Facebook vs. Google vs. Linkedin vs. Twitter: Who Is Better for Advertising? - PowerPoint PPT Presentation

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Facebook vs. Google vs. Linkedin vs. Twitter: Who Is Better for Advertising?

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Social media advertising has become a popular phenomenon in the recent years. With billions of people using social media from all over the world, it has become one of the best mediums to advertise businesses and products. – PowerPoint PPT presentation

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Title: Facebook vs. Google vs. Linkedin vs. Twitter: Who Is Better for Advertising?


1
  • ONLINE ADVERTISING
  • Facebook
  • Google
  • Linkedin
  • Twitter
  • Which brings more benefit to your business?

by
Gabriela Taylor
2
  • SOCIAL MEDIA ADVERTISING HAS BECOME
  • A POPULAR PHENOMENON
  • IN THE RECENT YEARS

3
  • Reaches 1 in 4 around the world
  • SOCIAL
  • Media
  • BEST MEDIUM TO ADVERTISE SERVICES AND PRODUCTS

4
  • FACEBOOK ADVERTISING
  • Managed services
  • Designing the Offer
  • Targeting Audience
  • Strategy Reach
  • Creation of Ad Copy
  • Creation of Landing Page
  • Lead Qualification
  • Optimization and Analytics Reporting

5
  • GOOGLE ADWORDS
  • Managed services
  • Research of Keywords
  • Structuring of Account
  • Creation of Ads
  • Ads Optimization
  • Geo-targeting
  • Transparency
  • Weekly or Monthly Performance Reportl
  • Conversion Tracking

6
  • LINKEDIN ADS
  • Managed services
  • Creation of Effective Ads
  • Management of Group Ads
  • Target Audience
  • Landing Page Creation
  • Improve and Measure

7
  • TWITTER ADVERTISING
  • Promoted Accounts promotes your business
    profile and offers more exposure to building
    followers
  • Sponsored Tweets you can highlight a certain
    status update
  • Promoted Trends your hashtags and topics will
    start appearing at the top of the list of
    Trending Topics

8
  • The Final Words

DECIDE WHICH ONE IS BEST
9
  • Facebook ads are the easiest and cheapest, but
    are best for promoting your freebie or event

10
  • Google Adwords is expensive, but is best for
    businesses or products that are unique

11
  • LinkedIn is affordable and is best if your target
    audience is professional individuals

12
  • Twitter is good for big brands and is more
    cost-effective but can be confusing

CLICK to learn more
13
  • GABRIELA TAYLOR
  • Author, Marketer Holistic Business Coach



I help entrepreneurs discover and fully live
their purpose and business ambitions through
powerful one-on-one coaching, consulting and
transformational workshops
VISIT GABRIELATAYLOR.COM
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