effective it is in attracting and retaining
customers, and communicating the companys focus
on customer satisfaction.          Propose 3
ways in which the communication tool could be
improved for effectiveness.          You may
create an actual poster board and bring it to
class or submit the poster board using
padlet.com, storyboard.com, or movenote.com, and
adding a script to accompany the electronic
poster board submission.
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MKT 435 Week 4 Part II Consumer and Behavior
Marketing Strategy FOR MORE CLASSES
VISIT www.mkt435cart.com Write a 525- to
700-word paper in which the team explains the
roles of family, culture, and subculture
influences on the companys target market
purchasing behavior. Discuss how the company can
use learning and perception theories in
attracting and retaining target market members.
Provide a brief description of the theory with
specific examples of using it in a marketing
communication strategy. Format the paper
according to APA standards. Click the Assignment
Files tab to submit your assignment.
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MKT 435 Week 5 Consumer Decision Making Process
Analysis FOR MORE CLASSES VISIT www.mkt435cart.co
m Analyze a recent purchase decision you made
using the steps in the consumer decision making
process. The consumer decision making process is
discussed in Chapter 14, pages 341-346. Submit a
detailed outline in which you show the steps you
took in making the purchase decision and the
rationale behind each step. An example of a
detailed outline can be found in the Center for
Writing Excellence. Click the Assignment Files
tab to submit your assignment.
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MKT 435 Week 5 Final Consumer Behavior and
Marketing Strategy FOR MORE CLASSES
VISIT www.mkt435cart.com Create and present a 10-
to 12-slide PowerPoint presentation of Part
III. Develop a segmentation analysis of the
companys target market. Address each variable of
segmentation (geographic, demographic, behavioral
and psychographic) that is significant in
attracting the target market. Provide specific
examples of product attributes and benefits for
each segmentation variable identified as
relevant. Refer to Chapter 2 for segmentation
variables.          What is the target market
for this companys product line? Discuss the
target market in terms of the segmentation
variables.          What position has the
company chosen for this product?         
Reexamine the five examples of the companys
communications identified in the Week 3
assignment.
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