Broadband for Babyboomers

1
Broadband for Babyboomers

• Presented by Steve Winton

2
Rise of the Silver Surfers

• 23.9 of Internet usage 33 44 year olds
• 32.1 of Internet usage 45 64 year olds
• Marketing/Content shifting focus

3
Activity Sessions

• Finding Information
• Local Entertainment
• Online Shopping
• Travel and Holidays
• Multimedia
• Community/Networking
• Security

4
Finding Information

• Search Engines - Google
• News/Finance/Weather News
• Celebrity/Reviews NineMSN/Yahoo7

5
Local Entertainment

• Movies Greater Union
• Shows - Ticketek
• Restaurants - EatingWA

6
Online Shopping

• Retail Myer/Harvey Norman
• Classifieds Quokka/West Classifieds
• Auction - Ebay

7
Travel and Holidays

• Flights Qantas/Flight Centre
• Accommodation/Packages Wotif/Lastminute
• Transport Budget Car

8
Multimedia

• Online Music - iTunes
• Online Radio 96fm Online
• Movie Trailers Yahoo Movies/IMDB Trailers
• Video Clips - YouTube

9
Communities and Networking

• Employment Seek/Hippo
• Business Networks DSBN Community
• Social Networks Facebook/MySpace

10
Online Security

• Viruses, Trojans, Worms - Symantec
• Spam, Email Scams, Phishing and Fraud ACMA
• Adult Content/Cyber Nannies NetAlert
• Secure Sites - Verisign

11
Other Interests

• Sports local and international
• Medical Information
• Genealogy/Family Trees
• Politics/Petitioning
• Insurance and Financing
• Recipes and Nutrition
• Health and Fitness
• Garden/Landscape/Renovate
• The list goes on.

12
BB4BB Links

• Beginners guide to the Internet
• http//www.bbc.co.uk/webwise/
• Basic Web Lessons
• http//www.aarp.org/learntech/computers/basic_web/
  
• Internet 101
• http//www.internet101.org/