Business Proposal

1
Business Proposal

• Emily Steyer, Katie OGrady, and Jen Roath

2
Vision

• Unique shopping experience
• High Fashion/Affordable
• Combination of Zara and 1-2 other compatible
  clothing lines
• Open 2 Stores in the Puget Sound Region

3
Value Proposition

• Informed and Helpful Staff
• Personal Shoppers cater to individual
  consultation
• High Fashion, Mid-Range affordable Prices

4
Target Market

• Mostly Women
• 20s-30s
• Professional

5
Marketing Approach

• Advertising through
• Word of Mouth
• Fashion Magazines
• Seattle Times

6
Location and Size

• 2 Locations
• Bellevue Square
• Westlake Center
• Inventory
• Small
• 2 Weeks

7
Suppliers

• Inditex Corporation
• 1-2 Others

8
Management Organization

• Two Managers
• Communication
• Meetings
• Combined Training

9
Ownership and Finance

• 3 Private Investors - Owners
• Remainder of Needed Funds from Bank Loans

10
Growth

• Limited Growth
• Selective Locations
• Northwest Portland Vancouver, B.C.
• Internet Branch