LGBT Research, Marketing & Consulting by CMI - PowerPoint PPT Presentation

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LGBT Research, Marketing & Consulting by CMI

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Community Marketing & Insights INC Community Marketing and Insights has given lesbian, gay, bisexual, transgender (LGBT) look into, market bits of knowledge, systems and preparing to corporate pioneers, non-benefits, colleges and government establishments around the globe since 1992. – PowerPoint PPT presentation

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Title: LGBT Research, Marketing & Consulting by CMI


1
Community Marketing INC.
2
About CMI
Community Marketing and Insights has given
lesbians, gays, promiscuous, transgender (LGBT)
look into, market bits of knowledge, systems and
preparing to corporate pioneers, non-benefits,
colleges and government establishments around the
globe since 1992. Give CMI a chance to help you
better comprehend your chances, develop your LGBT
piece of the pie, and enhance rate of return.
Whether your organization is just learning about
the market or is updating its strategy, CMI can
accelerate your plans, reduce your risks and
deliver measurable results.
3
CMI Research
  • CMIs LGBT Research Practice
  • CMI Methodologies
  • CMIs Proprietary LGBT Panel
  • CMI Clients
  • Strategic Consulting
  • Corporate Training

4
CMIs LGBT Research Practice
Learning of your general market potential (and
additionally openings in LGBT sub-markets),
advertise estimate, showcase areas, building up
baselines for measuring development and setting
reasonable objectives, and so forth. Bits of
knowledge about your clients, including their
inclinations, inspirations, sensitivities,
affinities, buying propensities, and so on and
additionally aggressive environment.
5
CMIs LGBT Research Practice
Knowledge on the most proficient method to
cost-adequately achieve your clients, including
which data assets they utilize, favored
symbolism, properly coordinated items or
administrations, duplicate, motivating forces,
reaction vehicles, and so on. Best practices.
Obviously, it isn't sufficient to slap the
rainbow signal on your showcasing materials and
throw in the towel. You need to convey on the
guarantee, and that requires inward practices
assessment, changes, and preparing.
6
CMI Methodologies
LGBT research is intended to help advertisers
comprehend the LGBT people group, and settle on
instructed choices about procedures and
strategies to contact them. Not all exploration
is the same, nonetheless. At Community Marketing
and Insights, we influence special experience,
philosophies and our own particular restrictive
board to produce the legitimate and significant
results that our customers depend on.
7
CMIs Proprietary LGBT Panel
In the course of recent years, CMI has built up
the world's most group agent board for an
assortment of LGBT research philosophies.
Enterprises, government offices, non-benefits,
colleges and other research firms all use CMI's
board assets as a result of its size and
adaptability. CMI can help with research ventures
requiring a huge number of members, and we can
convey on littler activities requiring focused on
sections inside LGBT.
8
CMI Clients
9
Strategic Consulting
Gaging your chances and qualities, a Strategic
Audit distinguishes brand and item positions that
can prompt most extreme results. We likewise
survey your corporate arrangements and
practicesessential to LGBT reliability. LGBT
customers tend to vote with their wallets they
support great corporate/group subjects.
10
Corporate Training
Thomas Roth and David Paisley, leaders of the
Community Marketing Insights team, have
developed and presented LGBT educational
workshops and training sessions since 1993.
11
Contact CMI
Community Marketing, Inc.584 Castro St. 834San
Francisco, CA 94114-2512 USA Voice 1 (415)
437-3800 Fax 1 (415) 552-5104 E-mail Info_at_Commu
nityMarketingInc.com Website
http//communitymarketinginc.com
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