Pakistan Water Purifiers Market Size, Share, Growth & Forecast 2025

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Pakistan Water Purifiers Market Size, Share, Growth & Forecast 2025

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Pakistan water purifiers market was valued around $ 350 million in 2019 and is projected to reach $ 528 million by 2025 on account of deteriorating ground and surface water quality, increasing urbanization & industrialization, coupled with rising concern about increasing incidence of water borne diseases across the country. Furthermore, growing popularity of water purifiers among the population coupled with increasing consumer spending are positively impacting the growth of market. Additionally, increase in spending by the key players, technological advancements and new product launches are expected to further propel the growth of market until 2025 – PowerPoint PPT presentation

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Title: Pakistan Water Purifiers Market Size, Share, Growth & Forecast 2025


1
PUBLISHED January 2020
2015 2025
PAKISTAN WATER PURIFIERS MARKET
COMPETITION, FORECAST OPPORTUNITIES
MARKET INTELLIGENCE . CONSULTING
www.techsciresearch.com
2
Table of Contents
S. No. Contents Contents Contents
1. Product Overview Product Overview Product Overview
2. Research Methodology Research Methodology Research Methodology
3. Analyst View Analyst View Analyst View
4. Voice of Customer Voice of Customer Voice of Customer
4.1. Brand Awareness Level Brand Awareness Level
4.2. Factors Influencing Purchase Decision Factors Influencing Purchase Decision
4.3. Specifications of Brand Used Specifications of Brand Used
5. Pakistan Water Purifiers Market Outlook Pakistan Water Purifiers Market Outlook Pakistan Water Purifiers Market Outlook
5.1. Market Size Forecast Market Size Forecast
5.1.1. By Value
5.1.2. By Volume
5.2. Market Share Forecast Market Share Forecast
5.2.1. By Installation Mode (POU POE)
5.2.2. By Application (Residential, Commercial, Food Beverage, Healthcare, Industrial and Municipal)
5.2.3. By Sales Channel (Direct, Distributor, Retail and Online)
5.2.4. By Region
5.2.5. By Company
5.2.6. By Company, By Application
5.2.7. By Company, By Technology
6. Pakistan POE Water Purifiers Market Outlook Pakistan POE Water Purifiers Market Outlook Pakistan POE Water Purifiers Market Outlook
6.1. Market Size Forecast Market Size Forecast
6.1.1. By Value
6.1.2. By Volume
3
Table of Contents
S. No. Contents Contents Contents
6.2. Market Share Forecast Market Share Forecast
6.2.1. By Technology (Ultraviolet, Ultrafiltration, RO Tankless, Activated Carbon, Nanofiltration)
6.2.2. By Product Category (Purifier, Dispenser, Others)
6.2.3. By Application (Municipal, Industrial, Healthcare, Food Beverages, Commercial, Residential)
6.2.4. Pricing Analysis
7. Pakistan POU Water Purifiers Market Outlook Pakistan POU Water Purifiers Market Outlook Pakistan POU Water Purifiers Market Outlook
7.1. Market Size Forecast Market Size Forecast
7.1.1. By Value
7.1.2. By Volume
7.2. Market Share Forecast Market Share Forecast
7.2.1. By Technology (Ultraviolet, RO Tank, Activated Carbon, Ultrafiltration, Nanofiltration)
7.2.3. By Product Category (Purifier, Dispenser, Others)
7.2.3. By Application (Residential, Commercial, Healthcare, Industrial, Food Beverages, Municipal)
7.2.4. Pricing Analysis
8. Pakistan Commercial Industrial Water Purifiers Market Outlook Pakistan Commercial Industrial Water Purifiers Market Outlook Pakistan Commercial Industrial Water Purifiers Market Outlook
8.1. Market Size Forecast Market Size Forecast
8.1.1. By Value
8.2. Market Share Forecast Market Share Forecast
8.2.1. By Product Category (Dispenser, Ice Coffee, Purifier, Filtration, Others)
4
Table of Contents
S. No. Contents Contents Contents
9. Pakistan Municipal Water Purifiers Market Outlook Pakistan Municipal Water Purifiers Market Outlook Pakistan Municipal Water Purifiers Market Outlook
9.1. Market Size Forecast Market Size Forecast
9.1.1. By Value
9.2. Market Share Forecast Market Share Forecast
9.2.1. By Product Category (Purifiers)
9.2.3. By Technology (RO Tank, Ultraviolet, Ultrafiltration, Nanofiltration)
9.2.3. By Sales Channel (Direct, Distributor)
9.2.4. By Installation Mode
10. Pakistan Industrial Water Purifiers Market Outlook Pakistan Industrial Water Purifiers Market Outlook Pakistan Industrial Water Purifiers Market Outlook
10.1. Market Size Forecast Market Size Forecast
10.1.1. By Value
10.2. Market Share Forecast Market Share Forecast
10.2.1. By Product Category (Filtration, Purifier, Boilers Others)
10.2.2. By Technology (RO Tank, Ultrafiltration, RO Tankless, Ultraviolet, Activated Carbon)
10.2.3. By Sales Channel (Direct, Distributor)
10.2.4. By Installation Mode
11. Pakistan Commercial Water Purifiers Market Outlook Pakistan Commercial Water Purifiers Market Outlook Pakistan Commercial Water Purifiers Market Outlook
11.1. Market Size Forecast Market Size Forecast
11.1.1. By Value
11.2. Market Share Forecast Market Share Forecast
5
Table of Contents
S. No. Contents Contents Contents
11.2.1. By Product Category (Purifier, Dispenser, Others)
11.2.3. By Technology (RO Tankless, Nanofiltration, Ultrafiltration, Activated Carbon, RO Tank, Ultraviolet)
11.2.3. By Sales Channel (Retail, Direct, Distributor, Online)
11.2.4. By Installation Mode
12. Pakistan Residential Water Purifiers Market Outlook Pakistan Residential Water Purifiers Market Outlook Pakistan Residential Water Purifiers Market Outlook
12.1. Market Size Forecast Market Size Forecast
12.1.1. By Value
