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Research Report on India Fan Market Outlook, 2021

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Title: Research Report on India Fan Market Outlook, 2021


1
Research Report on India Fan Market Outlook,
2021
Market Reports On India
Market Reports On India
By http//www.marketreportsonindia.com/

2
Summary
Fans are one of the electrical appliances which
have become almost indispensable in Indian homes
and even offices. Electric Fan is a high market
penetration product category and is very high in
terms of purchase priority amongst durables. The
market size in value terms of the fans category
is quite large and it is the largest selling item
in the brown goods category. Fan as a product
category has no major regional disparities in
sale. Much of the sale of organised sector is in
the metro, tier I and tier II markets. National
brands have built their brand image over a period
of time through sustained advertising and a good
dealer network. Moreover, the export of fans from
India has grown considerably in the last few
years and is a testimony to the quality and
development of the fan industry in India.


Contact No 91.22.27810772/ 73
Email Id info_at_marketreportsonindia.com
3
  • According to India Fan Market Outlook, 2021,
    sales of fan were growing with a CAGR of 9.13
    over last five years. With the housing sector
    growing at a rapid rate and the disposable
    incomes at a high rate, the demand for electric
    fans continued to grow. But due to involvement of
    lesser technological inputs and low entry
    barrier, the market is equally divided among the
    organized and unorganized players. Unorganized
    sector leads the industry in terms of volume
    whereas organized market leads in terms of
    revenues. The organised fan sector is dominated
    by national brands like Crompton Greaves, Usha,
    Orient, Havells, Bajaj and Khaitan. Unorganized
    sector has also good brands like Almonard, Cinni,
    Ortem, MIE, Sanyo, Metro, Omega, Indo, Ankur,
    etc.     



Contact No 91.22.27810772/ 73
Email Id info_at_marketreportsonindia.com
4
Fan industry is usually segmented on the basis of
price. There are three categories in which the
organized fan market is divided viz. economy
fans, regular fans and premium fans. Economy fans
are those which are priced below Rs. 1800,
regular fans come in the range of Rs. 1800 to Rs.
3500 whereas premium fans are priced above Rs.
3500 for a single fan. In value terms, regular
fans category is the largest category in India
whereas in volume terms economy fans is the
largest selling category. Unorganized fan market
does not contain any such category division as
they do not fit into the Above mentioned price
brackets.


Contact No 91.22.27810772/ 73
Email Id info_at_marketreportsonindia.com
5
Fan market in India broadly includes four types
of fan i.e. Ceiling fans, Table fans, Pedestal
fans and Wall fans. In organized sector, ceiling
fans dominates the market in terms of volume
followed by pedestal fans, table fans and wall
fans whereas the unorganized sector is heavily
dominated by ceiling fans and table fans. Among
the four major types of fan, pedestal fans are
the most costly, followed by ceiling fans. In
terms of regional sales, south India caters to
the largest revenue sales, followed by west,
north and east.


Contact No 91.22.27810772/ 73
Email Id info_at_marketreportsonindia.com
6
  • Key Segments Covered
  • 1. Ceiling Fans2. Table Fans3. Pedestal
    Fans4. Wall Fans5. Other types of fans (Exhaust
    Fans, Tower Fans, Multi-utility Fans etc.)



Contact No 91.22.27810772/ 73
Email Id info_at_marketreportsonindia.com
7
Table of Contents
1. Executive Summary 2. India Fan Market
Outlook 3. India Ceiling Fan Market Outlook 4.
India Table Fan Market Outlook 5. India Pedestal
Fan Market Outlook 6. India Wall Fan Market
Outlook 7. India Economic Snapshot 8. Pricing
Analysis



Contact No 91.22.27810772/ 73
Email Id info_at_marketreportsonindia.com
8
To view the full Executive Summary and Table of
Contents, please visit Research Report on India
Fan Market Outlook, 2021 Contact us Market
Reports on IndiaPhone no912227810772 /
73E-mail to info_at_marketreportsonindia.com
Website https//www.marketreportsonindia.com

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