Title: Ever expanding drinking yogurt market of Latin America: Ken Research
1Ever expanding drinking yogurt market of Latin
America Ken Research
2- Key topics covered in the report
- Current economic scenario of Latin America
- The quantitative data in the report provides
historic and forecast Drinking Yogurt consumption
data by country in Volume (M Liters). - Top level Drinking Yogurt consumption actual data
for 2010-2014, provisional data for 2015 while
forecasts are provided for 2016-2021 across 17
individual countries. - Major market players of the drinking yogurt
market of Latin America.
3Ken Research has recently announced latest
publication titled Drinking Yogurt Consumption
Volume and Growth Forecast to 2021, which aims
at providing in-depth market analysis of drinking
yogurt market of Latin America. Further, the
quantitative data in the report provides historic
and forecast Drinking Yogurt consumption data by
country in Volume (M Liters).This report includes
top level Drinking Yogurt consumption actual data
for 2010-2014, provisional data for 2015 while
forecasts are provided for 2016-2021 across 17
individual countries. It provides a top-level
overview and detailed insight into the operating
environment for the Drinking Yogurt market in
Latin America. It is an essential tool for
companies active across the Drinking Yogurt value
chain and for new players that are considering
entering the market.
4Economy of Latin America Latin American
countries covered in the report include
Argentina, Bolivia, Brazil, Chile, Colombia,
Costa Rica, Ecuador, El Salvador, Guatemala,
Honduras, Mexico, Nicaragua, Panama, Paraguay,
Peru, Uruguay, and Venezuela. Latin America is
facing bleak economic growth because of immense
economic turbulences. Negative growth rate is
recorded in countries like Brazil and Venezuela.
Political disputes in Brazil, inflationary
pressures in Uruguay, economic tribulations in
Chile, serious recessionary conditions prevailing
in Venezuela shows the economically backward
state of Latin American countries. Unemployment,
rising inflation, economic slowdown, falling
consumer confidence, poverty, corruption, etc.
are the traits of Latin American economies. Only
Peru and Mexico are performing well in Latin
America, growing steadily at positive rate.
However, many economic analyst predict rapid
growth and stability in major economies of
Caribbean Nations post-2016.
5- Historic and current market trends of drinking
yogurt market of Latin America -
- The report considers, Drinking Yogurt as a yogurt
thinned by homogenization and/or dilution
normally flavored may contain coloring,
sweeteners, and stabilizers which are probiotic
yogurt drinks and smoothies. Earlier yogurt was
consumed in its actual form but in last twenty
years, various innovative varieties of yogurts
have been introduced to Latin American market
laden to vast expansion of this sector. Probiotic
curd, frozen yogurt, soy yogurt, low fat variety,
flavored yogurt are some of the most popular
varieties in the market. With rising population
demand for yogurt and other dairy products are
also increasing in Latin American market. - Various recent consumer and market trends are
listed below - Since increasing obesity is serious threat in
Latin America, people are demanding variety of
low fat yogurt for meal replacement. Further,
aggressive heath campaigns are making people to
switch from unhealthy eating habits to healthy
practices, this is why demand for drinking yogurt
is soaring in Latin America.
6- Demand for flavored yogurt with low sugar content
is increasing. - Since veganism is increasing in Caribbean
Nations, people are looking for dairy free
alternatives. As a consequence, demand for soy
yogurt is increasing substantially. - Since gourmet food items are gaining admiration
throughout the Latin American region, demand for
Greek yogurt, yogurt with expensive berries and
nuts, yogurts with exotic flavors is rising. - Thus, we can easily see that demand for drinking
yogurt is skyrocketing and market is becoming
larger every single day. This is because of major
key drivers in drinking yogurt market of Latin
America are - Rising population
- Population explosion in the region has led to
massive increase in demand for dairy products in
Latin America which is not only enlarging market
size but also increasing supernormal profits of
the industry.
7- Health awareness campaigns
- Due to rising obesity many health awareness
campaigns were launched in Latin America with
encouraged the consumption of yogurt for good
health and optimum nutrition. As a consequence,
demand for low fat, calorie and sugar yogurt is
increasing. Further, probiotic yogurt demand is
also escalating because of its health benefits. - Marketing strategies
- Companies are now specifically targeting health
market and kids market. As far as kids market is
concerned, numerous appetizing flavors are
launched in market with appealing packaging.
Further, tetra pack packaging is also becoming
extremely popular since it increases shelf life
of yogurt. Aggressive marketing campaigns has
also played a significant role in elevating
demand. Further, numerous new channels of sales
and distributions are introduced which are
further contributing to enhancement in sales.
8- Global influences
- Since people are introduced to different cuisines
after globalization and via. Social media thus,
demand fancy and extravagant yogurt products is
mounting. Demand for Greek yogurt, yogurt with
expensive berries and nuts, yogurts with exotic
flavors is rising. - Major market players
- Chobani is the largest drinking yogurt brand in
Latin America. Many other brands like Brazils
Batavia S.A., Brazils Coorporativa itambe,
Argentinas Sancor Cooperative Unidas Ltd. Are
few brands that are successfully producing
drinking yogurt in Latin America.
9For more information click on the link
below https//www.kenresearch.com/food-beverage-a
nd-tobacco/dairy-products/drinking-yogurt-consumpt
ion/32006-11.html Related Links
https//www.kenresearch.com/food-beverage-and-tob
acco/dairy-products/drinking-yogurt-consumption/32
012-11.html https//www.kenresearch.com/food-beve
rage-and-tobacco/dairy-products/drinking-yogurt-co
nsumption/32125-11.html Contact Ken Research
Ankur Gupta, Head Marketing Communications quer
y_at_kenresearch.com 91-124-4230204
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