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Indoor Billboard Advertising

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Indoor Billboard Advertising A Growth Opportunity with Markets Available Nationwide Indoor Advertising Provides The opportunity to reach a captive audience The ... – PowerPoint PPT presentation

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Title: Indoor Billboard Advertising


1
Indoor Billboard Advertising
  • A Growth Opportunity with
  • Markets Available Nationwide

2
  • Indoor Advertising Provides
  • The opportunity to reach a captive audience
  • The ability to target by age, gender, income,
    lifestyle, and geography
  • A low cost, affordable ad medium
  • Strong frequency, approximately 76 of women, and
    83 of men over 6 and under 70 years of age use a
    public restroom each day (Source IBAA)

Ad Week, Restroom Advertising is naturally an
efficient medium for targeting strictly Male or
Female audiences
3
Why Indoor Advertising?
  • Arizona State University found consumer attitudes
    toward Indoor Billboard and Restroom advertising
    to be very positive, with as much as 98 of
    those surveyed indicating a favorable reaction
  • Rice University Study Retention of impressions
    generated by ad boards was found to be an average
    of 40 stronger than by other media
  • Barbour Monroe Marketing Research study found
    as much as 98.9 of restroom ad board viewers
    reacted positively or neutral to seeing ads in
    restroom facilities
  • All three studies concluded The ability of ad
    boards to target certain groups by age, sex,
    income level or lifestyle is one of the greatest
    strengths of ad boards over other available media

4
Why Indoor Advertising, cont.
  • Delivers a captive audience by placing restroom
    billboard advertising in select high traffic
    venues with targeted demographics
  • Viewers are captive for 30 seconds to 4 minutes.
    They cannot change the channel, turn the page,
    tune to another station, or even turn around to
    ignore the message being presented to them!
  • Restroom billboard advertising is read 95 to 100
    of the time
  • Restroom Billboard Advertising retention rate is
    outstanding, 84 after just one exposure!

The Boston Globe, This was the only place in the
world people would stand in line to read the
advertising.
5
  • Is a natural for Special Events
  • Team up with promoters in your area and offer
    outstanding advertising opportunities during
  • Outdoor Festivals
  • Concerts
  • County and State Fairs
  • Sporting Events
  • Conventions and Meetings

6
  • Looks great in Public Spaces
  • Advertisers and Locations
  • benefit from indoor billboards at
  • City Parks
  • Marinas
  • Schools
  • Sports Arenas
  • Civic Auditoriums
  • Convention Centers

The Business Journal, Rest assured people have
to read your ad market studies have proven it to
be effective.
7
  • Provides your clients
  • Magazine quality ad production
  • Creative ads that demand attention
  • High visibility venues that deliver the
    demographics the client desires

"The promotional effort and onsite posters in
restaurants, attractions, and hotels have created
a "buzz" throughout the state...we are always
looking for "out of the box" ways to communicate
to the festival goer...EverywhereUGO does just
that!" National Cherry Festival - Susan Wilcox
Olson
8
  • Provides You
  • A fun office environment created by you!
  • A chance to work for yourself!
  • An avenue to future success and financial freedom!

Fortune, The ads reach the audience most coveted
by advertisers 21-35 year olds who like to go
out and spend money.
9
Why ?
  • When you purchase a License Agreement from
    EverywhereUGO you are investing in a proven
    business model
  • WE PROVIDE
  • almost 20 years of indoor advertising experience
  • exclusive rights to your city, county, or region
  • use of trademark, and all logos
  • customized website, with hosting
  • a ready to use, proprietary,
  • web based business software application
  • client tracking and reporting
  • everything you need to hit the ground running!
  • on site training to get you going, FAST!

10
  • YOU PROVIDE
  • An enthusiasm for your future
  • Strong sales skills
  • A strong work ethic
  • The passion and desire to succeed
  • An initial investment
  • and well get you on your way!

The Houston Chronicle, What a perfect place for
an ad.
11
  • CONTACT US FOR MORE

MATT MYERS, owner/operator 231-883-5936,
matt_at_everywhereugo.com
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