15 Things to Note Before You Develop a Website

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Westmidland Websites

• We Help Local West Midland Businesses
• Gain More Customers By Designing Promoting
• Effective Websites
• http//www.westmidlandwebsites.co.uk

• Birmingham Office
• 27, Bentley Drive
• Walsall, Staffordshire,
• WS2 8RY, United Kingdom
• Call us on 0121-270-7549
• Email us at info_at_westmidlandwebsites.co.uk

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15 Things to note before you develop a website

• I have been asked many times by business owners
  as to how they can differentiate their website
  from their competitors and increase their sales.
  Before speaking to a few website designers about
  building your website its important for you to
  understand what makes a good website that will
  generate sales leads or create awareness of your
  products and services amongst your target
  audience. Here is post that will help you in
  building a website that not just looks good but
  helps in converting visitors into customers.

Email -info_at_westmidlandwebsites.co.uk Call us on
0121-270-7549
3
Aim

• Make clear the purpose of having a website. Is
  your aim to sell online? Are you building a
  website to provide valuable information to your
  customer through your blogs? Or Are you looking
  to provide after sales support through your
  website. Whatever your aim is, make your aim
  clear to your website designer. Doing this will
  help the designer to think about your aim and
  help him design a website that will match your
  expectations.

Email -info_at_westmidlandwebsites.co.uk Call us on
0121-270-7549
4
Domain and Hosting

• Keep your Domains short, easy to remember and
  impossible to misspell. Your domain name at the
  same time should reflect your brand. Well thought
  domain names along with SEO efforts will
  increase chances of your website being found in
  search engines like google and yahoo increases.

Email -info_at_westmidlandwebsites.co.uk Call us on
0121-270-7549
5
Clean Design

• Website is the face of your company. Its your
  Online Sales Office . Keep your design clean
  and avoid unnecessary graphics and too many
  colors as it will only distract your customers
  from your actual sales pitch. Keep your design
  clean and attractive.

Email -info_at_westmidlandwebsites.co.uk Call us on
0121-270-7549
6
Color Scheme

• Using colors in your website design is essential.
  Consider your companys target audience,
  branding, and decide what colors will suit your
  image and please your audience. Use colors to
  emphasize on certain points about your
  products/service. Color your call to action to
  catch your customers attention. Using right
  colors can bring your customers attention to
  areas on your website that are meant to generate
  more sales.
• Content is, it will only be read if you use right
  font size, colors and font styles.

Email -info_at_westmidlandwebsites.co.uk Call us on
0121-270-7549
7
Images

• Dont copy images from other website as it can
  create copyright issues. Use your original
  product images. If this is not possible then you
  can buy images from the net or use freely
  available images.

Email -info_at_westmidlandwebsites.co.uk Call us on
0121-270-7549
8
Keywords

• Choose the exact keywords to attract the most
  lucrative members of your target market.

Email -info_at_westmidlandwebsites.co.uk Call us on
0121-270-7549
9
Design

• Your website is your online Business. More people
  will potentially see your website than your
  physical location. A well-designed site will add
  more credibility to your business.

Email -info_at_westmidlandwebsites.co.uk Call us on
0121-270-7549
10
Call to action

• A true Call to action should provide some kind of
  value to your customers. A simple button saying
  Customize your Order OR Get in Touch are
  generic example of Call to Action. You should put
  Call to Action on each page of your website, this
  will prompt your website users to get in touch or
  at least make it easy for them to contact you.
• Call to action is a great way to generate free
  sales database, for example Subscribe to our
  Newsletter, Get free Website Review are
  commonly used call to action triggers.

Email -info_at_westmidlandwebsites.co.uk Call us on
0121-270-7549
11
Use HTML

• It can be fancy to use different and more special
  fonts in an image, but we strongly advise you to
  place your text in HTML. This is important for
  SEO, because texts in images can't be read by
  search engines.

Email -info_at_westmidlandwebsites.co.uk Call us on
0121-270-7549
12
Social networking

• Put social media links in your website for
  Facebook, Twitter, Google etc. This helps your
  visitor find you on social media and increase
  interaction with your Brand. Many companies use
  Social Media to enhance customer service
  experience and give updates about their services
  and/or products.

Email -info_at_westmidlandwebsites.co.uk Call us on
0121-270-7549
13
User friendly

• Display information in a clear, concise manner.
  Make it easily accessible for your customers.
  Dont have them to hunt for the options. Keep
  your navigation simple and straight forward.

Email -info_at_westmidlandwebsites.co.uk Call us on
0121-270-7549
14
Pop-ups or Squeeze page

• Squeeze page or Pop-ups are essential part of
  marketing. If done properly you will be able to
  make your visitors take the prompted action. Too
  many Pop-ups will annoy your visitors and make
  them leave your website.

Email -info_at_westmidlandwebsites.co.uk Call us on
0121-270-7549
15
Speed

• If your website does not load within 3-4 seconds
  the chances of visitors leaving the website are
  very high. Keep an eye on your coding and
  improve your website loading time.

Email -info_at_westmidlandwebsites.co.uk Call us on
0121-270-7549
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Responsive Design

• Research shows that more and more people are
  using mobile, tablet and laptop to access website
  and make online payments. If your website is not
  responsive you will lose potential customers.
  Make sure that your website is viewable across
  all devises and platforms.

Email -info_at_westmidlandwebsites.co.uk Call us on
0121-270-7549
17
Make your websitespam proof

• Any new website will be bombarded by spammers
  through contact form, enquiry form or any other
  forms on the website. To overcome spamming you
  can put capta code(random numbers or letters) in
  your forms. If you think your website visitors
  might get annoyed if they are asked to fill
  captcha code then you can avoid spamming through
  coding. Coders put a hidden filed in the coding
  which is not visible to the users, only robots
  can see them. If this field is filled then you
  know its a robot trying to spam and your system
  will not email the details to you thus saving
  your time.

Email -info_at_westmidlandwebsites.co.uk Call us on
0121-270-7549
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Contact us Details

• 27, Bentley Drive
• Walsall, Staffordshire,
• WS2 8RY, United Kingdom
• Call us on 0121-270-7549
• Email us at info_at_westmidlandwebsites.co.uk
• Website http//www.westmidlandwebsites.co.uk