Hong Kong Association of Business and Professional Women

1
Hong Kong Association of Business and
Professional Women

• Summary of the Work of
• BPW Hong Kong in 2002-2003
• Presented by Anna J H Fang, President, 2003
• for the BPW ASEAN Sub-Region Meeting, July 30,
  2003
• APEC 8th Womens Leader Network Conference
• in Chiang Mai, Thailand

2
Some Facts about Hong Kong

• About 30 professional womens organisations in
  Hong Kong
• According to the Womens Commission, there are
  over 250 womens organisations, from grassroots
  to professionals
• Women still only earn 75 percent of what men earn
  for the comparable or same position, according to
  the Equal Opportunities Commission
• Total executive population in Hong Kong is
  approximately 8,000 (male and female)

3
Our Efforts in Hong Kong

• Supporter of the Equal Opportunities Commission
• Supporter of the Womens Commission
• Member, Organising committee for the Fifth East
  Asian Womens Forum (December 2003)
• Supporting organisation of Women 360 (April
  2003) worldwide webcast, formerly known as
  Women Future
• Supporter of the Global Summit of Women
• Make people aware of gender-mainstreaming and the
  lack of young women in non-traditional fields of
  study and in the professions (i.e. engineering,
  construction, surveying, etc.)
• Supporter of an annual bursary award(s) to young
  women studying a non-traditional field

4
Some Crises Hong Kong Has Suffered

• Downturned global and regional economy
• Redundancy and unemployment rate nearing 8.2
  some say the unemployment rate will rise to 10
• Real Estate market experiencing negative equity
  property has lost 50-60 of its value
• Adjustment in the salary market for HK and the
  region
• Long term unemployed
• Many new small businesses/consultancies
  /entrepreneurs
• SARS Devastated Hong Kong in April and May
• Result Executives leaving HK being posted in
  China job uncertainty postings are usually 2
  years so, 2-year churn rate reluctance to join
  organisations and volunteer

5
What We Saw We Had to Do

• How to increase membership in down turned economy
  
• Aims and goals of BPW are very specific
• BPW is an NGO
• How to brand the image of BPW
• How to raise the profile of BPW
• How to get media coverage in order to raise the
  profile

6
Actions taken to Review BPWs Image, Profile and
Purpose

• Open Space Technology Facilitation Session
• Membership Survey
• Thinking/talking/discussing/sharing
• End Question how can we increase our coverage
  and profile in Hong Kong?

7
Actions Taken to Raise the Profile of HKABPW

• Corporate Image Building Program
• - Redesign of the logo for the 25th anniversary
  in 2004
• - Redesign of the website www.hkabpw.org
• - Printing of membership brochure going to CEOs
  and executives
• To be completed in collaboration with City
  University of Hong Kong by our Annual General
  Meeting November 2003

8
Other Actions

• Utilize and increase email database of executives
• (include males for future CEO Roundtable
  mailings)
• Organise Corporate Membership Drive
• Organise Mentorship Program for 2004
• Maintain monthly events on professional
  development (such as coaching, NLP, Dale
  Carnegie, Elements/feng shui, finance, etc.)
• (Events resumed in June with 2 month hiatus due
  to SARS)

9
HKABPW Inaugural Women CEO Roundtable 2003

• Concept is from the US CEO Exchange TV program
• 3 CEOs interviewed by a moderator
• Fund-raiser for our bursary fund
• High profile event can raise the profile of
  HKABPW
• Get Corporate and Media sponsors
• Get media coverage for the association and CEOs

10
The HKABPW Women CEO Roundtable Defining
ExperiencesThree Women CEOs and Their Pathways
to Business SuccessMarch 6, 2003

• Sponsored by

• Featuring CEO Speakers
• Suzie Setsuko Wakai, Managing Director, BW Far
  East Publicity
• Sara Beattie, CEO, Sara Beattie Group
• Julie Matthews, Publisher, Seashell Publishers
• Moderator
• Lorraine Hahn, TalkAsia Host, CNN
• Organized by
• Hong Kong Association of
• Business Professional Women

11
Results of the CEO Roundtable
12
More Media and Advertising Value for the HKABPW
Inaugural Women CEO Roundtable
13
Continuing Action Items of BPW Hong Kong

• Continue to raise awareness of equal rights
  legislation issues,
• CEDAW and BPW
• - Racial Discrimination Ordinance to
  become law in 2004
• - Age Discrimination Still Exists
• Continue work on corporate image building program
  through 2003
• Launch mentoring program with mentors and
  protégés in January 2004
• Launch Corporate Membership Drive targeting
  Senior Executives in Q4 2003
• Continue annual awards to young women studying in
  a nontraditional field
• (Opened this year to all 8 major
  universities)
• Implement and organise HKABPW Women CEO
  Roundtable TWO in March 2004