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Building Coalitions

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A group of organizations working towards a common goal. Goals can be broad ... To form an identity and frame the debate. Introduction. Advantages of Coalitions ... – PowerPoint PPT presentation

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Title: Building Coalitions


1
Building Coalitions
  • Andrew Tuck
  • Government Relations Associate
  • The Nature Conservancy
  • (703) 841-3928
  • atuck_at_tnc.org

2
Introduction
  • What Is a Coalition?
  • A group of organizations working towards a common
    goal
  • Goals can be broad or narrow
  • Loose associations or very structured
  • Short-term or long-term
  • High-profile or behind the scenes

3
Introduction
  • Why Start a Coalition?
  • To build POWER
  • To win what you cannot win alone
  • To focus attention on a problem
  • To create new alliances
  • To ensure consistency
  • To form an identity and frame the debate

4
Introduction
  • Advantages of Coalitions
  • Pools people and resources to win victories
  • Builds an ongoing power base
  • Increases the impact of one organization
  • Develops new leaders
  • Increases your resources
  • Forges new partnerships and relationships
  • Eliminates duplication of efforts

5
Introduction
  • Disadvantages of Coalitions
  • Distraction from other work
  • Weaker members dont deliver
  • Must make compromises
  • Inequality of power
  • No credit for success
  • Dissatisfaction with tactics

6
Getting Started
  • Considerations Before Starting or Joining a
    Coalition
  • What do you want to accomplish?
  • Does your organization have the time and
    resources?
  • Will coalition be permanent or temporary?
  • Who is behind the coalition?
  • Who makes decisions?
  • What is your organizations self-interest?

7
Getting Started
  • Starting a Coalition
  • Be strategic and selective
  • Begin with a core group of usual suspects
  • Target stakeholders and opinion leaders
  • Recruit unlikely allies

8
Keeping It Going
  • Principles of a Successful Coalition
  • Choose a unifying issue
  • Recognize that contributions will vary
  • Structure decision-making carefully
  • Clarify decision-making procedures
  • Push for stable, senior board representation
  • Agree to disagree
  • Play to the center with tactics
  • Achieve victories

9

Keeping It Going
  • Principles of a Successful Coalition
  • Distribute credit fairly
  • Understand members self-interests
  • Help members achieve their self-interests
  • - Be perceived as powerful
  • - Get media coverage
  • - Build relations with other groups
  • - Give their leaders a public role

10
Keeping It Going
  • Tips and Tricks
  • Avoid internal politics of members
  • Know competing self-interests of members
  • Know who is being excluded and why
  • Know who is contributing the most, and gaining
    the most
  • Know where the money is coming from

11
Keeping It Going
  • Pitfalls to Watch Out For
  • Failure to keep members informed
  • Lack of short-term rewards for members
  • Loss of key leaders
  • Differences over the coalition's direction
  • A change in conditions and circumstances
  • Delay

12
Building Coalitions
  • Andrew Tuck
  • Government Relations Associate
  • The Nature Conservancy
  • (703) 841-3928
  • atuck_at_tnc.org
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