Janssen Landscaping and Maintenance Inc. - PowerPoint PPT Presentation

Loading...

PPT – Janssen Landscaping and Maintenance Inc. PowerPoint presentation | free to view - id: 87bd-ZGUzM



Loading


The Adobe Flash plugin is needed to view this content

Get the plugin now

View by Category
About This Presentation
Title:

Janssen Landscaping and Maintenance Inc.

Description:

Uses only the best equipment, such as, Walker lawn mowers. Clientele. Provides weekly lawn and landscape care for many other businesses in the Crawfordsville area. ... – PowerPoint PPT presentation

Number of Views:45
Avg rating:3.0/5.0
Slides: 23
Provided by: jamiel3
Category:

less

Write a Comment
User Comments (0)
Transcript and Presenter's Notes

Title: Janssen Landscaping and Maintenance Inc.


1
Janssen Landscaping and Maintenance Inc.
  • Analysis of Advertising Options

2
Advertising Needs
  • Current forms of advertising
  • Business Cards
  • Word of Mouth
  • references
  • Other Potential Forms
  • Brochures
  • The Yellow Pages
  • Newspapers
  • Magazines
  • Business Website

3
Brochures
  • Positives
  • Provides needed information in a short,
    descriptive manner
  • Ability to showcase graphics
  • Negatives
  • Printing costs
  • Distribution
  • Customer follow-through
  • Not cost effective

4
Yellow Pages Listing
  • Positives
  • 15 of the people surveyed said that they look in
    the Yellow Pages first when searching for
    business information
  • Distribution
  • Updated annually
  • Nominal cost
  • Negatives
  • Reaches only a limited audience
  • Space
  • Use of color is expensive

5
Newspaper Advertisements
  • Positives
  • Reaches a wide audience
  • Can target a particular communities
  • Tend to be well-supported by the public
  • Negatives
  • Distribution
  • Color printing
  • Low level of effectiveness
  • Newspapers rank relatively
  • low in use and reliability as
  • a source of information about
  • business

6
Magazine Ad
  • Positives
  • Focus on a specific audience
  • Distribution
  • Utilize colors and graphics
  • Appealing to customers
  • Flexible advertisement periods (seasonal)
  • Negatives
  • Cost
  • Competition for ad space

7
Business Website
  • Positives
  • It is the most versatile advertising tool
  • Easily updated
  • Easily altered without disturbing the flow
    of information to consumers
  • Consumers are most likely to use a website when
    searching for business information

8
Business Website Cont.
  • Positives
  • Allow consumers to receive information quickly
  • Provide consumers with the ability to compare
    products and services
  • Able to reach a wide audience
  • Specifically targets potential clients
  • The internet has been found to, lead other forms
    of media in having a good economical
    value(NAA)
  • Easy and inexpensive to set up and maintain
  • Invaluable when using graphics and photographs


9
Project Description
  • Initial Creation
  • Choose a Domain (example, www.janscape.com)
  • Can purchase one from various sources
  • Choose a Host
  • There are several options to choose from
  • Some companies provide both

10
Design Options
  • Things to Include
  • A Homepage with links to the following
  • Photo gallery
  • Contact information
  • Customer testimonials
  • Links to other sites
  • Bio information
  • Quote requests
  • Partnerships
  • Email capability for communications

11
Designing and Publishing
  • Hire a Web designer
  • Professional web designers are available to
    create an original web site that fits the
    companys needs
  • A web designer will be able to personally
    interact with all participants and be able to
    address problems as they occur
  • Often times, a web designer will be able to
    create a more technical website that meets all of
    the expectations

12
Designing and Publishing Cont.
  • Create it on your own
  • You or someone within your company may be able to
    design the companys website without the help of
    a professional
  • Need knowledge in the area of computers and above
    average computer skills
  • The sample website was meets the basic needs of
    JLM Inc. and was created without any formal
    training in website design
  • To acquire better computer skills local community
    colleges offer website design courses

13
Maintenance
  • Hire someone to do it
  • If someone is hired to create the site,
    maintenance can be negotiated as a part of the
    contract
  • Benefit no man hours are being spent maintaining
    the site by JLM Inc.

14
Maintenance
  • Do it on your own
  • May be difficult depending on the
    level of computer skills
  • Needs to be done often
  • Potentially time-consuming
  • Less costly

15
Commercial Plan
  • All in One
  • Homestead QuickSites is a reputable website
    company that offers professionally designed
    websites that you can customize yourself
  • This particular company offers secure, reliable
    hosting services that ensure the site will always
    be available when customers need it
  • Provide hosting and domain management that is
    easily renewed as long as you are a Homestead
    customer.

16
How Much?
  • Costs
  • 24.99/month includes
  • Site promotion services
  • Site statistics
  • 10 web pages
  • 1 personalized domain
  • 1 email address
  • 100 MB of disk space
  • Concierge service (email and phone support to
    give you all the help you need to build your
    website)
  • Additional web pages can be added for 5 per
    month
  • Web design, Homestead offers QuickSite builder
    software

17
Afraid of Web Design?
  • Hire a Web Designer
  • Hamstra Media
  • Based on the information we provided in the
    correspondence with Hamstra Media
  • The estimated cost of the website is 1430 with
    no monthly maintenance fees
  • Updating the website very simple
  • JLM Inc. would be able to update all aspects of
    the website once it has been completed by simply
    accessing a protected administration site through
    a password
  • This allows
  • Changes to be made to your website anytime you
    want
  • Requires only basic Internet surfing skills
  • Avoids monthly maintenance fees

18
(No Transcript)
19
Client Information
  • History
  • Family owned and operated since 1996
  • After 20 years of landscaping service for
    Milligans Lawn and Garden shop, Janssen decided
    to open his own
    landscaping and lawn maintenance
    company
  • Over the years, central Indiana has watched JLM
    Inc. grow from a small town shop to a prospering
    competitor

20
Services Provided
  • Lawn and landscape maintenance
  • Mowing
  • Shrub trimming
  • Landscape weed control
  • Insect spraying
  • Mulching
  • Sodding
  • Landscape design
  • Snow removal
  • De-icing
  • Salting
  • Uses only the best equipment, such as, Walker
    lawn mowers

21
Clientele
  • Provides weekly lawn and landscape care for many
    other businesses in the Crawfordsville area. The
    crew provides maintenance and design for,
  • Staples
  • Norcote, Inc.
  • Bank One
  • Condominium complexes (such as, Englewood
    Estates, East Union, The Pines, and Golfview)

22
VVVRRRM.
THE END!
About PowerShow.com