Global Beer Market (Types, Production, Category, Packaging and Geography) - PowerPoint PPT Presentation

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Global Beer Market (Types, Production, Category, Packaging and Geography)

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Big Market Research adds a new research report on “Global Beer Market (Types, Production, Category, Packaging and Geography)” Read Complete Report on: The origin of beer approximately dates back to the early Neolithic period, and is one of the oldest beverages in the world. Beer, is generally made from four basic ingredients namely, malted cereal grains, hops, water and yeast, which are fermented over a period of time. The beer market is segmented into light and strong beer. The strong beer segment accounted for 65.6% of the total beer market, generating a revenue of $318.4 billion in 2014. The strong beer market would witness a robust growth in the coming years. On the other hand, light beer segment, which accounted for 34.4% of the total market, is anticipated to decline further in future due to changing preferences of consumers. – PowerPoint PPT presentation

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Title: Global Beer Market (Types, Production, Category, Packaging and Geography)


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Global Beer Market (Types, Production, Category,
Packaging and Geography)
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Report Description
The origin of beer approximately dates back to
the early Neolithic period, and is one of the
oldest beverages in the world. Beer, is generally
made from four basic ingredients namely, malted
cereal grains, hops, water and yeast, which are
fermented over a period of time. Additionally,
flavoring ingredients such as herbs and fruits
are also used in beer. Different types of beer
are available in the market, of which, ale and
lager are the two commercially popular beer
types. The primary difference between a lager and
the ale is the temperature level at which they
are fermented. The trend of beer consumption is
increasing due to rising disposable incomes,
changing lifestyles and the increasing demand for
craft beer. In addition to this, health concerns
associated with the consumption of beer, have
resulted in an increased demand for low calorie
beers and beers with lesser alcohol content.
Heavy taxation policies and legal regulations in
alcoholic beverages industry restrain the growth
of this market. Read Complete Report
on http//www.bigmarketresearch.com/beer-market
3
Report Description
  • The beer market is segmented into light and
    strong beer. The strong beer segment accounted
    for 65.6 of the total beer market, generating a
    revenue of 318.4 billion in 2014. The strong
    beer market would witness a robust growth in the
    coming years. On the other hand, light beer
    segment, which accounted for 34.4 of the total
    market, is anticipated to decline further in
    future due to changing preferences of consumers.
  • Players in the market are adopting product launch
    and collaborations as key developmental
    strategies to meet the changing demands of the
    market and expand their customer base. In
    November 2014, Anheuser-Busch InBev, launched
    Oculto, a tequila-flavored beer in the U.S
    market. This beer is targeted at younger
    consumers who increasingly prefer Mexican beer
    and liquor. Moreover, global increase in the
    number of female drinkers has resulted in the
    introduction of flavored beers with lesser
    alcohol content. Partnerships enable the market
    players to share business know how and exchange
    resources in order to enhance their production
    capacities and expand their market presence. In
    November 2014, Carlsberg group entered into a
    merger with Olympic Brewery through its Greek
    subsidiary, Mythos. This partnership would enable
    the company to gain a strong position in the
    Greek beer market.

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Report Description
  • The global beer market is segmented based on the
    type of beer, types of packaging, production,
    geography, and the different categories of beer
    in accordance to pricing. The beer types covered
    in this report are strong and light. The
    packaging of beer comprises of can beer, bottle
    beer and draught beer. The report also covers the
    segment of premium, super premium and normal beer
    on the basis of pricing. Imported beers such as
    Stella Artois, Corona and Guinness are considered
    in the super premium category of beer whilst
    Carlsberg, Heineken and Budweiser are considered
    in the premium beer category. The production
    segment of beer comprises of information on macro
    breweries and microbreweries. The micro-brewery
    segment comprises of a range of craft beer
    brands. The macro breweries segment comprises of
    established companies that include Heineken,
    Carlsberg and SABMiller. The report covers an
    in-depth analysis of the beer market across North
    America, Europe, Asia-Pacific and LAMEA.
  • The top players profiled in this report are
    Heineken N.V., SABMiller Plc, Anheuser-Busch
    InBev, Carlsberg Group, United Breweries Group
    (UB Group), Diageo Plc, Tsingtao Brewery, Molson
    Coors Brewing Company, Boston Beer Company and
    Beijing Yanjing Brewery

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KEY BENEFITS
  • The study provides an in-depth analysis of the
    global beer market with current and future trends
    to elucidate the imminent investment pockets in
    the market
  • Current and future trends are outlined to
    determine the overall attractiveness and to
    single out profitable trends in order to gain a
    stronger foothold in the market
  • The report provides information regarding key
    drivers, restraints and opportunities with impact
    analysis
  • Quantitative analysis of the current market and
    estimations through 2014-2020 are provided to
    showcase the financial appetency of the market
  • Porters Five Forces model and a SWOT analysis of
    the industry illustrates the potency of the
    buyers suppliers participating in the market
  • Value chain analysis in the report provides a
    clear understanding on the roles of stakeholders
    involved in the value chain

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KEY MARKET SEGMENTS
The Global Beer market segmentation is
illustrated below Global Beer Market By Types
Strong Beer Light Beer Global Beer Market By
Production Macro Brewery Micro Brewery Global
Beer Market By Category Premium Super
premium Normal Global Beer Market By
Packaging Canned Bottled Draught Global Beer
Market By Geography North America Europe Asia
Pacific LAMEA
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KEY PLAYERS
  • Heineken N.V.
  • SABMiller Plc
  • Anheuser-Busch InBev
  • Carlsberg Group
  • United Breweries Group (UB Group)
  • Diageo Plc
  • Tsingtao Brewery
  • Molson Coors Brewing Company
  • Boston Beer Company
  • Beijing Yanjing Brewery
  • For More Details, Mail Us _at_
  • http//www.bigmarketresearch.com/report-enquiry/24
    8240

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Table of Content
  • CHAPTER 1 INTRODUCTION
  • CHAPTER 2 EXECUTIVE SUMMARY
  • CHAPTER 3 MARKET OVERVIEW
  • CHAPTER 4 GLOBAL BEER MARKET BY PRODUCT TYPE
  • CHAPTER 5 GLOBAL BEER MARKET BY PRODUCTION
  • CHAPTER 6 GLOBAL BEER MAREKET BY CATEGORY
  • CHAPTER 7 GLOBAL BEER MARKET BY PACKAGING
  • CHAPTER 8 GLOBAL BEER MARKET BY GEOGRAPHY
  • CHAPTER 9 COMPANY PROFILE
  • Download Sample _at_
  • http//www.bigmarketresearch.com/request-sample/24
    8240

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