27 Ways to Add an Extra $100 Per Month to Your Business

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27 Ways to Add an Extra 100 Per Month to Your
Business
Brought to you by www.QuickCashSniper.com
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Introduction

• Welcome
• Sure, youve dreamed about hitting the big home
  run in your business. But youre also realistic.
• You know that The key to growing your
  business is to focus on smaller, yet steady steps
  
• towards success.
•  
• And thats what this report is about.
•  
• Just as the title suggests, youre about to
  discover 27 ways to add an extra 100 per month
  to
• your business. And youll soon find that these
  methods cover a variety of strategies, in a
• variety of areas, including
• Upsells
• Traffic generation
• Productivity
• Conversions
• Lets begin

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1. Create an Order Form Upsell or Cross Sell

• An upsell is when you offer your buyer a
  premium version of the product theyre about to
  purchase. A real-life example is when the
  McDonalds clerk asks you if you want to super
  size your order.
• A cross sell is when you suggest that your buyer
  purchase a related product, perhaps one that will
  even enhance their enjoyment of their original
  purchase. The real-life example is when you order
  a hamburger and the McDonalds clerk asks if
  youd like to add fries to your order.

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2. Present a One-Time Offer During the Sales
Process

• This is called a one-time offer (OTO) because
  your customers will only
• see this offer ONCE and thats at the time that
  theyre completing
• their purchase.
•  
• In some cases, you may offer a service, product
  or a package of products at a deeply discounted
  price. In this case, the customer can certainly
  buy the items at a later date, but hell never be
  able to buy them at such a good price.
• In other cases, you may offer a service, product
  or package thats ONLY available if the customer
  orders right now (during the sales process). That
  means that if he decides tomorrow that he wants
  the offer, its too late. He cant get his hands
  on it for any price.

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3. Sell Backend Offers on the Thank You Page

• Your customer just finished ordering. Hes now
  being redirected to the
• thank you page (AKA payment confirmation page).
  This page thanks
• the customer for his order and gives him a
  confirmation number. It
• also either includes the links to download a
  digital product, or it shares
• information about when the prospect can expect
  delivery of a
• shipment.
• But thats not all that you should include on
  this page. This is also a
• fine time for you to put another offer in front
  of the customer. And
• thats because your new customer is most
  definitely in the buying
• mood, so it doesnt take much for you to persuade
  him to buy
• something else.

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4. Create a Down Sell Exit Offer

• No matter what youre selling, the majority of
  your visitors will click off your sales
• page without buying anything. Some of the
  visitors just arent interested in your offer.
• But there is a segment of this population thats
  very interested in your offer, even
• though they didnt buy.
•  
• Now, assuming that your sales letter does a good
  job of handling your prospects
• objections, then there is one possible objection
  that stands in the way of another sale.
• Namely, some of your prospects may be unable to
  afford the product. This is particularly true if
  youre
• selling a high-ticket offer.
•  
• The solution?
•  
• Give these folks a down sell offer when they try
  to leave the sales page.
•  
• By that I mean you offer a less-expensive version
  of your main offer a lite version if you will.
  And you
• can have this down sell offer show up in an exit
  pop up window, so its only accessible to those
  whore
• leaving your sales page without ordering.

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5. Embed Offers in Your Digital Products

• Yet another place to promote your backend offers
  to existing customers is
• within the actual products themselves. That
  means you can embed links
• and calls to action within your ebooks, audios
  and videos.
•  
• However, this doesnt mean you need to hard
  sell your customers from
• within these products. Instead, you can weave
  product and service
• recommendations directly into the content.

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6. Start a Customer Mailing List

• Still another way to promote backend offers to
  your existing customers is by starting a customer
  email list.
•  
• Indeed, this is one of the easier ways to promote
  your backend offers, simply because you can use
  an autoresponder to do all the work for you.
•  
• Simply load your autoresponder with a series of
  emails that seek to further build your
  relationship with your customers while also
  promoting additional related products and
  services.

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7. Send Postcards to Your Customers

• Whether youre selling digital products or
  physical products, you should be collecting your
  customers postal mailing addresses.
•  
• Thats because you can send backend offers via
  the mail. And while you can send anything from a
  direct sales letter to a catalog, one of the
  easiest pieces to send and the most
  cost-effective is a simple postcard.
•  
• The thing about a postcard is that you dont have
  too much room on the card to make your offer.
  Thats why youll want to use an offer that
  creates a sense of urgency.
• To that end, your offer may include these two
  components
•  
• A very good discount on a popular product. You
  want your customers to see immediately that
  youre offering a great deal. Indeed, you may
  turn this into a one-time offer.
•  
• An expiration date on this discount. You can
  offer a coupon code or even just a link to a web
  page that will expire in a week or less after the
  customer receives the postcard.