12.2. Market Share Forecast Market Share Forecast
12.2.1. By Product Category (Dispenser, Ice Coffee, Purifier, Others)
12.2.2. By Technology (RO Tank, Ultraviolet, Ultrafiltration, Activated Carbon, RO Tankless, Nanofiltration)
12.2.3. By Sales Channel (Distributor, Direct, Retail, Online)
12.2.4. By Installation Mode
13. Pakistan Healthcare Water Purifiers Market Outlook Pakistan Healthcare Water Purifiers Market Outlook Pakistan Healthcare Water Purifiers Market Outlook
13.1. Market Size Forecast Market Size Forecast
13.1.1. By Value
13.2. Market Share Forecast Market Share Forecast
13.2.1. By Product Category (Filtration, Purifier, Others)
13.2.2. By Technology (RO, Ultrafiltration, Activated Carbon, Ultraviolet, Nanofiltration)
13.2.3. By Sales Channel (Distributor, Direct, Retail, Online)
6
Table of Contents
S. No. Contents Contents Contents
13.2.4. By Installation Mode
14. Pakistan Food Beverage Water Purifiers Market Outlook Pakistan Food Beverage Water Purifiers Market Outlook Pakistan Food Beverage Water Purifiers Market Outlook
14.1. Market Size Forecast Market Size Forecast
14.1.1. By Value
14.2. Market Share Forecast Market Share Forecast
14.2.1. By Product Category (Filtration, Purifier, Others)
14.2.2. By Technology (RO Tankless, Activated Carbon, Ultraviolet, Nanofiltration)
14.2.3. By Sales Channel (Direct, Distributor, Retail)
14.2.4. By Installation Mode
15. Market Dynamics Market Dynamics Market Dynamics
15.1. Drivers Drivers
15.2. Challenges Challenges
16. Market Trends Developments Market Trends Developments Market Trends Developments
17. Price Point Analysis Price Point Analysis Price Point Analysis
17.1. Product Pricing Product Pricing
17.2. Product Segmentation Chart Product Segmentation Chart
18. Value Chain Profitability Analysis Value Chain Profitability Analysis Value Chain Profitability Analysis
18.1. Market Share Forecast by Sales Channel Market Share Forecast by Sales Channel
18.1.1. Market Share by Sales Channel in Residential Market
18.1.2. Market Share by Sales Channel in Commercial Office Market
7
Table of Contents
S. No. Contents Contents Contents
18.1.3. Market Share by Sales Channel in Food Beverage Market
18.1.4. Market Share by Sales Channel in Healthcare Market
18.1.5. Market Share by Sales Channel in Industrial Market
18.1.6 Market Share by Sales Channel in Municipal Market
19. Policy Regulatory Landscape Policy Regulatory Landscape Policy Regulatory Landscape
20. Trade Dynamics Trade Dynamics Trade Dynamics
21. Economic Profile Economic Profile Economic Profile
22. Competitive Landscape Competitive Landscape Competitive Landscape
22.1. Company Profiles Company Profiles
22.1.1. Nectar Water Technologies (Pvt) Ltd.
22.1.2. So Safe Water Technologies
22.1.3. Nasgas Appliances
22.1.4. Aqua Hygienic
22.1.5. Multiply Industrial Co., Ltd
22.1.6. Aqua Fine Corporation
22.1.7. Vital Enterprises (Hydro Safe Products)
22.1.8. Aquaguard
22.1.9. Pure Tech Water Purification
22.1.10. Aqua Cleanses
23. Strategic Recommendations Strategic Recommendations Strategic Recommendations
24. About Us Disclaimer About Us Disclaimer About Us Disclaimer
8
Product Overview
9
Product Overview
A water purifier is a device used for removing
unwanted chemicals and biological contaminants
from water obtained from water bodies such as
rivers, lakes, etc., to produce pure drinking
water, which is fit for human consumption or for
industrial use. Water purifiers are categorized
into point of use and point of entry water
purifiers. Point of use (POU) water purifiers can
be directly installed at the tap water supply
point, whereas, point of entry (POE) water
purifiers are installed at main water supply.
Water Purifier Classification, By Technology
Source TechSci Research
10
Product Overview
Other Related Definitions
POU POU refers to the location for installing water purification system for treating the incoming water from the tap. It can be counter top, under sink, faucet and dispenser water purifier.
POE Location of installing water purification system at the main water source line before the water reaches the houses/commercial offices/industries, faucets or any other outlets.
Residential Water purifiers offered to residential segment, which includes homes, complexes, buildings, apartments, etc.
Commercial It includes water purifiers installed at commercial establishments such as offices, complexes, shopping malls, hotels, restaurants, cafeteria, etc.
Industrials It includes water purifiers installed at industries, factories and manufacturing locations for drinking as well as production purposes.
Municipalities It includes water purifiers installed at the municipal water treatment production facilities and municipal offices for drinking purposes.
Healthcare It includes purifiers installed at health centers, clinics, hospitals, nursing homes, care centers and laboratories for drinking as well as production process.
Food Beverages It includes industries that manufacture food beverages products.
Dispenser Purifiers with attached dispenser for outflow of purified water.
Soda Maker, Ice Coffee Water purifier dispenser with soda maker, ice and coffee making feature.
Direct Mode of distribution of water purifiers via company stores, door-to-door and company website to end users.
Distributor Mode of distribution of water purifiers via authorized distributor/dealer to end users.
Retail Mode of distribution of water purifiers via distributor to retail stores and then from retailers to end users.
Online Mode of distribution of water purifiers via e-commerce websites.
11
Research Methodology
12
  • Research Methodology

