Indian Confectionery market- currently valued at INR74.5 billion

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Consumer Trends Analysis Understanding Consumer
Trends and Drivers of Behavior in the Indian
Confectionery Market
No. of Pages 56
Published Date June 2014
Price Single User US6320
Corporate User US18960
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New Market Research Report on Consumer Trends
Analysis Understanding Consumer Trends and
Drivers of Behavior in the Indian Confectionery
Market added to ReportsnReports.com
Summary Understanding Consumer Trends and Drivers
of Behavior in the Indian Confectionery Market
provides an overview of the market, analyzing
market data, demographic consumption patterns
within the category, and the key consumer trends
driving consumption. The report highlights
innovative new product developments that
effectively target the most pertinent consumer
need states, and offers strategic recommendations
to capitalize on evolving consumer landscapes.
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Consumer Trends Analysis Understanding Consumer
Trends and Drivers of Behavior in the Indian
Confectionery Market

• Key Findings
• Indian consumers seek Confectionery products to
  meet their desire for additional Fun and
  Enjoyment .
• Sugar Confectionery accounts for the highest
  share of volume consumption and Chocolate will
  register the fastest growth in the market.
• Consumption of Confectionery is driven by the
  younger demographics.
• Men over-consume Confectionery products compared
  to women.
• Media has a strong influence in creating a
  connection between consumers and products.

Browse more research reports on Food and
Beverages _at_ http//www.reportsnreports.com/market-
research/food-and-beverages/ .
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Consumer Trends Analysis Understanding Consumer
Trends and Drivers of Behavior in the Indian
Confectionery Market

• Confectionery consumption will be driven by the
  growing desire to seek novel tastes and
  experiences.
• Health has a positive influence on consumers'
  purchase of Gum.
• Synopsis
• Understanding Consumer Trends and Drivers of
  Behavior in the Indian Confectionery Market
  identifies the key demographic groups driving
  consumption, and what motivates their
  consumption. The report uses a unique method of
  quantifying consumer trends to highlight the
  degree of influence they have on consumption
  within

Buy a copy of this report _at_ http//www.reportsnrep
orts.com/purchase.aspx?name288016 .
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Consumer Trends Analysis Understanding Consumer
Trends and Drivers of Behavior in the Indian
Confectionery Market

• the category. The report also identifies the most
  important trends within the market and shows
  whether beliefs over what influences consumer
  behavior within the category are accurate.
• For Complete Detail Follow Below Link

Complete Report _at_ http//www.reportsnreports.com/r
eports/288016-consumer-trends-analysis-understandi
ng-consumer-trends-and-drivers-of-behavior-in-the-
indian-confectionery-market.html .
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