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Social entrepreneurship as a tool to social innovation and combating roots and consequences of addic

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Dicussion points for WS prepared by: Zdenka Kovac,M.Sc. ... behind creating EU Leonardo initiative leaded by GEA College and with eminent ... – PowerPoint PPT presentation

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Title: Social entrepreneurship as a tool to social innovation and combating roots and consequences of addic


1
Social entrepreneurship as a tool to social
innovation and combating roots and consequences
of addiction
  • Dicussion points for WS prepared by
  • Zdenka Kovac,M.Sc.
  • Senior Lecturer GEA College of Entrepreneurship
  • CLUB HEALTH INTERNATIONAL CONFERENCE
  • Piran, 21st September 2006

2
  • Shortly about GEA College
  • First private based,
  • under public concession, educational Institute on
    entrepreneurship in CEI

3
  • GEA College Mission
  • To assist development of creative and
    entrepreneurial spirit among individuals, groups,
    communities and to develop competencies for
    successfull enterprising!
  • To assist development of entrepreneurial culture
    in all its aspects! Culture which to constantly
    innovate to solve different problems in its
    social and economic development!

4
  • How this is linked to problem of growing
    addiction culture?

5
  • Lets try to think not about external indicators
    or consequences of the problem, lets try to look
    for reasons (roots) of the problem!
  • Which common features of different groups of
    addicted and environments where they are living
    one could identify?

6
Some sources of addiction
  • Here some
  • Social environment
  • Alienated culture
  • Lack of trust
  • Destroyed or too one-sided values and principles
  • Different types of violence in primary family
  • To rigid school system
  • Lack of positive challenges for youth

7
Some sources of addiction
  • Personal
  • Lack of values
  • Lack of self-esteem
  • Lack of feeling of acceptance
  • Lack of self-confidence
  • Lack of motivation
  • Lack of positive challenges

8
Have been so far real reasons for addiction
tackled enough?
  • In order to cure real roots of addiction
    oriented society and individuals therefore to our
    opinion, not only classic treatments are enough,
    but there is an emergency need for social
    innovation!

9
Cross-science and multilevel cross-sectoral
cooperation needed in looking for significant
social-economic improvements!
  • On community level to
  • Building culture of partnership, human
    solidarity, inter-dependence and trust
  • Building the understanding of inter-dependency of
    economic and social aspects for long term
    sustainable development of society
  • For individuals to ensure
  • Access to permanent building skills and
    knowledge for all and in particular for people
    with different abilities,
  • Access to assistance in personal development, and
    improving self-esteem, self-respect and
    self-reliance
  • Assistance in improving workmanship,
  • Assistance in building sustainable community and
    feeling of acceptance
  • Assistance in building economically sustainable
    enterprises with specific social focus

10
WE ARE TALKING ABOUT A NEED FOR SOCIAL
ENTREPRENEURSHIP AS HEALING CONCEPT !
  • Globally looking there are numerous good
    practices which confirm the statement i.e.
    Social cooperatives, Healing communities
  • There are even more numerous self-reliable
    communities.. like AA and similar, which
    undertaken first step, but would need further
    steps to enable participants to grow further,
    to combine personal development, community
    development, with skills development and ability
    to create economic activities ( profit or non for
    profit based), which only could in reality ensure
    new sustainable solutions to growing problems!
  • THIS COULD BE DONE ONLY IF TARGETED GROUPS ARE
    ENABLED TO BECOME CO-CREATORS OF NEW SLUTIONS AND
    IF NEW SKILLS AND KNOWLEDGE DEVELOPED!

11
  • Why specific research and education needed?

12
Bridging the science gap developing socionomy
  • To overcome gaps of so far too parallel-rather
    closed sciences, such as economy, sociology,
    psychology and health!
  • Through integration to search for more holistic,
    more innovative solutions to the growing problems!

13
New Education to stimulate Social
Entrepreneurship and creating new sustainable
opportunities for addicted
  • To look for new combinations of curricula to
    overcome the gap
  • To train trainers and educators integrators,
    which to understand holistic nature of social
    entrepreneurship
  • To increase awareness and improve specific
    missing skills and competences of all actors
    needed to be integrated into social innovation
  • To build advocacy skills to positively
    influence Policy makers
  • To develop new organizational forms- combination
    of work and training, which to better integrate
    various target groups with different abilities
    and needs

14
New type of trainers and educators
  • To bring new added value in education new type of
    Lecturers needed
  • They MUST COME from professionals with
    backgrounds ,

15
To stimulate social innovation
  • Educators to transfer specific knowledge to
    external stakeholders -the driving engines of the
    Social Innovation,
  • Educators to transfer specific missing
    knowledge, tools and techniques to existing
    social service providers who have the role to
    adapt and apply to generate better high social
    impact services/income with lower waste of
    resources and more sustainable results

16
To improve specific skills and competences
  • Social Entrepreneurship applies and adapt
    tools and techniques of modern entrepreneurial
    and management sciences in provision of social
    services and generating social enterprises
  • If to respond to real needs of customers
    (targeted groups) - they should become market
    based (reflected innovative responds to real
    customer needs), they should apply all
    entrepreneurial and management tools to ensure
    efficiency and efficacy
  • the social side refers to the way of
    delivering of services and the redistribution of
    the ethic profit and not to lower efficacy and
    efficiency in generating of the delivering
    process
  • managerial racio to be improved with the hart
    and social orientatition, not the opposite,
    like practice many times so far..

