India Online Matchmaking Market | India Matchmaking Industry | Number of Wedding India

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India Wedding Market Report 2020 Ken Research
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• The evolution of internet services and
  technological advancements has revolutionized the
  approach with which the matchmaking is taken in
  India now days. Unlike the offline sources of
  matchmaking, online matchmaking websites have
  been enhanced significantly over the last decade
  and a half. With the changing times, arranging
  the entire wedding has become a cumbersome
  process. Different trends can be seen in Indian
  Weddings specifically like rising love marriages,
  and rising trends of hiring a professional
  wedding planner.

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• The Indian wedding market has grown steadily in
  the past five years. According to the market
  scenario, the trends have witnessed a gradual
  change and the population has become more
  extravagant and lavish in terms of expenditure
  done on marriages. India has possessed a large
  population in the age bracket of 18-35 years
  which stood approximately as million in the
  year FY2014. The increase in number of young
  working individuals has directly impacted the
  number of weddings within the country.

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• During the time period FY2010-FY2015, the
  number of weddings in India registered negative
  CAGR of . The growth in number of weddings
  represented an increase from million in FY2010
  to million in FY2014. One of the factors which
  have supported the rise of number of weddings was
  the increase in per capita income of individuals
  due to rising skilled population.FY2015
  witnessed a fall in the number of weddings which
  accounted for million weddings in the fiscal.
  Owing to the fact Indian population has shown a
  mentality of getting married after achieving a
  threshold point in their career..

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• In most part of the country, the winter months,
  especially October to December, have been the
  most popular months for the weddings and
  approximately weddings was held in these
  months. Whereas, July, August and September are
  the least popular months and the number of
  weddings ranged no fewer than million weddings
  in FY2015. FY2015 witnessed of the weddings
  being arranged by family members leading and the
  rest of the weddings showcased the performance
  of wedding planners. In FY2015, approximately
  of the weddings were held in hotels and banquets
  and accounted to a total of million weddings,
  whereas of the total number of weddings was
  held in open gardens.

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• About of the weddings were arranged out of the
  city within the country or were organized at
  international level leading to around million
  weddings. There are endless themes that were
  majorly in trend for instance, floral weddings,
  beach weddings, royal weddings, valentine
  weddings, seaside themes vintage weddings, color
  weddings, climate theme , bollywood weddings,
  retro weddings, roman weddings, Mexican weddings,
  Hawaiian weddings and others in FY2015. Kitchen
  and Home appliances with GMV share of reported
  during 2014.

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• In FY2015, the overall matchmaking market posted
  the huge revenue of INR million. Approximately,
  INR million was contributed by online matrimony
  websites and remaining INR million was
  contributed by offline sources in the same
  fiscal. The matchmaking market in India has grown
  at a CAGR of approximately 20 during the period
  of 2010-2015.In FY2015, the online matchmaking
  websites captured a dominant position of in
  matchmaking segment in contrast to offline
  sources which captured of the share in
  matchmaking market.

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• Online matchmaking has emerged as new and a
  popular medium of seeking life partners by
  providing them access to numerous profiles and
  hence, assist them to approach potential
  bride/bridegroom according to their preferences.
  Indias rapid economic development and urban
  growth has brought in the fundamental change in
  the mindset of the consumers. The matchmaking
  industry is highly competitive and since last
  five years FY2010-FY2015 competition is
  unprecedentedly rising. During this phase the
  total user base of online matchmaking portals
  escalated at the CAGR of .

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• In FY2015, online matchmaking portals posted the
  burgeoning registrations of million registering
  a constant growth of around from FY2014 where
  in FY2014 recorded a good number of total
  registrations of million. Owing to improvement
  in existing products and services and innovation
  of new products in FY2015 paid subscriptions
  magnified at million. Since the total
  registrations by online matchmaking services
  accounted to million in FY2015 the major
  proportion of the registrations accounting
  came from state Tamil Nadu followed by
  Maharashtra that poised online registrations in
  FY2015.

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• Considering Karnataka and other small cities low
  concentration of has been recorded. In
  FY2015, the total paid subscriptions on
  matrimony websites accounted for approximately
  million out of which of the user base opted
  for monthly membership plans whereas minimal
  of the paid users chose annual membership plans.
  In FY2015, significant proportion of profiles
  approximately was posted by prospective grooms
  and remaining profiles were registered by
  prospective brides during FY2015.

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• During FY2015 approximately of the profiles
  were posted by professionals and salaried class
  as they have stable income and majority of the
  eligible brides prefer financial security in
  future. Where as, of the profiles were
  registered by the business class segment of the
  society. The competitive landscape of online
  matchmaking portals to expand the customer base
  on the basis of total registrations in India has
  magnified during FY2010- FY2015. The market is
  majorly dominated by three major players which
  include Bharat Matrimony, Shaadi.com and
  Jeevansati.com.

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• Bharat matrimony has emerged as the largest
  player in the online matchmaking services. The
  company held nearly share in total
  registrations in FY2015 with maximum of
  million registrations.Shaadi.com contributed a
  significant 37 share to the total registrations
  of India Online Matchmaking Services.
  Jeevansathi.com held a comparatively smaller
  share and was the third position holder in the
  online matchmaking segment accounting of the
  market share towards total registrations in
  FY2015.

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• A new business space technology driven online
  matchmaking service has been fast evolving and
  has considerably grown in recent years.The major
  players in online matchmaking segments have been
  able to beat the market significantly and have
  contributed significantly to the booming business
  of matchmaking segment. Bharat matrimony captured
  the first position with approximately market
  share and posted the revenues accounting to INR
  million in FY2015. The second place was detained
  by Shaadi.com which held approximately or
  contributed INR million towards the revenue in
  absolute terms in FY2015.

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• Source https//www.kenresearch.com/public-sector-
  and-administration/religion/india-online-matchmaki
  ng-report/7093-15.html
•  Contact Ken ResearchAnkur
  Gupta, Head Marketing CommunicationsAnkur_at_kenre
  search.com91-9015378249

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