Conventions - PowerPoint PPT Presentation

Loading...

PPT – Conventions PowerPoint presentation | free to download - id: 692c74-YmFiM



Loading


The Adobe Flash plugin is needed to view this content

Get the plugin now

View by Category
About This Presentation
Title:

Conventions

Description:

A Powerpoint that I have created on the different conventions within Magazines – PowerPoint PPT presentation

Number of Views:26
Slides: 12
Provided by: kieranashton

less

Write a Comment
User Comments (0)
Transcript and Presenter's Notes

Title: Conventions


1
Magazine Construction
  • Kieran Ashton

2
Conventions
  • What you get on front covers

3
1.
Masthead
8.
Selling Line or Banner
Web-links? Ears?
9.
Tagline
2.
Kicker
10.
Feature Article Photo
3.
Cover Line
11.
Headline
12.
Anchorage
4.
Secondary Lead
13.
Flash
14.
Menu Strip
5.
Plug
6.
Graphic Feature or Puff
15.
Bar Code
16.
Date Line
Caption
7.
4
1.
Masthead
8.
Selling Line or Banner
Web-links? Ears?
9.
Tagline
2.
Kicker
10.
Feature Article Photo
3.
Cover Line
11.
Headline
12.
Anchorage
4.
Secondary Lead
13.
Flash
14.
Menu Strip
5.
Plug
6.
Graphic Feature or Puff
15.
Bar Code
16.
Date Line
Caption
7.
5
Conventions Notes
  • The Masthead is behind the Feature Article Photo
    and in the background but its such a well known
    magazine that people know what it is anyway just
    from a few letters.
  • Reinforcing the fact that the band is back
    together and relates to the image. It sends a
    message to the audience.
  • One of the Kickers suggests that the stars are
    sympathetic and kind. Japan Quake Terror this
    reflects the idea that Rock fans are very calm,
    kind people who are in touch with their emotions.
  • The Feature Article Photo or the Headline because
    theyre the biggest thing on the cover.
  • Informal. The font fits in well with the graphic
    features as it uses eroded text
  • The text, fonts and colours all demonstrate the
    fact that readers live an easy going life style
    as its really in your face and it sticks out.
  • The artist gives off and idea that the magazine
    is easy going, laid back and calm for the readers
    to read.
  • The kickers and cover lines work well together as
    the cover lines explain what the kickers are
    saying and connote what is happening in that
    article or on that page.
  • From the list of conventions the magazine is
    missing a tag line, Flash and Menu Strip. These
    features arent as important as some of the other
    features but if they were included then it would
    look a lot better and thats why theyre usually
    in the bottom right corner.
  • The space on the page has been arranged so that
    the reader notices the Features Article Photo
    first and then notices the headline.

6
Conventions Notes
  • e.g.
  • Connotations of the Masthead
  • What meaning is added with the interaction
    between anchorage and photos
  • What lifestyles are hinted at in taglines,
    kickers and use of language in general
  • What is regarded as most important on the cover
    and why you think this is
  • What tone / type of language is used

7
Design
  • How front covers are conceived and laid out

8
(No Transcript)
9
(No Transcript)
10
Direct mode of address can appear in yer face,
serious, warm
Indirect mode of address can be mysterious,
lively, sombre
Creates a wacky, fun image, sharing an identity
with the reader that offers the independence of
indie music.
Enigma what are they getting up to now?
11
House Style Design Notes
  • COLOUR A colour scheme is used. It is
    predominantly dark colours, black and white
    mainly. A lot of issues focus on the colours of
    white and black and red really but not every
    issue, just most. Kerrang is usually in black
    white or red and the images are usually darkish
    images as well.
  • FONTS An eroded kind of font is used for the
    masthead. But bold letters are used for the text
    itself. The font doesnt change much. Although it
    does stand out to the reader and shout in their
    face making them want to read more of it and
    actually buy the magazine.
  • STYLE A dark gloomy kind of image. The cover
    image uses very dark colours to make it look
    depressing and gloomy in some of the covers that
    focus on the gloomy kind of rock. Both people on
    the cover are using direct mode of address,
    theyre both looking directly at the audience who
    is reading this magazine. This makes the band
    members look warm and kind as theyre both
    smiling while doing so. No theme is used.
  • Why Britain's gone silly for the lords of the
    indie dance floor This question is asked by the
    creators of this magazine and it makes the reader
    intrigued and want to know more about this
    article. It is right in the middle of the page
    and it is the anchorage so you can tell that its
    important. This question makes the reader want to
    pick up the magazine and read the article to find
    out what the answer to the question is. The
    anchorage anchors a meaning or illustration to a
    photo. In this example, its the idea that the
    Wombats are silly artists and this would appeal
    to indie fans who have a wacky sense of humor and
    would feel involved by this use of anchorage.
  • USE OF SPACE The rules of third splits the
    magazine into three different sections. It splits
    the graphic feature image into the top middle and
    top left at their eye line and the body is in the
    middle. The masthead is top left and the headline
    is in the middle and on the middle right. The use
    of space is very typical. Its kept together well
    but its not too blocky and chaotic. The use of
    space is good as it has a lot of information on
    it but its not too compact. Theres little dead
    space. There is white space behind the graphic
    feature image but this white space draws the
    reader in, it isnt dead space and it doesnt
    make the image look boring.
  • CONCLUDE I think that its designed as that
    because customers are familiar with it and they
    recognize it when they see it in store, its nice
    to see and easy on the eyes yet it still has a
    lot of useful, interesting techniques on it. It
    uses the typical conventions and looks like most
    of the usual Kerrang magazines.
About PowerShow.com