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Persuasive Techniques Used in Writing

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Persuasive Techniques Used in Writing Or how to get what you want! What are PERSUASIVE TECHNIQUES? – PowerPoint PPT presentation

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Title: Persuasive Techniques Used in Writing


1
Persuasive Techniques Used in Writing
  • Orhow to get what
    you want!

2
What are PERSUASIVE TECHNIQUES?
  • Persuasive techniques are the strategies authors
    use to make their writing more convincing.
  • Persuasive techniques
  • Get a readers attention
  • Emphasize a point
  • Polish the writing

3
Why are we learning about Persuasive Techniques
in English class?
  • You might be asked to identify one or more of
    them on the AIMS Reading Test.
  • You will be asked to identify one or more of them
    on the District Benchmark Exam.
  • Identifying the techniques can help you judge the
    effectiveness of persuasive essays, editorials,
    and arguments.
  • You can use these techniques in your own writing!

4
ANALOGY
  • DEFINITION a comparison of similar ideas, often
    used to explain a complex situation by showing
    how it is like a simple one
  • EXAMPLE Boot camp is like one long piano lesson
    grueling, but ultimately rewarding.

5
CAUSE AND EFFECT
  • DEFINITION This technique demonstrates that two
    or more things are connected by stating that one
    causes another.
  • EXAMPLE Many studies show that eating 200
    carrots a day causes a person to become smarter.

6
OVERSTATEMENT (hyperbole)
  • DEFINITION a deliberate exaggeration for
    emphasis or effect
  • EXAMPLE With a Herculean effort, straining every
    muscle in her young form, Jane answered the phone.

7
REPETITION
  • DEFINITION occurs when words are repeated in
    order to make a stronger impact on the reader
  • EXAMPLE The people of this city deserve a mayor
    they can trust, a mayor they can respect, a mayor
    they can count on.

8
RHETORICAL QUESTION
  • DEFINITION a question that prompts the reader to
    think, but which the writer does not answer
    because the answer is usually obvious to the
    reader
  • EXAMPLE Who among us has not dreamed of the day
    when we can soar among the clouds using only the
    power of our minds?

9
SENTENCE VARIETY
  • DEFINITION occurs when the length and structure
    of sentences is varied in order to make certain
    statements stand out more
  • EXAMPLE In high schools all over the country,
    students are being fed lunches that are neither
    tasty nor nutritious. This MUST stop!

10
UNDERSTATEMENT
  • DEFINITION the deliberate expression of an ideas
    as less important than it actually is
  • EXAMPLE One passenger described the plane crash
    as rather upsetting.

11
APPEAL TO REASON (a.k.a. rational appeal)
  • DEFINITION This is persuasive writing that
    appeals to the part of humans that likes to
    think. It tries to persuade us by giving what
    appear to be good, solid reasons to share the
    authors point of view. It uses facts,
    definitions, cause and effect, etc.
  • EXAMPLE Many studies show that the most
    successful way for a student to improve his
    reading level is to READ!

12
EMOTIONAL APPEAL
  • DEFINITION This is when the writer appeals to
    powerful emotions, such as our love of country,
    family, peace, and justice, as well as to our
    fear and hatred of the things that threaten us.
  • EXAMPLE Students, if you truly care about your
    grades and your futures, you will earn your AR
    points!

13
APPEAL TO AUTHORITY
  • DEFINITION This is when writers rely on their
    authority, credibility, or general character.
    They present themselves as trustworthy. They may
    have education or personal experience that makes
    them an authority, or they may get their
    information from others who do, mentioning
    experts as sources to lend credibility.
  • EXAMPLE The English 10 teachers know from
    experience that the most successful students are
    those who come to school every day, pay attention
    in class, and complete all class assignments like
    AR and Study Island.

14
Now you try!
  • Write down the 10 persuasive techniques on your
    whiteboard.
  • Make a box next to each technique.
  • Read the examples on the following slides.
  • Make a check in the box that identifies the
    technique used for each example.

15
Name that technique!
  • Studies show that watching the History Channel
    will positively impact a students grade in World
    Studies.

16
Cause and Effect!
  • Why? What are your clues?
  • You have a cause Watching the History Channel.
  • You have an effect Positive impact on grades.

17
Can you figure out this one?
  • Havent you ever wanted to just kick back, relax,
    and watch some really bad TV?

18
Rhetorical Question!
  • What was your context clue?
  • The question mark?
  • No real answer expected!

19
How about this one?
  • We can learn from TV in the morning we can learn
    from TV in the afternoon we learn from TV in the
    evening.

20
Repetition!
  • Why?
  • Repeated words!

21
Heres another one!
  • Watching too much TV will fry every cell in your
    brain.

22
Overstatement! (hyperbole)
  • What were your context clues?
  • Watching TV cant literally fry your brain.
  • This is an exaggeration!

23
This one?
  • Watching TV all the time is like becoming a
    vegetable, namely a potato.

24
Analogy!
  • What was your clue?
  • The word like is often used in analogies!

25
And this one?
  • Americans view too much television 50 watch at
    least three hours every day.

26
Appeal to Reason!
  • Your clue?
  • The numbers and !

27
Whats this one?
  • Watching your very favorite TV show with all of
    your friends can be mildly entertaining.

28
Understatement!
  • The clue?
  • The word mildly is the biggest clue in this
    statement.

29
And this one?
  • Many parents use childrens TV as a babysitter,
    or worse, as a substitute mother or father.
    Instead of reading to their children, they plop
    them in front of the television. If we want to
    raise childrens reading levels, the TV must be
    turned off. Parents, dont abdicate your job!

30
Sentence Variety!
  • What was your tip-off?
  • Three long sentences.
  • One short sentence.

31
How about this one?
  • Every elementary school principal in the state of
    Arizona agrees that watching too much television
    is detrimental to their students.

32
Appeal to Authority!
  • How did you know?
  • The principal! (Hes an authority!)

33
Whats this technique?
  • Parents, if you truly love your children and care
    about their futures, you will turn off the TV and
    take them for a walk.

34
Emotional Appeal!
  • Your clues?
  • Love.
  • Care.

35
One more
  • Completing the practice homework will be the most
    fun you have had this entire year in English 10!
  • What persuasive technique have I just used?
  • You are correct!
  • It is OVERSTATEMENT!!

36
What ORGANIZATIONAL STRUCTURE did this POWER
POINT use?
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