India utility bill payment market |India bill payment transaction volume

1
India Bills Payment Market Report 2020 Ken
Research
2

• India Bills Payment Market Outlook to 2020 -
  Rising Internet Penetration and Advent of Mobile
  Wallet to Shape Future Growth provides a
  comprehensive analysis of the billers desk,
  third party, online, offline bills payment
  segment in India. The report covers various
  aspects such as market size of bills payment
  market, active subscriber base of market. It also
  includes segmentation by rural and urban market
  for bills payment in India segmentation by types
  of bills paid, penetration of players in online
  and offline space, segmentation by different
  source of payment. The report also provides
  competitive landscape and profile of major
  players operating in different segments- mobile
  bills, DTH, data card and utility bills payment
  market of India.

3

• The future analysis of overall India bills
  payment market and by segments has also been
  discussed in each of the sub segment. The report
  is useful for existing bills payment market
  players, new startups emerging in the online
  bills payment space and other stakeholders to
  align their market centric strategies according
  to ongoing and expected trends in the future.

4

• India Bills Payment Market
• India bills payment market has witnessed a growth
  in recent years on account of rising demand for
  online methods of bills payment fueled by
  introduction of new technologies, rising internet
  and smartphone penetration. The market for bills
  payment has inclined at CAGR of and reached
  INR billion in FY2015. Furthermore, the rise
  in geographical penetration and entry of new
  players has provided surge in growth which is
  majorly originated from growth in online methods
  of bills payment market. In FY2015, online bills
  payment market accounted for of the overall
  bills payment market transaction volume, whereas
  the share of offline bills payment was registered
  as in FY2015. Utility segment has been
  registered as highest contributor to overall
  bills payment market with share of in FY2015
  followed by mobile bills payment and DTH bills
  payment. In FY2015, mobile bills payment
  accounted for of the overall market.

5

• The proportionate share of rural areas in the
  overall market has inclined during the period
  FY2010-FY2015 due to rising internet
  connectivity and growing penetration of players
  in rural areas. The market for bills payment in
  India is projected to witness a rise in
  transaction volume at a CAGR of during the
  period FY2016-FY2020. The rise in the
  transaction volume has been registered mainly on
  account of rising trend of online payment. The
  major contributor to market transaction volume is
  expected to be utility segment and mobile bills
  payment sector due to rising active consumer base
  and augmenting ARPU.

6

• India Online Bills Payment Market
• Online bills payment market has showcased high
  growth trajectory during FY2010 FY2015. Third
  party sites and mobile wallets were the fastest
  growing segments during the last 5 years due to
  attractive cash back and discount offers. Online
  utility bills payment market has been dominating
  the overall online bills payment market with a
  share of in FY2015 due to rising consumer
  base, increase in electricity and LPG tariffs by
  the The market for DTH bill payment has
  registered transaction volume of INR billion in
  FY2010 which inclined to INR billion in
  FY2015. The drastic increase in the transaction
  volume has been attributed to rising number of
  registered users because of the rising trend for
  digitization, the preference for quality viewing
  and rising affordability amongst the population
  of India.

7

• During the period FY2010-FY2015, offline bill
  payment market has dominated the overall DTH bill
  payment market of India with share of in
  market transaction volume during FY2015.
  Furthermore, the market for DTH bills payment has
  been dominated by urban areas, which registered
  of contribution to overall market transaction
  volume during FY2015. As of FY2015, Tata Sky
  stands as a leader in the Indian DTH market in
  terms of number of subscribers as well as
  transaction volume followed by Bharti Airtel and
  Dish TV.

8

• India Utility Bills Payment Market
• The market for utility bills payment in India has
  witnessed a drastic incline during the period
  FY2010-FY2015 at CAGR of . The market has
  witnessed incline owing to factors such as
  inclining rural and urban population leading to
  rise in electricity consumption, rising rate of
  electricity and LPG in different states and
  others. The proportionate share of rural areas
  in overall utility bills payment market has
  inclined rapidly during the period
  FY2010-FY2015. Higher proportionate share of
  rural India can be attributed to the fact that
  majority of population in India resides in rural
  areas, thus accounting for greater share in basic
  necessities of light and fuel market.
  Furthermore, electricity bills amounted for
  higher proportionate share in the overall utility
  bills payment market as compared to share of LPG
  during FY2015.

9

• India Offline Bills Payment Market
• The rise in transaction volume of offline bills
  payment market has been registered owing to lack
  of knowledge among individuals about online
  methods of payment, lower internet connectivity
  in Tier II and Tier III cities and due to lack of
  security issues and trust of consumers while
  making online payment. Utility bills payment
  accounted for of the overall bills payment
  market in FY2015. The greater share of utility
  sector in overall bills payment market has been
  attributed mainly to rising number of households
  demanding electricity and LPG connections, rising
  electricity tariffs along with soaring prices of
  LPG cylinders in different states of India.

10

• India Mobile Bills Payment Market
• The India mobile bills payment market has
  witnessed a continuous growth during the period
  of FY2010-FY2015 at a CAGR of . The increase
  in transaction volume generated from mobile
  market can be attributed to the growing number of
  active mobile phone users, surging middle class,
  and increase in mobile internet users along with
  rising ARPU in the mobile bills payment market.
  In FY2015, prepaid mobile connection accounted
  for of the overall mobile bills payment market
  transaction volume. Furthermore, in FY2015 urban
  areas accounted for of the overall market
  transaction volume, the lower contribution of
  rural areas has been majorly due to lower density
  of network coverage in rural areas over the years
  which have been one of the major reasons for
  comparatively lower share of rural areas in
  mobile bill payment market.

11

• Key Topics Covered in the Report
• The market size of India Bills Payment Market
• Market Structure of Organized and Unorganized
  Market Players in Bills Payment Market
• Market segmentation of India bills Payment market
  on the basis different services, by modes payment
  and by region-rural and urban
• Market Size of India Online and Offline Bills
  Payment Market
• The Market Size of Mobile, DTH, Data Card and
  Utility bills payment market.
• Market Share of major Player in India Mobile
  Bills Payment Market
• Market Share of major Player in India DTH Bills
  Payment Market
• Market Share of major Player in India Data Card
  Bills Payment Market
• Trends and Growth drivers of India bills payment
  market
• Issues and Challenges of India bills payment
  market

12

• Source https//www.kenresearch.com/banking-financ
  ial-services-and-insurance/financial-services/indi
  a-bill-payment-market-report/7407-93.html
• Contact UsKen ResearchAnkur Gupta, Head
  Marketing CommunicationsAnkur_at_kenresearch.com
  91-9015378249
• Website www.kenresearch.com

13
Thank you