Creating (Library) Value in the Age of the Amazoogles University of British Columbia 2006 September 18 - PowerPoint PPT Presentation

1 / 22
About This Presentation
Title:

Creating (Library) Value in the Age of the Amazoogles University of British Columbia 2006 September 18

Description:

Aggregation of public resources for management, organization, and curation of public content ... Alibris (alibris.com) Amazon.com (amazon.com) ... – PowerPoint PPT presentation

Number of Views:45
Avg rating:3.0/5.0
Slides: 23
Provided by: ThomH9
Learn more at: http://www.oclc.org
Category:

less

Transcript and Presenter's Notes

Title: Creating (Library) Value in the Age of the Amazoogles University of British Columbia 2006 September 18


1
Creating (Library) Value in the Age of the
Amazoogles University of British Columbia 2006
September 18
  • Stuart L. Weibel
  • Senior Research Scientist, OCLC Research
  • Visiting Scholar,
  • University of Washington iSchool

2
OCLC Research
  • Research and standardization
  • OCLC services
  • Membership
  • Library evangelism to the Web community
  • Metadata management
  • Knowledge organization
  • Content management
  • Interoperability
  • Systems interaction design
  • 30 employees

3
What do we mean by value?
  • The Library Business Model
  • Make information look free to end users
  • Aggregation of public resources for management,
    organization, and curation of public content
  • The SCOAP (of the) Mission
  • Selection
  • Collection
  • Organization
  • Access
  • Preservation
  • Return on investment
  • Return of Patrons

4
Value Domains
  • Societal
  • Long term, authoritative curation of the
    cultural, technical, and scientific assets of a
    society
  • Information Neutrality
  • Public Trust
  • Technical
  • Systems for supporting SCOAP activities
  • Bookshelves
  • Cataloging (and catalogs)
  • Electronic systems

5
Value Domains (continued)
  • Social So-called Library 2.0 approaches
  • Policies and services to promote community
    engagement
  • Recommender Services (reader advisories)
  • Ala Nancy Pearl?
  • People who bought X, also bought Y
  • LibraryThing
  • Tagging folksonomies what value?
  • Public Bibliography
  • What is more important for discovery? A book
    review or a MARC record?
  • Linking structure among first class objects is a
    central feature of the Web

6
(No Transcript)
7
(No Transcript)
8
Extract (and exploit) value in structured data
  • Holdings are key
  • Enrich the data
  • Amazon-like reviews
  • Cover Art
  • Controlled vocabularies
  • Terminology services
  • Classification systems
  • Folksonomies?
  • Authority control

9
Increase integration across boundaries
  • Make the OPAC irrelevant
  • Solution of last resort
  • The Green Screen of Boredom (or is that envy?)
  • Weave libraries into the Web

10
WorldCat in the Open Web
  • On these sites
  • Include either of the following with your search
    terms
  • Google "find in a library" (include phrasing
    quote marks)
  • Yahoo! siteworldcatlibraries.org (no space
    after colon)

11
Other WorldCat Partner Sites
  • Abebooks (abebooks.com)
  • Alibris (alibris.com)
  • Amazon.com (amazon.com)
  • Antiquarian Booksellers' Association of America
    (abaa.com)
  • Biblio (biblio.com)
  • BookPage (bookpage.com)
  • DirectTextbook (directtextbook.com)
  • Google Scholar and Google Books
    (scholar.google.com, books.google.com)
  • Greenwood Publishing Group (greenwood.com)
  • HCI Bibliography (hcibib.org)
  • Windows Live Academic (academic.live.com)

12
Some general principles for technical value
creation in a network environment
  • Reduce impediments to search
  • Increase integration across boundaries
  • Build Network Effect value
  • Extract (and exploit) value in structured data
  • Increase the efficiency of metadata creation
  • Promote participation
  • Book reviews
  • Linking
  • Recommender systems

13
(No Transcript)
14
(No Transcript)
15
(No Transcript)
16
(No Transcript)
17
(No Transcript)
18
Public BibliographyThe Tom Sawyer Strategy
  • Metadata is expensive
  • Cataloging data is important, costly, and
    ill-suited to public use (at least for some
    aspects of public use)
  • Mobilizing users to be participants in the
    creation of metadata (in the form of book
    reviews, recommender services, and linking,
    either explicit or inferred) is a potentially
    rich source of metadata and linking currency
  • Amazon is effective at this
  • LibraryThing has a strong and growing approach
  • Libraries and large cooperative cataloging
    agencies are thus far not doing so well.

19
Book ReviewsDesirable Characteristics of First
Class Objects
  • Book Reviews are (should be) stand-alone First
    Class Objects
  • Harvestable
  • Attributable
  • Linked appropriately
  • Permanently identified
  • Curated

20
Link Currency
  • Linkages are an important currency on the Web
  • Who links to you
  • Who do you link to
  • To rise in relevance rankings, library-managed
    links should be persistent and of one form
  • http//www.worldcat.org/oclc/26160663refererbrie
    f_results
  • http//www.worldcat.org/search?q083890596Xqtowc
    _search
  • http//www.worldcat.org/search?q083890596X
  • http//www.worldcat.org/oclc/26160663
  • Multiple identifiers are confusing, reduce
    hackability, and dilute link currency.

21
Libraries must compare favorably with related
information experiences that our patrons expect
  • Discovery and recommender services
  • Web 2.0 social network capabilities
  • Experiences of comparable commercial service
    providers
  • Last-mile delivery capability
  • Bookstore social experience
  • Coffee-shop salons
  • People to help us navigate the intricacies of a
    complicated knowledge space
  • We are offering an experience as well as a service

22
Stuart L. Weibel
Visit me at http//weibel-lines.typepad.com Con
tact me at Stuart.Weibel_at_gmail.com
Thank you for your attention
Write a Comment
User Comments (0)
About PowerShow.com