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Kiss 94.1 is part of the Cumulus Broadcasting Group

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They discussed funny, current news headlines. ... 2 minutes of self promotion commercials. 4 station promotion song introductions ... – PowerPoint PPT presentation

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Title: Kiss 94.1 is part of the Cumulus Broadcasting Group


1
(No Transcript)
2
  • Kiss 94.1 is part of the Cumulus Broadcasting
    Group
  • Cumulus owns and operates FM and AM radio station
    clusters serving mid-size markets throughout the
    United States
  • Will very soon own and operate a total of 310
    stations in 61 U.S. markets
  • Cumulus Media Inc. has 5 radio stations in this
    market
  • Kiss 94.1
  • WGNI 102.7
  • Coast 97.3
  • WWQQ 101.3
  • WAAV 980AM

3
Kiss 94 call letters WKXS-FM Cumulus calls
format Urban ContemporaryTarget Audience maybe
18-40Emphasis probably on age 25Website has
lots of local news and events
4
9am-10am
Time Breakdown - 14 minutes of
commercials -19 minutes of The Tom Joyner
Morning Show - 10 minutes of news - 17
minutes of songs (4 songs) - 30 seconds
of complete silence
  • They played a Bobby Brown song (dont be cruel),
    a Chris Brown song (Yo excuse me miss), and two
    songs that I could not identify.
  • They had very unusual, repetitive commercials
  • Only 2 self promotion commercials.

5
9am-10amTom JoynerMorning Show
Show consisted of people calling in and telling
Ms. Dupree a situation they are in and she would
predict what is going to happen. Call in
contest that had had people listen for 3 lucky
numbers. Then they gave you the chance to be the
10th caller to win 1000. They discussed
funny, current news headlines. (separate from
their actual news segment, of which they called
infotainment)
It is based out of Dallas, Texas. 7 stations
in North Carolina use this morning show. Show
consisted of Tom, Ms. Dupree (psychic), and a guy
named Jay
6
11am-12pm
  • 52 minutes of music
  • 4 minutes of ads
  • 4 minutes of promoting Kiss 94

7
5pm-6pm 5 o clock Flashback
49 minutes of 70s 80s RB music Kurtis
Blow Temptations Michael Jackson Jonny
Kemp Howard Johnson Sade (and more) 5 minutes
of commercials Local HS Step Team
Contest Stevenson Honda City Trends BBT Rosem
ont Diamond Shiraz Wine 2 minutes of self
promotion commercials 4 station promotion song
introductions
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