A Good Magento Web Design Means Less Webrooming. Find Out How!

1
A Good Magento Web Design Means Less
Webrooming.Find Out How!
2
Call Us 1300 760 363

• As the name suggests, webrooming is the online
  version of showrooming.
• In other words, when the customers check out your
  online store, but instead of buying products from
  you, visit a brick-and-mortar store later and
  make the purchase there, they webroom.
• Every time they visit your store for research
  purposes, it may impact your total sales. And
  given the fact that as many as 88 of the
  customers engage in webrooming, we are talking of
  a huge impact here.
• So, you need to take some preventive measures to
  ensure that the customers dont just look at your
  products, but also buy them there and then.

3
Call Us 1300 760 363

• Getting a Magento web design for your ecommerce
  store is one of the most effective measures in
  this regard. Thats because Magento has some
  really great features that can help your
  customers in making instant decisions.

In a way, it reduces the chances of shopping cart
abandonment.
4
Call Us 1300 760 363

• To simplify it further, there can be an increase
  in your conversion rate (visitors turning into
  customers) and you may not lose as much business
  to webrooming as you might have otherwise.
• A good Magento web designer can take full
  advantage of the platforms features and help you
  in reducing the bounce rate as well.
• But before you hire a designer, you must
  understand why the customers may leave your site
  in the first place and visit an offline store for
  shopping. Only then you can decide if Magento
  addresses the concerns, if any.

5
Call Us 1300 760 363
Some Important Points
Dependency
6
Insufficient Information
Call Us 1300 760 363

• A lot of ecommerce stores make a common mistake
  they describe their products well, but do not
  include enough pictures, completely ignoring the
  obvious a picture is worth a thousand words.
• Of course, you need to avoid making the same
  mistake. But, can a Magento website design help?
  It can.
• The platform allows the designer to add multiple
  images per product, for your customers to see.
  And thanks to Magentos zoom-in capability, they
  can now also take a closer look at the products.

What other piece of information the customers may
look for?
Continued
7
Call Us 1300 760 363

• How about others opinion of your products? If
  they are at a brick-and-mortar store, they can
  talk to others around, but online, they look for
  reviews.
• However, in case they need to visit a third-party
  site for product reviews, they may not do so.
  Fortunately, a Magento website developer can make
  the product reviews visible on your site itself.
• These reviews can help the customers in making
  informed decisions there and then.

8
Lack of International Support
Call Us 1300 760 363

• Many times, the customers visit a website but
  then make the purchase at a local store if the
  former is based out of a foreign country.
• They do so because the content on the site is not
  in their own language and is difficult for them
  to comprehend.
• And if the online store doesnt support their
  currency or tax rate, its even worse. Magento is
  the perfect solution to this problem because it
  is a global platform.
• So, you can always ask your designer to
  internationalise your online store. Meaning, you
  can have multi-lingual content, accept payment in
  multiple currencies and come across as a local
  store, which the customers are looking for.

9
Tedious Checkout
Call Us 1300 760 363

• The customers can simply walk into a store, make
  the purchase, and walk out. They do not have to
  create an account to be able to buy the products
  there.

However, when online, they are often asked to
register for an account.
Continued
10
Call Us 1300 760 363

• Magento website designer can help you to make the
  checkout process a breeze for your customers, so
  that they do not webroom? Yes. The platform
  supports guest checkout. Therefore, the customers
  do not necessarily have to create an account, if
  they do not want to. And the designer can also
  ensure that your e-store has a one-page checkout
  process.
• Given below are some more features that may work
  in your favour and bring you at par with a
  brick-and-mortar store
• SSL security support
• The customers cant see you. So they are often
  concerned about the safety of their credit card
  details when they shop online. However, Magento
  ensures that they feel safe.
• Shipping to more than one address
• Your customers no longer have to place multiple
  orders if they want the products to be shipped to
  different addresses. Thats because, with a
  Magento web design, it is possible to get the
  products shipped to multiple destinations in one
  go

11
Dependency
Call Us 1300 760 363

• Most of the offline stores are based on the
  principle of self-service. And over time, the
  customers have become habitual of it.
• They like it when they are given complete control
  over the shopping process. However, when online,
  they feel that they are dependent on you.
• For instance, if they wish to track their order,
  they need to call you so that they can know the
  exact status. Similarly, if they forget the
  password, they may have to follow a lengthy
  process before they get to recover it. .
• But what can a Magento web developer do to change
  the scenario? Firstly, he/she can make it
  possible for the customers to track their orders
  online, right from the account.
• Secondly, the developer can also enable the
  customers to retrieve a forgotten password with
  ease. For this, the developer may take advantage
  of the fact that Magento allows the users to send
  a password recovery email from the front-end
  admin panel itself.

12
Call Us 1300 760 363

• All said and done, if you invest in an e-store,
  it is obvious that you want to sell products and
  make profit. But if the customers keep on
  webrooming, you may not be able to sell as many
  products as you would want to.
• However, a Magento website design can save you
  from the ill-effects of webrooming. And guess
  what Magento is an open source platform.
• So, you only need to pay for development there
  is no licensing fee involved. What are you
  waiting for? Hire a web developer today!

13
For more detail
Call Us 1300 760 363
AddrerssLevel 1.03, 29-31 Lexington
Drive, Bella Vista NSW 2155 ?

• Website URL http//webcircle.com.au/
• Contact 1300 760 363
• Email- ID sales_at_webcircle.com.au
• Facebook https//www.facebook.com/webcircle
• Twitter https//twitter.com/webcircle