13
  • Research Methodology
  • Baseline Methodology
  • Our dedicated team of industry experts has
    monitored and analyzed various aspects of
    Pakistan Water Purifiers market. The team has
    analyzed the outlook of various segments of this
    market, while considering the major influencing
    factors, such as increasing number of
    construction projects, growing kitchen appliances
    industry and availability of varied product
    portfolio. The study includes market forecasting,
    which would enable our clients to take better
    decisions while planning their strategy to
    achieve sustainability in Pakistan Water
    Purifiers market.
  • Methodology Followed for Calculation of Market
    Size
  • Market Size by Value Market size, in terms of
    value, for the year 2019 was calculated based on
    information collected through exhaustive
    secondary research and primary surveys, with
    various key opinion leaders/stakeholders, such as
    water purifiers manufacturers and distributors.
  • The team interviewed more than 15
    manufacturers/suppliers, 25 distributors and 10
    industry experts in Pakistan Water Purifiers
    market to obtain the overall market size during
    2015-2019, which was validated by the Delphi
    technique. Taking standard deviation into
    consideration, the market size was averaged out,
    to arrive at the market size data for 2015-2019.
  • Respondents were asked about the current and
    future market growth rates, market shares by
    installation mode, by application, by sales
    channel, by company and by region. Removing the
    outlier responses, the geometric mean of growth
    estimates and product wise revenue shares
    generated across various segments were
    considered, to arrive at the final revenue
    shares. Revenue shares generated across various
    segments were further triangulated from other
    stakeholders depending upon the segments of water
    purifiers.

