Title: Top 5 questions to ask before investing in a Retail POS Solution
1 Top 5 questions to ask before investing in
a Retail POS Solution
2POS in Retail
- In retail, the POS is where the business
promise is realized by the customer
- Today, POS represents much more than a system to
process purchases
- It can be used as an effective tool to fulfill
the expectations of the retail business
- It can be employed as an effective medium to
enhance customer experience
35 Key checks to be made before investing in a new
retail POS system
- 1. Does it provide true integration with
enterprise data? - When a customer, approaches the POS terminal to
complete a purchase, - the cashier, feeds in the customers name or
swipes her membership card - to access her buying history.
- The system interface now displays the customers
purchase patterns - and past sale analysis enabling the cashier to
make recommendations - basis the most frequent bought items, and current
offerings on her - loyalty credits and identifies promotions to
cross/up-sell. - If a product is not available in-store, the
cashier views, ships and - tracks products directly from other
stores/warehouses to the - customers desired location.
- Through an integrated POS system, the cashier
accesses real-time - enterprise CRM and inventory data, store sales
reports, product - performance and business analysis.
- It empowers him to fulfill customer expectations
and thus drive demand optimally.
45 Key checks to be made before investing in a new
retail POS system
- 2. What about omni-channel functions?
- Consumer expectations are not just getting the
right product at the right price, - at the right place at the right time, but also
the right interaction and - the right service everywhere.
- An omni-channel POS system streamlines business
operations - across physical and digital retail platforms.
- Customers value instant connect with the brand
and staying - informed, updated and engaged seamlessly across
channels. - Retailers also manage multiple touch-points
through a - centralized supply chain and intuitive system
interface. - The capability to delight customers across
multiple channels - lends to a bigger market share and favorable
social quotient. - The sustained engagement and accessibility also
fosters - loyalty and distinction from the competition.
55 Key checks to be made before investing in a new
retail POS system
- 3. So is it completely mobile?
- In the age of instant gratification, the sight of
a long waiting line would - deter walk-ins and even lead to basket
abandonment. - Installing more POS terminals is an impractical
solution in terms of - added expense, floor space utilization and
viability during low rush hours. - mPOS technology extends the functions and
capabilities of the - POS system on smart devices, as an application.
- It helps in-store staff to approach the
customers, consult them basis - their CRM profile and conclude the purchase from
anywhere in the store. - Happy customers often spread the love to other
prospects and - drive demand.
- Saving in-store floor space and using
cost-effective smart devices - optimizes operational costs further.
65 Key checks to be made before investing in a new
retail POS system
- 4. But will it support business growth?
- Considering the time it takes to set-up or
upgrade enterprise - technology software, it is essential to ensure
the POS system - is future-ready.
- The POS solution needs to be easily scalable and
secure with - the flexibility to adapt to different markets and
industry - dynamism.
- The ROI increases steadily with low
administration costs - and virtual system updates across the enterprise.
- The POS system processes are seamlessly automated
across - channels, providing centralized control.
- This helps deliver uniform brand experience,
uncompromised - customer service with complete operational
visibility.
75 Key checks to be made before investing in a new
retail POS system
- 5. Vendor or partner?
- Implementing technology is a long-term commitment
which - requires equal collaboration between the solution
partner - and the retail organization.
- While a software vendor might support to the
point of - implementation, a solution partner will share
business goals - towards innovation, growth and profitability.
- It is vital to choose a solution partner who has
created a solid - foundation in the industry with the experience of
working with - retailers of similar size and scope of operation.
- The solution partner should be able to dedicate
expert teams with - in-depth best practices knowledge. This helps
structure the - implementation, training, consecutive project
phases and support - in line with the business projections.
or
8Source
- Top 5 questions to ask before investing in retail
POS technology - http//softwaresolution.etpgroup.com/2015/05/top-5
-questions-every-retailer- - should.html
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