7 ‘Must-Have’ Features of an m-commerce mobile app

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7 Must-Have Features of an M-commerce Mobile
App.
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1. Prioritize Speed
In the rapid moving world, offering slow app
means preparing to go out of business. Nothing
comes close to a sin as offering an m-commerce
mobile app with slower speeds. You must optimize
the pages, pictures, and other important elements
to deliver the faster page loading speed. Here
nothing comes close to the performance of a
native app. Built specifically for a dedicated
platform, all the elements and functionalities
are optimized for faster speeds.
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2. Include Analytics
If you cant measure it, you cant scale it.
Recording, tracking and analyzing the data,
certainly, stands in the first row of important
features to embed in the world of big data.
Analytics lets you and your users make decisions.
The changes in data points correspond to user
behavior. And if theyre tracked user experience
can be enhanced significantly.
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3. Social Media Login and Social Product Sharing
Another while developing your m-commerce mobile
app is not providing social media login options.
It offers a seamless registration process and you
get the required information of users with
minimal fuss. However, social sharing is the
altogether different phenomenon. It lets your
users share the products they love on their
social media profile and you get the free
marketing for your products. Also, it serves as
word-of-mouth campaign. Thus it becomes an
integral part of an m-commerce mobile app.
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4. Seamless Experience
Simple and uncluttered navigation, seamless
usability and experience are not mere jargon but
the soul of an app. The simpler, the better. No
one wants to navigate through an app riddled with
useless information and design, and navigating
the app becomes equivalent to solving a
quiz. Everyone wants an app with a design that
makes instant sense. The users dont have to
scratch their heads before proceeding a step
ahead. And, its the same for all the app, be it
m-commerce mobile app or any other.
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5. Featured Product Display
Like every store, your m-commerce mobile app too
must have a slider/banner to display the featured
products. Its an integral element of the app.
Not only it provides you a place to display
feature products but with data-points tracking in
place, you can also track its popularity.
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6. Advanced Search and Filter options
In an m-commerce mobile app that has thousands of
products in it, the advance search is a must. Not
only does it save the users time to arrive at
products also, it prevents them from leaving your
app. Filters can be considered as an extension
to search. Everybody knows the importance of
filters. By applying the combination(s) of
required filters, users can zero-in set of
desired products. And another element trending
in search vertical is Bar Code reader. The
Barcode reader enables users to directly search
for an item in your m-commerce mobile app just by
scanning through the bar code. Indeed a faster
and effective way to look for your products
online.
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7. Unlimited Push Notifications
Push Notifications are among the most effective
methodology to make yourself heard to your
consumers. With push notifications, you can
inform your customers about all the latest
developments, future sales, discounts and other
marketing activities. Therefore, a must.
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THANK YOU..