Digital Pre-Roll and In-Stream Video Avails Market Trends: 2013-2016

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Digital Pre-Roll and In-Stream Video Avails 2013
- 2016 www.bigmarketresearch.com
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Report Description
Summary Digital pre-roll and in-stream video
inventory is expanding at a 20.3 rate in 2013,
while corresponding media spend is expected to
increase 37.8 over the calendar year. This
reportÕs analytics attributes increased video
spend to higher sellout rates sector-wide--even
as insertion frequencies rise--to marketers who
are buying scale, including campaigns against
YouTubeÕs expansive library and inside social
networking environments strengthened by greater
inventory transparency. Video spendÊ outpacing
avail growth is fueled by predictive campaign
analytics, deployment of performance-based
inventory, syndication platforms, sophisticated
audience targeting capabilities utilizing
integrated viewer behavioral data and better
visibility into aggregated mid/long-tail
inventory effected through supply side clearing
mechanisms. Media spend against digital pre-roll
is presently forecast to bring a market worth 3
billion in 2013, including the mobile platform.
Video ad networks are figured to contribute an
additional 18.8 of top of spend booked through
in-house sales initiatives. Get More Details At
http//www.bigmarketresearch.com/digital-pre-roll-
2013-2016-market
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Table of Contents

• EXECUTIVE SUMMARY
• Digital Pre-Roll and In-Stream Video Inventory
  and Media Spend Analysis 2013 2016
• Inventory Expansion Pulls in Digital Marketing
  Dollars Pre-Roll and In-Stream Video Spend Rose
  by 75.8 in 2012
• Video Ad Insertion by the Numbers Frequency
  Increased Considerably in 2012
• Digital Pre-Roll / In-Stream Inventory Insertion
  Ratios
• Video Ad Networks Projected to Contribute 708
  Million in 2013 Pre-Roll Media Spend
• Pre-Roll and In-Stream Mobile Video Media Spend
  Forecast at 589 Million in 2013
• Emerging Platforms VOD, Mobile and Social/Viral
• In-Stream and Digital Video Media Spend Share by
  Platform and Format 2003 - 2016

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Table Of Content

• MOBILE VIDEO ADVERTISING TERMS AND DEFINITIONS
• PC/DIGITAL VIDEO ADVERTISING TERMINOLOGY AND
  DEFINITIONS
• SECTION ONE
• Digital Pre-Roll and In-Stream Video Inventory
  and Media Spend Analysis 2013-2016
• Pre-Roll and In-Stream Video Spend Rose by 75.8
  in 2012
• Digital Pre-Roll and In-Stream Inventory / Media
  Spend 2003 - 2016
• Digital Pre-Roll and In-Stream Video Advertising
  Posts a Ten-Year CAGR of 50.3
• Digital Pre-Roll and In-Stream Video Inventory /
  Media Spend 2003 - 2016
• Pre-Roll and In-Stream Inventory and Media Spend
  Characterized by Double-Digit Growth Over the
  Period 2003 - 2012
• Digital Pre-Roll and In-Stream Inventory Video
  Views Power Double-Digit Media Spend Growth 2003
  - 2012
• Digital Pre-Roll Inventory and Media Spend Growth
  Comparison
• In-Stream CPM and Video Inventory Pricing Shifts
  2007 - 2012

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Table Of Content

• SECTION TWO
• Video Ad Networks Expected to Process and Clear
  18.8 of Pre-Roll and In-Stream Media Spend in
  2013
• Video Advertising Networks Cleared 19.7 of
  Pre-Roll and In-Stream Media Spend in 2012
• Pre/Mid/Post-Roll Media Sales In-House vs. Ad
  Networks
• Video Ad Networks Projected to Contribute 708
  Million in 2013 Pre-Roll Media Spend
• Video Ad Networks Representing and Clearing
  Pre-Roll and In-Stream Inventory Projected to
  Contribute 1.2 Billion in Media Spend by 2016
• Digital Pre-Roll and In-Stream Video Inventory /
  Media Spend 2003 - 2016
• Video Ad Networks Bill 544 Million Against
  Available In-Stream Inventory in 2012
• Video Advertising Networks Media Spend Analysis
  2008 - 2012
• Video Advertising Networks Inventory and ECPM
  Analysis 2008 2012
• Feel free to get enquire on this report here _at_
  http//www.bigmarketresearch.com/report-enquiry/90
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Table Of Content

• SECTION THREE
• Pre-Roll and In-Stream Mobile Video Media Spend
  Forecast at 589 Million in 2013
• Digital Pre-Roll / In-Stream Video Media Spend
  Totals by Platform 2003 - 2016
• Mobile Ad Networks Are Positioned as Pre-Roll and
  In-Stream Specialists
• Mobile Video Advertising Networks and Ad Clearing
  Platforms Filled and Billed Inventory 2009 -
  2012
• Mobile Video Advertising Networks and Ad Clearing
  Platforms Fill Rates and Pricing 2011 - 2012
• Mobile Video Media Spend Forecast to Produce
  1.68 Billion in 2016 Media Spend
• Mobile Video Inventory, ECPMs and Media Spend
  2009 - 2016
• High Production Value In-Stream Video Advertising
  Well Integrated Into the YouTube App
• YouTube Mobile Inventory and Media Spend by
  Content Channel 2012
• Read full TOC of this report _at_ http//www.bigmarke
  tresearch.com/digital-pre-roll-2013-2016-market

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