Mobile Value Added Services Market in India is estimated to cross $23.0 Billion by 2020 - PowerPoint PPT Presentation

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Mobile Value Added Services Market in India is estimated to cross $23.0 Billion by 2020

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The Indian MVAS market is expected to grow at a CAGR of 18.5% during the period 2015-2020. – PowerPoint PPT presentation

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Title: Mobile Value Added Services Market in India is estimated to cross $23.0 Billion by 2020


1
Mobile Value Added Services Market Research Report
  • Presented By
  • Market Research Engine
  • http//marketresearchengine.com/

2
Report TitleMobile Value Added Services Market
in India is estimated to cross 23.0 Billion by
2020 by Market Research Engine
3
  • New York, April 23 Market Research Engine has
    published a new report titled as Mobile Value
    Added Services (MVAS) Market in India, By VAS
    Types (Consumer, Enterprise, Network), Delivery
    Platforms (SMS, CRBT, IVR, WAP), Users (Students,
    Business) Regions, Verticals (mEntertainment,
    mCommerce, mBanking, mEducation, mHealth,
    mGovernance, mAgriculture) Trends Forecast,
    2015-2020.
  •  
  • The Mobile Value Added Services Market revenue
    in India is estimated to reach 23.8 billion by
    the end of 2020, Currently, the increasing
    demand for value added services from the
    enterprises and consumers is expected to see the
    continued MVAS growth over the next few years.
    The significant growth of the mobile subscriber
    base, especially in rural and urban regions is
    the major factor that is boosting the MVAS
    growth.
  • Browse the full report here http//www.marketres
    earchengine.com/reportdetails/mobile-value-added-s
    ervices-market

4
  • Currently, mEntertainment and mCommerce are set
    to be the leading verticals. The mGovernance and
    mAgriculture are expected to play emerging role
    in next five years. These two sectors are set be
    emerging markets for MVAS growth. In addition,
    support of the RBI for mobile banking is expected
    to boost the mBanking vertical growth.Currently
    , the consumer VAS market is leading in the MVAS
    market, majorly driven by student community, but
    the market of enterprise VAS is expected to be
    the fastest growing market by 2020 as most of the
    enterprises are choosing the mobile platform,
    which is a business model for increasing revenue
    and avenue for cost saving.The players of the
    MVAS are focusing more on the larger enterprise,
    but small and medium enterprises are not much
    aware of the value added services. Promotion of
    the services may help to capture the better VAS
    market in SME verticals.

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  • Essential Takeaways
  • Enterprise VAS market is expected to reach at
    a CAGR of 19.3 by 2020. Consumer VAS market is
    expected to reach 5.26 billion by 2015. The
    rural market is predicated to reach at a CAGR of
    25.3 during the period 2015-2020.
    mEntertainment and mCommerce verticals are
    contributing the major market share for MVAS
    growth. mEntertainment vertical is expected to
    grow at a CAGR of 16.9 during the period
    2015-2020.

6

  • Table of Contents
  • 1 Industry Overview
  • 1.1 Industry Trends
  • 1.2 Pest Analysis
  • 2 Report Outline
  • 2.1 Report Scope
  • 2.2 Report Summary
  • 2.3 Research Methodology
  • 2.4 Report Assumptions
  • 3 Market Snapshot
  • 3.1 Total Addressable Market (TAM)
  • 3.2 Segmented Addressable Market (SAM)

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  • 4 Market Characteristics
  • 4.1 Evolution
  • 4.2 Value Chain
  • 4.3 Market Segmentation
  • 4.4 Market Dynamics
  • 4.4.1 Drivers
  • 4.4.1.1 Demand for smart phones and tablets
    with increasing wireless subscriber base
  • 4.4.1.2 Increasing internet subscriber base
  • 4.4.1.3 Growing entertainment services
  • 4.4.2 Restraints
  • 4.4.2.1 Lack of usages and promotions
  • 4.4.2.2 Low penetration in rural regions
    Local languagecontent
  • 4.4.3 Opportunities
  • 4.4.3.1 Demand for LTE/4G technology in data
    market
  • 4.4.3.2 Gear up Low cost handset devices
  • 4.4.3.3 Increasing enterprise demand and
    consumer demand
  • 4.4.4 DRO Impact Analysis
  • 4.5 Porter 5 Forces

8
  • 5 Trends Impact
  • 5.1 Market Trends
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  • Global Manufacturing Execution System (MES)
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    Forecast, 2015-2020 http//www.marketresearchengin
    e.com/reportdetails/global-manufacturing-execution
    -system-market

9
  • About Market Research Engine
  • Market Research Engine is a global market
    research and consulting organization. We provide
    market intelligence in emerging, niche
    technologies and markets. Our market analysis
    powered by rigorous methodology and quality
    metrics provide information and forecasts across
    emerging markets, emerging technologies and
    emerging business models. Our deep focus on
    industry verticals and country reports help our
    clients to identify opportunities and develop
    business strategies.
  • More info http//marketresearchengine.com/
  • Media Contact
  • Name John Bay
  • Toll Free No. 1-855-984-1862
  • Phone 91-860-565-7204
  • Email john_at_marketresearchengine.com
  • Website http//marketresearchengine.com/
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