SEO TRAINING - PowerPoint PPT Presentation

View by Category
About This Presentation



BM TRAINING INSTITUTE we are providing good knowledge of SEO – PowerPoint PPT presentation

Number of Views:174
Slides: 13
Provided by: brillmindz


Write a Comment
User Comments (0)
Transcript and Presenter's Notes



  • Search Engine Optimization Training
  • In Bangalore
  • Course Period- 90 Days

The Internet has made the possibilities endless
and this has also paved the way for umpteen
numbers of resources found online that can be
utilized with regards to SEO. Google have
published with regards to SEO. So, there is a lot
to read and learn for the ones who want to and
hone their skills, Also a good way to start
things off with SEO is by starting a free webpage
or blog and apply the SEO Tricks and see how it
work. This would help a lot and by the time the
student have finished their SEO training, they
would have hands-on experience on how things work
in the real World, or should I say the virtual
world? This would do a world of difference in
building up confidence and land oneself a good
job. Also, sharpening skill with regard to HTML
too is needed since editing HTML code is one of
the main aspects of SEO.
SEO Training -SEO
Training Involves both on-page and off-page
optimization along with specialization in SEO
Tools. The Training includes things such as
Keyword Search, Title Tag and Meta Tag
optimization, Google Analytics study, Sitemap
Hosting, Directory and Search Engine Submission.
Alexa, and White/Grey/Black Hat SEO.
SEO Institute
SEO stands for search engine optimization. It
is the process of getting traffic from the
free, organic, editorial or natural
search results on search engines. All major
search engines such as Google, Bing and Yahoo have
primary search results, where web pages and
other content such as videos or local listings
are shown and ranked based on what the search
engine considers most relevant to users. Payment
isnt involved, as it is with paid search ads.
Search marketing is the process of gaining
traffic and visibility from search engines
through both paid and unpaid efforts. At Search
Engine Land, we publish search marketing news
stories daily, along with frequent
  • Google AdWords is Google's online advertising
    program. Through AdWords, you can create online
    ads to reach people exactly when they're
    interested in the products and services that you
  • Google AdWords is a product that you can use to
    promote your business, help sell products or
    services, raise awareness, and increase traffic
    to your website.
  • AdWords accounts are managed online, so you can
    create and change your ad campaign at any time,
    including your ad text, settings, and budget.
  • There's no minimum spending commitment, and you
    set and control your own budget. You choose where
    your AdWords ad appears, set a budget that's
    comfortable for you, and easily measure the
    impact of your ad.


Social media marketing (SMM) is a form of
Internet marketing that utilizes social
networking websites as a marketing tool. The goal
of SMM is to produce content that users will
share with their social network to help a company
increase brand exposure and broaden customer
reach.  One of the key components of SMM is
social media optimization (SMO). Like search
engine optimization (SEO), SMO is a strategy for
drawing new and unique visitors to a website. SMO
can be done two ways adding social media links
to content, such as RSS feeds and sharing buttons
-- or promoting activity through social media by
updating statuses ortweets, or blog posts.
Google maps
Google Maps is a Web-based service that provides
detailed information about geographical regions
and sites around the world. In addition to
conventional road maps, Google Maps offers aerial
and satellite views of many places. Google Maps
is a Web-based service that provides detailed
information about geographical regions and sites
around the world. In addition to conventional
road maps, Google Maps offers aerial and
satellite views of many places. In some cities,
Google Maps offers street views comprising
photographs taken from vehicles.
Google Analytics is a freemium web
analytics service offered by Google that tracks
and reports website traffic. 1Google launched
the service in November 2005 after
acquiring Urchin. 2 Google Analytics is now
the most widely used web analytics service on the
Internet. 3 Google Analytics is offered also
in two additional versions a subscription
basedGoogle Analytics Premium targeted at
enterprise users and Google Analytics for Mobile
Apps, an SDK that allows gathering usage data
from iOS and Android Apps.
Email Markating
Email marketing is directly marketing a
commercial message to a group of people
using email. In its broadest sense, every email
sent to a potential or current customer could be
considered email marketing. It usually involves
using email to send ads, request business, or
solicit sales or donations, and is meant to build
loyalty, trust, or brand awareness. Email
marketing can be done to either sold lists or a
current customer database. Broadly, the term is
usually used to refer to sending email messages
with the purpose of enhancing the relationship of
a merchant with its current or previous
customers, to encourage customer loyalty and
repeat business, acquiring new customers or
convincing current customers to purchase
something immediately, and adding advertisements t
o email messages sent by other companies to their
customers. -
(No Transcript)