4 Unusual Tips for Social Media Marketing Success - PowerPoint PPT Presentation

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4 Unusual Tips for Social Media Marketing Success

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Social media marketing is much more than updating your company’s social profiles. Firstly, you cannot ignore social media marketing – it is a must have strategy for any business of any size or from any industry. Secondly, you have to have a full-fledged and professional Social Media Marketing Calgary strategy. Here are 4 tips to help you succeed with this aspect of your overall digital marketing plan. – PowerPoint PPT presentation

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Title: 4 Unusual Tips for Social Media Marketing Success


1
4 Unusual Tips for Social Media Marketing
Success
2
Social media marketing is much more
than updating your companys social profiles.
Firstly, you cannot ignore social media marketing
it is a must have strategy for any business of
any size or from any industry. Secondly, you have
to have a full-fledged and professional Social
Media Marketing Calgary strategy. Here are 4 tips
to help you succeed with this aspect of your
overall digital marketing plan.
3
Your social media posts
should also have your targeted keywords. Keywords
can be used as hashtags on Facebook, phrases, or
as hashtags on Pinterest and Twitter. Use them in
your ? Blog posts ?
Social statuses ? TweetsThis will help in
driving more traffic to your companys social
media pages. This will also help boost your SEO.
1. Use Keywords in Your Social Posts
4
Reach out to your followers/fans and get their
opinion about how you can improve your business
services. Ask them for suggestions about the
modifications they would like you to make. Create
voting polls that will help increase their
interest in your company/brand.Run contests so
that more people will be interested in checking
your social media profile and website. More
people will want to know what the latest updates
on your social pages are. This can not only help
boost your following, it can also increase
engagement and web traffic.
2. Get Opinions from Your Audience
5
All social media sites have different
themes and objectives. Each site draws an
audience with some common goals. You should
understand this difference to customize your
marketing efforts specifically for each site. If
you have a law office, you would be using
Facebook, Google, LinkedIn, and Twitter, and not
Pinterest and Instagram.
3. Customize Messages for Different Social Sites
6
  • You can test each of the sites to check the
    response before planning and running your
    marketing campaigns. Women are more likely to
    spend their time on Facebook, Instagram, and
    Pinterest, and men on Twitter and Google.

7
Did you ever think of sharing your
tweet on your Facebook page? Or your Instagram
page on Facebook. Theres lot to cross promotion
in social media than you can ever imagine. You
can achieve stunning results that you could never
have thought of.Have more of your Tweets
linking back to your Facebook page and your
Facebook posts included with Twitter links and
hashtags. This will help in increasing fans and
followers on both the social sites.
4. Cross Promote
8
Cross promotion can help you effectively increase
your traffic. Your site should also link to your
Twitter, Facebook, and YouTube pages, and your
blog. You can also promote your Google page
through your YouTube account.? Your business
should be on as many social websites as possible
(but keep in mind audience relevance too).?
Cross promote to boost your fans/followers, likes
and web traffic.? All your social accounts
should be linked to your sites so that your
customers could interact with you from any social
platform.
9
Social media marketing can seem to be simple, but
when you have accounts on multiple sites it will
be difficult to manage them. Use all the
available resources to automate your social media
experience as much as possible. Also make sure
that all the pages and websites are linked using
set protocols. So it will be best to start with
an overall Social Media Marketing Calgary plan.

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