Consumer Trends Analysis: Understanding Consumer Trends and Drivers of Behavior in the German Dairy Food Market - PowerPoint PPT Presentation

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Consumer Trends Analysis: Understanding Consumer Trends and Drivers of Behavior in the German Dairy Food Market

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Understanding Consumer Trends and Drivers of Behavior in the German Dairy Food Market provides an overview of the market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. – PowerPoint PPT presentation

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Title: Consumer Trends Analysis: Understanding Consumer Trends and Drivers of Behavior in the German Dairy Food Market


1
Consumer Trends Analysis Understanding Consumer
Trends and Drivers of Behavior in the German
Dairy Food Market
One-Stop Shop for Business Information
2
Summary
Understanding Consumer Trends and Drivers of
Behavior in the German Dairy Food Market provides
an overview of the market, analyzing market data,
demographic consumption patterns within the
category, and the key consumer trends driving
consumption. The report highlights innovative new
product development that effectively targets the
most pertinent consumer need states, and offers
strategic recommendations to capitalize on
evolving consumer landscapes. Key Findings
German consumers select Dairy products based on
their ability to meet life-stage related and
age-specific needs. German consumers aged 55
and over are the key consumers of Dairy products.
3
Consumption of Dairy products among Germans is
driven by the pursuit of pleasure and
indulgence. Price-conscious German consumers
are seeking Dairy products offering good
value. Synopsis Understanding Consumer Trends
and Drivers of Behavior in the German Dairy Food
Market identifies the key demographic groups
driving consumption and what motivates their
consumption. The report uses a unique method of
quantifying consumer trends to highlight the
degree of influence they have on consumption
within the category. The report also identifies
the most important trends within the market and
shows whether beliefs over what influences
consumer behavior within the category are
accurate.
4
Get access to Key consumer demographic groups
driving consumption within the German market. The
figures showcase the number of times consumers of
specific ages and gender consume Dairy, as well
as identifying whether these demographic groups
""over"" consume in the category. Market value
and volumes over 20082018 for Germany and nine
other countries to give a global context. The
degree of influence that the 20 key consumer
trends identified by Canadean have on Dairy
consumption volumes, with granular analysis on
the extent that degree of influences varies
between gender and age group Insight into the
implications behind the data, and analysis of how
the needs of will evolve in the short-to-medium
term future
5
Reasons to buy This report brings together
consumer analysis and market data to provide
actionable insight into the behavior of German
Dairy consumers. This is based on Canadeans
unique consumer data, developed from extensive
consumption surveys and consumer group tracking,
which quantifies the influence of 20 consumption
motivations in the Dairy sector. This allows
product and marketing strategies to be better
aligned with the leading trends in the market.
6
Table Of Content
  1. Table of Contents
  2. Definitions
  3. Category classification and demographic
    definitions
  4. Summary methodology
  5. Market context
  6. Demographic cohort consumption patterns
  7. Consumer trend analysis
  8. Innovation examples
  9. Recommended actions
  10. Appendix

7
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  • Market Focus Trends and Developments in the
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8
Custom Research
  • Incase the reports dont match your
    requirement then we can do a Custom Research for
    you. Our multifarious capabilities, cross-sector
    expertise and detailed knowledge of various
    markets, put us at a unique position to take up
    Custom Research demands of yours. We provide the
    specifications of the custom research job to a
    dedicated team comprising of researchers,
    analysts and industry experts, who have close
    experience and understanding of global markets,
    competitive landscapes, various business models,
    market shares, drivers, restraints and benchmarks.

9
  • To know more
  • Consumer Trends Analysis Understanding Consumer
    Trends and Drivers of Behavior in the German
    Dairy Food Market

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