What You Need to Include in A Facebook Landing Page

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• Innovative Business Solutions

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What You Need to Include in A Facebook Landing
Page
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Facebook Landing Page
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• Social Media offers great potential to promote
  your business and almost every business today is
  into developing Facebook landing pages to capture
  leads, get signups or drive resource downloads.
  However, not everyone achieves success in
  improving their conversion rates up to their
  satisfaction.

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• So what would you do if you wanted to improve
  your conversion rates on your Facebook Landing
  Page? Would you run an online search on SMO
  Company India or SEO Service India to find and
  hire a professional service to do it for you?

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• You can do it yourself too! All you need to do is
  keep these five things in mind while designing
  the Landing Page for your Facebook ads and other
  promotional social media posts.

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• The length of your copy should be based on your
  goal

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• One thing you need to remember is that once a
  visitor lands on your landing page through your
  Facebook ad, you have only about 10 seconds to
  grab his attention and coax him to take the
  call-to-action. Your call-to-action could be to
  make him/her to buy your product or service, sign
  up for your website, book an appointment or
  download the resource that you are offering. The
  copy that you put up in your landing page depends
  totally on the goal you have in mind when you
  post that Facebook ad.

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• If your goal is to make your visitor take an
  action immediately, it is better to keep your
  copy shorter. A lengthy landing page may only
  serve a long-term goal like creating awareness
  about your product or educating your audience
  about your brand. The shorter your copy-length
  the faster will your conversion rates be.

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• Limit those Form Fields It is not a good idea to
  keep too many form fields if you want a higher
  conversion rate. Too many form fields may drive
  your visitors away. Ask for only that information
  that you actually require from them. As per a
  study conducted by QuickSprout, landing pages
  that had only three form fields were able to
  reach a conversion rate of 25 percent, while this
  was only 15 percent for the landing pages that
  had six or more form fields.

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• Use more of Visuals A picture is truly worth
  more than thousand words. This works for your
  Facebook landing page too. If you want to
  communicate your message effectively in the
  shortest time span possible you can do it only by
  using visual elements in your landing page. Here,
  you need to understand that more than 60 of
  people in this world are visual learners and
  people hardly have the time to read. Make sure
  the visuals you use reflect your brand in the
  best way possible and capture the attention of
  your visitors, without overwhelming their eyes.

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• Use Designs that are Mobile-ready and
  Responsive 40 Facebook users use their mobiles
  to access Facebook and this will only keep
  increasing. This is what you need to keep in mind
  while designing your Facebook Landing Page. Make
  sure your landing page functions well on all
  kinds of devices, helping the users navigate
  easily. The form should also be easier to fill in
  via mobile devices.

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• If you are not aware of CSS and HTML, you can
  even make use of a landing page builder tool such
  as ShortStack.com. All these templates are
  optimized for mobile devices and you can use any
  of them to design your landing page. It is also a
  better idea to try your landing page on multiple
  platforms and see how it looks and functions.

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• Keep just one Call-to-Action per landing page
  Too many CTAs may only lead to confusions that
  might drive your visitors away. There should be
  just one clickable item on your landing page. Use
  as less features as possible and cut down on
  those drop-down menus, social icons and links.
  You should have only one goal per landing page
  and this goal should be achieved through a single
  call-to-action.

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Contact us

• Business Name Web Brain InfoTech
• Contact Person Rahul
• Address 40, 1st Floor, Hasanpur Village, New
  Delhi, 110096
• Phone [phone]
• Mobile [phone]
• Skype webbraininfotech
• E-Mail info_at_webbraininfotech.com

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