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SPICES BOARD INDIA PRESENTS THE EPRP PROJECT RESTORY ON ORGANIC EPVs IN INDIA

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Products covered beyond spices coconut, banana, jack fruit and vegetables. ... Black Pepper. White Pepper. Ginger. Turmeric. Clove. Nutmeg. Rosemary. Thyme ... – PowerPoint PPT presentation

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Title: SPICES BOARD INDIA PRESENTS THE EPRP PROJECT RESTORY ON ORGANIC EPVs IN INDIA


1
SPICES BOARD INDIA PRESENTS THE EPRP PROJECT
RESTORY ON ORGANIC EPVs IN INDIA
2
THE INITIATIVE AND THE MOTIVATION
?Spices Board of India wanted to introduce and
demonstrate ORGANIC SPICE FARMING FOR
EXPORTS.
?Spice farming was not the mainstream mandate of
the Board.
  • ?Growing export potential and a workshop on EPVs
  • (ITC December 1998) motivated the Board to
    take
  • up this initiative.

3
? Project EMPOWERMENT OF RURAL COMMUNITIES TO
EXPORT ORGANIC SPICES was presented to DM
2000 jointly by the Board and ITC.
? Awarded for implementation with an allocation
of 250,000.
? A Pilot initiative Export led Poverty
Reduction Programme
4
The Objectives and the Route
?Promoting Rural Clusters of organic spice farms.
?Demonstrating Organic Systems to farmers
groups.
?Assisting farmers groups in obtaining Organic
certification acceptable to International
markets.
5
?Capacity building of FARMER GROUPS/NGO through
development of common facility centers for
processing and value addition.
?Handholding NGOs to graduate as an Exporter.
?Assisting the farmer groups/NGOs to Export the
organic products like Pepper, Ginger,
Turmeric, Nutmeg, Mace, Rosemary, Thyme,
Oregano and Value added products from these
spices.
6
PROJECT BENEFICIARIES DIRECT
NGO partners, PDS, WSSS, HOPE,Samanwita.
Rural Spice Farmers in the four project sites -
335 families of which 135 are tribals. Also an
awareness group of 1400 farmers around the
project site. Farmer Groups in one site
(Nilgiris) 90 women and in other sites 40 to 50
women.
7
INDIRECT
Indian Spices Export Sector getting introduced
as a source for Certified Organic Spices.
Government Agencies introduced to a model for
replication in other similar sectors.
Spice Consumers getting chemical free natural
good quality spices.
Demonstration of Environment friendly export
related activity.
8
The Strategy
? Ensures export oriented production
activity.
?Organic farming enriches soil fertility Hence
sustainability, disease resistance Long
term improved productivity.
?Premium price (now 25 - 75) motivation to
farmer. Even though niche market growing
fast (10 to 50).
?Introduce small scale farming in rural area more
suited for B.P.L. sector in LDCs and
Developing countries.
9
?Needs personal care and integrity of the
producer to ensure brand loyalty by the
consumer.
?Even after the project is completed private
exporters engage them in contract farming.
This has already started.
?Being niche, needing personal care and quality
assurance. Not very much suited for large
scale production.
10
Major Activities/Achievements
?Demonstrated organic farming practices.
?Trained in preparation of Organic inputs like
vermi compost, botanical and herbal
pesticides/fungicides.
?Members of SHGs trained in gainful employment
and introduced to government funded schemes
(floriculture, medicinal plants collection,
animal husbandry).
11
?NGOs and farmer group leaders trained in Value
addition techniques, packaging, labeling,
storage etc.
? Training in development of SMEs, Export
finance, export procedures and
documentation, export costing, primary
value addition etc.
12
? Trained in Documentation for organic
certification, periodic reporting,
communication Export procedures
documentation, Trade Fair participation etc.
? General topics of value Gender in
development, mother and child care,
de-addiction, community sanitation, small
savings.
13
? All the 4 NGOs provided with a P.C. with
necessary tailor made software
? for documentation of organic certification
? for periodic reporting (quarterly) of
project activities ? for maintaining
farmers training modules
?A website developed and domain hosted for the
NGOs. Highlights activities about the
farmer groups and DM project activities.
Also a market promotion tool.
14
?The farms have now been certified organic
by IMO.
?A Herbarium established in HOPE, Nilgiris
?A study of organic markets in Germany,
Netherlands, Belgium and Switzerland done.
Findings of the study disseminated to
all stake holders.
?Representatives of all the 4 NGOs
participated in the Bio-fach , 2002, 2003,
and 2004 at Nurnberg Germany.
?A workshop organised for NGOs and extension
officials to educate on preparation of a
bankable project.
15
Major Tasks Projected and Achieved
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20
? Export of organic Spices and Spice Products
from India improving
21
MAJOR SPICES EXPORTED
  • Black Pepper
  • White Pepper
  • Ginger
  • Turmeric
  • Clove
  • Nutmeg
  • Rosemary
  • Thyme
  • Vanilla
  • Cardamom

22
REPLICABILITY
? Components of the Project Organic production,
Integrated Pest Management, Contract
farming, Value addition at farm level are
activities easily replicable.
? IPM and Organic cultivation reduces cost of
production, ensures healthy food, protects
environment agriculture sustainable.
? Possible sectors for replication Cashew
cultivation and processing Coir and other
natural fibre, fisheries etc.
23
  • Replication is easily possible when
  • Product quality is most important factor.
  • 2. A human touch and skill more needed than
    machine
  • precision.
  • 3. When processing activity not easily amenable
    for
  • machine handling.
  • 4. When consumer expects quality assurance based
    on
  • personal integrity of the producer.

24
SPICES BOARD INDIA AND THE BENIFICIARY
GROUPS THANK ITC,GENEVA AND THE WORLD BANK
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