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8. Create a Customer Loyalty Program

• Have you ever seen those punch cards that
  places like coffee shops
• hand out? For every 10 coffees a customer buys,
  they get some kind of
• freebie (like a free coffee drink of their
  choice).
•  
• Thats just one example of a customer loyalty
  program. Look around and youll see many
  companies have their own programs installed
• You can see why these programs work. Once someone
  starts accumulating points, they stay loyal to
  the company in order to get enough points to cash
  out.
•  
• You can use this same revenue-boosting strategy
  in your business too. Simply assign a point value
  to a dollar amount.

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9. Start a Customer Referral Program

• Your satisfied, loyal customers are sometimes
  your best sources of new leads. And
• thats because theyre happy to tell other
  people about their experiences with you.
•  
• Indeed, Im sure youve seen a happy customer
  recommend your products or services
• on forums, social media sites and blogs.
•  
• So heres an idea Reward your customers for
  their referrals.
•  
• One way to do this is to simply tell your
  customers about your affiliate program (which
  youll learn about in 19). This way your
  customers get cash when their friends buy your
  products.
•  
• Another way to reward your customers is to start
  a referral program. In this case, you can give
  your customers points for every referral they
  send your way. And just as with the customer
  loyalty program, your customers can then exchange
  these points for free products.

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10. Lower Your Prices to Spur Entry-Level Sales

• For this strategy you dont want to lower your
  prices across the board. Rather, you can select
  one product (or maybe two) that are already on
  the low-end of your pricing and lower the price
  even further.
• Indeed, if you lower it to a no brainer price,
  you may actually boost your conversion rate. This
  is particularly true if people already know how
  valuable the product is.
•  

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11. Raise Your Prices to Boost Perceived Value

• As just mentioned in the previous strategy,
  people sometimes judge the quality of a product
  by its price.
•  
• This is true in just about any niche. If you see
  a hotel with rooms for 50 a night and another
  hotel is
• advertising rooms for 100 a night, which hotel
  would you assume is a better-quality hotel? You
• wouldnt be alone if you automatically assumed
  the 100 a night hotel is a better hotel.
•  
• Same goes for things like wine. People who dont
  know much about wine often shop around based
• solely on price. If they want a good wine, they
  pay more. And yet the difference in price between
  wines
• doesnt necessarily reflect a difference in taste
  or quality.
•  
• You can use this simple psychology to your
  advantage by raising your prices. If youre
  selling a service,
• then be sure to raise your prices across all
  your services. If youre selling a product, then
  you dont have
• to necessarily increase your prices across the
  board. Instead, you can choose to raise prices on
  just a
• few select products.
•  
• If you raise prices on just a few products, then
  test this pricing strategy on your higher-priced
  products.

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12. Boost Your Sales Letter Conversion Rate

• You already have a great product. Perhaps youre
  sending quite a bit of targeted traffic to your
  sales page. And maybe youre happy with how much
  money youre making from this traffic.
•  
• But heres the thing
•  
• Even though you may be happy with your sales
  letter conversion rate, it could be better. This
  is especially true if youve never actually tried
  to improve your conversion rate.

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13. Test and Track Your Ads

• Your sales letter is a good place to start your
  testing, but it is by no means the only way for
  you to boost your conversion rate and thus boost
  your profits. You can also test and track your
  ads as well as your advertising venues.
• If youre tracking your ads online, then you can
  use a tracking tool like Google Analytics. If,
  however, you are tracking your ads offline like
  in a newspaper then you need to find some way
  of keying your ads. This refers to marking your
  ads in some way so that if an order comes in, you
  know exactly what ad produced that order.

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14. Send Flyers Along With Your Shipments

• Do you sell physical products, meaning you need
  to ship packages? If so, then you can start
  selling backend offers within these shipments.
•  
• One way to do it is to simply send a flyer in the
  shipment that promotes a specific offer. However,
  youll likely enjoy a better conversion rate on
  this offer if you create a sense of urgency. You
  can do this by creating a limited-time offer.

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15. Get Joint Venture Partners to Send Flyers
with Their Shipments

• If you implement the idea above, then you have a
  chance to make backend sales every time you send
  out a shipment. Now imagine this What if you had
  a chance to make an extra sale every time someone
  else in your niche sent out a shipment? How much
  money would you make?
•  
• This is the power of joint ventures (JVs).
•  
• It works like this You agree to send one of your
  partners offers in your shipments, and he agrees
  to do the same for you every time he sends out a
  shipment.

