3rd Nordic Marketing Conference in Helsinki 13 15 June 2005

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• 3rd Nordic Marketing Conference in Helsinki13 -
  15 June 2005

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Welcome to the 3rd Nordic Marketing Conference

• All of you
• And especially our colleagues from Estonia,
  Latvia and Lithuania

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1995First homepages on the internet
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Developing the Service Ability of our Central
Statistical Offices...
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a central idea for developing the service
ability of the CSOs...

• Nõudlik klient on kui kivi merekarbis, see
  hõõrub, aga lõpuks sünnib ilus pärl
• Vaativa asiakas on kuin kivi simpukassa, se
  hiertää, mutta lopputuloksena syntyy kaunis
  helmi

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a central idea for developing the service
ability of the CSOs...

• "En krævende kunde er som et sandkorn i en
  muslingeskal Det føles ikke så rart men
  resultatet kan blive en smuk perle
• "En krävande kund är som ett sandkorn i snäckan.
  Det känns inte så bra, men resultatet kan bli en
  vacker pärla"

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Pearls, pearls pearls...

• "A demanding customer is like a grain of sand
  within the mussel. It doesn't feel so good but
  the result may be a beautiful pearlJarmo R.
  Lehtinen Forum Aspectum (1999). Gummerus,
  Jyväskylä, page 15

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Finding out and developing new service
concepts...
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• 3rd Nordic Marketing Conference in Helsinki13 -
  15 June 2005