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Global Social TV Market is expected to reach worth $256.44 Billion by 2017


[200 Pages Report] Social TV market research report categorizes the global market on the basis of hardware/Smart TV,Technology & Platforms and End users solutions and geography; forecasting volumes and revenues and analyzing trends. – PowerPoint PPT presentation

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Title: Global Social TV Market is expected to reach worth $256.44 Billion by 2017

MarketsandMarkets Presents
Global Social TV Market is expected to reach
worth 256.44 Billion by 2017
According to a new market research report,
Social TV Market Global Advancements Forecasts
Analysis (2012 2017), the total Social TV
market is expected to reach 256.44 billion by
2017 with a CAGR of 11.2. Browse 62 market
tables and in-depth TOC on Social TV Market
Global Advancements Forecasts Analysis (2012
2017). To make television a more active and
interactive experience, Social Television came
into existence. Television viewers are currently
looking for something interesting to watch and
get opinions from their friends and family. The
social layer on television makes television
interactive. Internet and social networking acts
as a medium for the convergence of the social
layer with television and to enable viewers to
communicate electronically with their friends
watching the same program. http//www.marke
  • Television viewers are able to personalize the
    television experience by analyzing the various
    statistics provided by Social TV. Viewers are
    provided with a wide variety of choices from
    content discovery applications, check-in
    applications, and social programming application.
  • Many social television tools and applications
    have given a customized television experience
    based on the viewers choice of interest. Many
    companies have developed second screen
    applications to engage more viewers and to
    increase the targeted audience.
  • The future for the television is social through
    integration of social interaction on the
    television. Broadcasters are developing and
    enriching social TV integration they are
    targeting the tune-in customer, engagement and
    their loyalty to boost the rating and they are
    also discovering the social TV challenges.

  • The global Social TV market revenue is expected
    to grow from 151.14 billion in 2012 to 256.44
    billion by 2017, at an estimated CAGR of 11.2
    from 2012 to 2017.
  • Europe commanded the largest share of the Social
    TV market revenue in 2012 at 55.48 billion and
    is expected to reach 77.74 billion by 2017, at a
    CAGR of 7.0 from 2012 to 2017.
  • In addition to market sizes and forecasts, the
    report also provides a detailed analysis of the
    market trends and factors influencing market
    growth, offering in-depth geographic analyses of
    the Social TV market in North America, Europe,
    Asia-Pacific, Latin America and Middle East
  • The report draws the competitive landscape of the
    Social TV market, providing an in-depth
    comparative analysis of the technological and
    marketing strategies the key players are adopting
    in order to gain an edge over the their

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