14
  • Research Methodology
  • Methodology Followed for Calculation of Market
    Shares
  • Market shares by installation mode, by
    application, by sales channel and by region and
    by company were calculated based on the responses
    received through primary surveys with industry
    experts, in which the respondents were asked
    about the market shares or revenue generated from
    various segments. The final shares were
    calculated by taking the geometric mean of the
    responses gathered from key opinion leaders after
    eliminating the outliers.
  • Methodology Followed for Forecasting
  • TechSci Research performed periodical checks on
    data collected through the surveys with logic
    checks and analyzed the survey results in
    SPSS/Tableau Software.
  • Data triangulation techniques were applied to
    fill the gaps and to present a more meaningful
    picture of the market. To forecast Pakistan Water
    Purifiers market, TechSci Research used various
    forecast techniques such as
  • Moving Average
  • Time Series Analysis
  • Regression Analysis
  • Econometric and Judgmental Analysis

15
  • Research Methodology
  • TechSci Research used its own forecast tool,
    which is based on the growth of various allied
    industries in respective regions. TechSci
    Research also used the impact analysis during
    short, medium- and long-term period to estimate
    the demand and to reach accurate market numbers.

Partial List of Companies Interviewed Nectar Water Technologies, So-Safe Water Technologies, Veolia Group, Nasgas Appliances, Aquaguard, Unilever Pakistan, 3M Pakistan, Suez Water Technologies Solutions, Culligan Pakistan, Puretech Water Purification Pakistan, Vital Enterprises (Hydro Safe), Pentair, Alfa Laval, Aeromix, Puretech, Pure Tech Water Purification Pakistan
Secondary Sources Company Annual Reports, Association Reports, Industry Magazines, News Dailies, Credible Paid Databases, Pakistan World Bureau of Statistics, UN Comtrade, Ministries of Industries Production Pakistan, Pakistan Council of Research in Water Resources (PCRWR), NSF International, PASTIC International Center
16
  • INDUSTRY BRIEF