17
To advocate Policy makers
  • The research which a part of social impacts
    will take into account long-term economic
    impacts, research which social service costs
    will present as social investments to
    successfully advocate policy makers
  • the disseminations of long term positive
    economic and social impacts, positive impacts on
    welfare and State Budget problems by applying
    social innovations in terms of new tools and
    techniques and organizations, given by Social
    Entrepreneurship Concept is needed
  • the policy makers to become active partners of
    social entrepreneurs in the process of boosting
    up Social Entrepreneurship and thus supporting
    the Social Change

18
To educate and skill-up next generations
  • When system is implemented, the new generations,
    the ones at higher risk of drug and alchol abuse,
    but usually most sensitive to social related
    issues, will be additionally educated and
    trained, as next grounds for future development
    of Social Entrepreneurship as a way out of
    growing problem
  • It is impressive how high interest for new
    topic expressed by young generations which
    through school systems introduced with new
    concepts
  • Italy and some other countries with the amazing
    growth of such type of activities and young
    people involved through so called small Social
    Cooperatives is one of the good examples which
    in the future with a broaden international
    cooperation could be spread as a new healing
    tool to many problems linked to addiction

19
To spread the spirit and competences
  • .as young generations tend to imitate themselves
    more then adults, those seeds would grow
    faster if already succefull groups would be
    stimulated to spread ideas and competences to
    other environments
  • This is one of the idea behind creating EU
    Leonardo initiative leaded by GEA College and
    with eminent partners such as CID-University of
    Bologna, Liverpool John Moores University (UK)
    and Lod University (Poland)

20
Social innovation through new networking among
classic profit based enterprises and social
enterprises
  • When stimulated, the socio-economic system
    develops new organizational forms to increase
    efficiency and efficacy by networking and
    synergy
  • the Gruppo Cooperativo Paritetico (ITA) (or
    Social Holding), is the most advanced example
    of formalized social organizational form where
    social enterprises, cooperatives, commercial
    enterprises and public/private institutions
    related to different abilities groups, are part
    of the same Social Holding,
  • even if different legislations, profits o non
    profit generation and redistribution, labour
    legislation and so forth live together, but all
    member oriented to transfer high social impact
  • THE BEST EXAMPLE OF HOW NEW EU STANDARDS
    CORPORATE SOCIAL RESPONSIBILITY COULD BECOME
    REALITY!!

21
  • What is the difference between education on
  • Entrepreneurship
  • and on
  • Social Entrepreneurship?

22
Which differences?
  • Purposes, not tools and techniques

  • Those are similar
  • Benefits, not efficiency and efficacy
  • Those are similar
  • Stakeholders, not skills and competences

  • Those are similar
  • Methodology, not topics and approaches

  • Those are similar

23
Where are the differences?
  • Purposes to transfer modern knowledge, tools
    and techniques, to fill the social and human gap
    generated by modern economies thus not
    neglecting economic laws
  • to ensure long term sustainability by putting
    the Human at the Centre of the System, not the
    high Capital-gains
  • to ensure corporate social responsibility and
    thus create wellbeing society for a difference
    welfare state

24
  • Benefits to increase quality and quantity of
    opportunities for competence bulding and work
    for people with different abilities, not
    neglecting basic market economy principles,
    efficiency and efficacy in social enterprising.

25
  • Developing Stakeholders instead Shareholders
    communities all the People, all the Civil
    Society, because everyone is affected directly or
    indirectly by the social-economic environments
    discrepancies and everyone can sooner or later
    became part of disadvantaged group, pushed at
    the edges of mainstream

26
  • Methodology strongly focused on combining cold
    tools and techniques to improve efficiency and
    efficacy with warm human values, environmental
    care and human rights personal development
    growth, social capital growth, etc.
  • to adapt those tools and techniques to specific
    Country/Region/Ethnic Group characteristics
    (social structure, economic structure,
    environment, demographic structure, geography.)

27
  • THANKS FOR YOUR ATTENTION AND I HOPE THAT ABOVE
    STATEMENT CHALLENGED YOUR CREATIVE POTENTIAL
    ENOUGH TO STIMULATE FURTHER ACTIVE DISCUISSION!
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