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16. Build a Prospect Mailing List

• Start building a prospect mailing list using a
  reliable service like Aweber.com or iContact.com.
  That way you can remind your prospects to come
  back to your site. And you can follow up
  repeatedly with them so that you can start
  building trust (which leads to more sales).
• Now, you cant just put a subscription form on a
  website and expect people to drop what theyre
  doing to join your list. Instead, you need to
  give them a good reason to join your list. And
  usually this means giving them an enticing freebie

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17. Co-promote With JV Partners

• Earlier you learned about swapping shipping
  flyers with other marketers in your niche.
• Thats just one way of doing a joint venture.
  But there are plenty of others, including
•  
• Promoting each others products in your
  respective newsletters. You can even join each
  others affiliate programs first.
•  
• Promoting each other on your blogs.
•  
• Swapping blog articles.
• Swapping links.
• Exchanging banner ads.
• Making a product together, such as an ebook or an
  audio interview.

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18. Monetize Your Blog

• You see, there are plenty of ways you can
• monetize your blog, both directly and
  indirectly.
• Embed promotional links in your content.
• Use promotional messages from time to time.
• Display ads in your sidebar
• Encourage readers to join your mailing list

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19. Start an Affiliate Program

• Do you have your own products? Then youll want
  to consider starting
• an affiliate program. Heres why
•  
• An affiliate program costs you no money upfront.
  You only pay a commission when your affiliate
  refers a paying customer to you, so you never
  have to take the risk of paying money upfront (as
  you do for most forms of advertising).
•  
• The traffic tends to be extremely responsive.
  Think about it. Many of your affiliates have
  blogs, lists and other platforms that theyve
  been nurturing for years. Theyve built good
  relationships with their prospects and customer.
  So when these marketers personally recommend your
  products, these responsive prospects will give
  you a relatively high conversion rate.

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20. Get on Facebook

• Are you marketing your business on Facebook yet?
  If not, you should be.
• And thats because your market is already there.
  All you have to do is join
• Facebook in order to plant yourself squarely in
  front of them.
• There are actually a few different ways you can
  use Facebook to market
• your business. Dont stick with just one method
  try them all. Here are
• three methods
• Starting a Facebook Fan Page.
• Using Facebooks pay per click marketing service.
• Joining niche-relevant groups.

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21. Distribute Press Releases

• Is there something newsworthy about your
  business? If not, invent something and then
  distribute press releases about it.

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22. Submit Videos to YouTube.com

• You can tap into the power of YouTube by
  submitting a variety of videos, such as
• A viral video
• An article-style instructional video.
• A demonstration video.
• A sales video.
• A multi-part video series.

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23. Post a Link Bait Article on Your Blog

• Link bait refers to content thats so
  interesting, unique, useful, controversial, funny
  and/or otherwise entertaining that your readers
  feel virtually compelled to tell others about it.
•  
• So theyll go to forums, post your blog link and
  ask others, Did you see this? Theyll post your
  link on their own blogs. Theyll share it with
  their friends on Facebook.
•  
• Point is, when you post a viral blog post, other
  people will share your link (hence the name link
  bait), which gets you plenty of backlinks and
  traffic.

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24. Run a Contest to Generate Fresh Leads

• A contest not only brings in fresh leads to your
  business, you can also use it to generate free
  publicity (via press releases).

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25. Offer a Free Live Event

• Offer a free teleseminar or webinar.
• There are two main ways to present these
• events
• You offer an instructional event.
• You interview an expert (or have someone
  interview you).

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26. Sell Affiliate Products and Services

• Even if you sell your own products, an easy way
  to boost your revenue is by promoting affiliate
  products and services to your prospects and
  customers from time to time.
• If you sell digital products, you can find plenty
  of ebooks and other resources to sell by going to
  Clickbank.com. There you can browse the
  marketplace by category, or you can run a broad
  search (e.g., bodybuilding or homeschooling)
  to uncover suitable products to promote.
• If youd like to sell physical products, then one
  of the best affiliate programs so join is the
  Amazon.com program. Thats because Amazon.com is
  a trusted brand, so its not too hard to persuade
  a hot prospect to buy a product through Amazon

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27. Outsource Part or All of Your Business

• Imagine how much money youd make if you could
  clone yourself. Imagine how many new products
  youd create and how quickly youd get them on
  the market. Imagine how much free time youd make
  for yourself by having your clones do all the
  work.
• Listen, you cant clone yourself. But you can do
  the next best thing. And by that Im talking
  about hiring freelancers to build your business
• So what can you outsource?
• Product creation
• Content creation
• Copywriting
• Graphics and design

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