According to TechSci Research report, Pakistan
Water Purifiers Market By Installation Mode, By
Application, By Sales Channel, By Region,
Competition, Forecast Opportunities, 2025,
Pakistan water purifiers market is forecast to
reach 518 million by 2025 on account of
degrading ground and surface water quality,
rising awareness about water borne diseases, and
increasing urbanization across the country. The
quality of drinking water is drastically
declining in Pakistan owing to rising
contamination of ground and surface water and
unavailability of facilities to treat human
waste. Over the past few years, Pakistan has been
facing scarcity of safe and clean water. This has
increased the mortality rate in the country,
especially among the children, due to lack of
proper water and sanitation facilities in various
regions within the country. This in turn is
driving the market for water purifiers in the
country. Increasing demand from the residential
sector is expected to positively influence the
market over the course of next five years.
However, presence of alternative packaged water
options is hampering the growth of market in the
country. Additionally, high costs incurred in
maintenance of filters and spares can restrict
the growth of market during forecast period.
Furthermore, some people in the country are still
following the traditional approaches of purifying
the water like boiling, which is obstructing the
growth of market. The water purifier market in
Pakistan is highly price sensitive. The consumers
are purchasing water purifiers from domestic
players since they are offering water purifiers
at lower prices as compared to the international
players which is impacting the sales and profits
of the international brands. Pakistan water
purifiers market is segmented based on
installation mode, application, sales channel and
region. Based on installation mode, the market
can be bifurcated into POU and POE. The POE mode
of installation is expected to dominate the
market, in value terms, during forecast period
since they are efficient to use when purifying
large volumes of water. Additionally, they can be
installed at a point from where water enters an
establishment, ensuring that water supplied is
cleaned and purified then and there itself before
it reaches final delivery station. Based on
application, the market can be fragmented into
residential, commercial, food beverage,
healthcare, industrial and municipal. The
municipal segment is expected to dominate the
market during forecast period. This can be
ascribed to the rapid development of housing
projects under the Naya Pakistan Housing
Scheme, which aims to build around 10 million
houses across the country in the coming years.
Nectar Water Technologies (Pvt) Ltd., So Safe
Water Technologies, Nasgas Appliances, Aqua
Hygienic, Multiply Industrial Co., Ltd, Aqua Fine
Corporation, Vital Enterprises (Hydro Safe
Products), Aquaguard, Pure Tech Water
Purification, Aqua Cleanses and others are some
of the leading players operating in Pakistan
water purifiers market. Pakistan water purifiers
market is to witness growth during the forecast
period owing to the increasing awareness
pertaining to the water quality standards and
rising incidences of water borne diseases.
Additionally, supportive government policies and
initiatives in the country for creating awareness
regarding water quality and pollution are
expected to further propel the market during
until 2025. said Mr. Karan Chechi, Research
Director with TechSci Research, a research based
global management consulting firm.
17
  • SAMPLE DATA - SNAPSHOT

Pakistan Water Purifiers Market Size, By Value,
2015-2025F (USD Million)
Pakistan Water Purifiers Market Share, By
Installation Mode, By Value, 2015-2025F
Pakistan Food Beverage Water Purifiers Market
Share, By Technology, By Value, 2015-2025F
18
  • REPORT ORDERING

Report Name PAKISTAN WATER PURIFIERS MARKET
COMPETITION, FORECAST OPPORTUNITIES 2015
2025
License Type Price
Single User License 3450
Multi-User License 4450
Custom Research License 8450
To View Sample OR Purchase Report  
19
About Us Disclaimer
TechSci Research is a global market research and
consulting company with offices in the US, UK and
India. TechSci Research provides market research
reports in number of areas to organizations. The
company uses innovative business models that
focus on improving productivity, while ensuring
creation of high-quality reports. The proprietary
forecasting models use various analyses of both
industry-specific and macroeconomic variables on
a state-by-state basis to produce a unique
bottom-up model of a country, regional and
global industry prospects. Combined with the
detailed analysis of company activity and
industry trends, the result is a uniquely rich
evaluation of the opportunities available in the
market.
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