How to do Video Marketing for your Business

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YouTube Video Marketing
AND ITS EFFECT ON BUSINESS
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Video Marketing for Your Business using
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Videos are evolving by the day, and they are the
most effective online means of advertising.
YouTube is the best platform to market your
business through videos . Companies stand to lose
potential customers if promotion videos are not
part of their branding marketing campaign..
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YouTube Facts
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• 1 Billion people use YouTube daily
• 1 Billion YouTube mobile video views per day
• 4 Billion video views per day
• 6 Billion hours of video are watched every month
• 300 hours of video uploaded everyday
• 323 days worth of video watched every minute

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Videos, Success and Celebrity Status
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YouTube has converted many ordinary people into
celebrities. One among them was Justin Bieber who
had uploaded videos of himself as a teenage
singer. He ultimately got signed by a music
company for a huge amount. With an estimated 50
million plus earnings in the past couple of
years, its safe to say that he got good returns
from YouTube.
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YouTube and Branding
Companies have realized the potential of video
marketing on YouTube and making the most of their
branding campaigns with good ROI . E.g. Doves
Real Beauty Sketches campaign attracted 114
million views and 3.8 million shares within 30
days. It was translated into 25 languages and
shown across its 33 YouTube channels in 110
countries. Many more brands have found success
via YouTube. So what is the magical formula for
success?
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Why Videos go Viral?

• Viral Videos dont just happen by chance. Whats
  the formula? Its simple.
• Videos which make people feel good about
  themselves are popular!
• Videos that talk of the current hot trends evoke
  an instant response!
• Videos which have emotional and meaningful
  content strike a chord!
• Inspirational videos get people inspired to face
  problems in a particular way !
• Do it Yourself videos from experts on the subject
  have a trend to go viral!
• Stories which are well told and have a deep
  meaning go viral!

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Tremendous Marketing Potential
The Bottom line is that video marketing has great
potential. Now is the best time to tap into this
great marketing channel and make most of it. If
you have any queries regarding videos and online
marketing of your products or creating website
design, you can contact us.