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HAN Technology Update

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The new LinkedIn program would be an example of this. Unlock Content Assets ... Expanded Social Networking (LinkedIn Promotion) Additional Considerations ... – PowerPoint PPT presentation

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Title: HAN Technology Update


1
HAN Technology Update
  • June 2006

2
Ezra Roizen
  • Technology consultant and investment banker
  • Author of The Roizen Report a twice monthly
    column on technology and trends for AlwaysOn
  • Co-founder of two companies Convoy Corporation
    (now part of Sybase), Montclare Technologies
  • Berkeley-Columbia MBA, UC Davis BA

3
Outline
  • Discussion of why
  • Relevant trends and technologies
  • Haas Tech Taskforce research and strategic
    recommendations
  • UC Berkeley University Relations relationship and
    project
  • Whats next? Where do we go from here?

4
Why
  • Drivers
  • Develop closer relationships amongst the various
    constituents in the Haas community
  • Streamline delivery of core services
  • Enhance perception of Haas and university
  • Why connect with Haas?
  • Knowledge
  • Network
  • Entertainment

5
Relevant Trends Technologies
  • Content and applications
  • Social networking
  • User generated content (blogs, podcasts, video)
  • Community and communication
  • Infrastructure and core services
  • Data integration
  • Profile and identity management
  • Transaction processing services

6
Haas Tech Task Force
7
Initial Hypothesis
  • Enhance Network
  • Create tools for enabling alums to leverage the
    Haas community
  • The new LinkedIn program would be an example of
    this
  • Unlock Content Assets
  • Bringing out the core assets of the Haas School
    of Business
  • Examples might be links to podcasts, papers, and
    blogs
  • Drive Use of Core Services
  • Generate interest in Haas existing services
  • Increasing use of Web site, email forwarding, and
    databases

8
Themes
  • Involvement
  • Contributions
  • School Spirit

9
Process
  • Preliminary Team Meeting
  • Hypothesis Development
  • Business School Review
  • Priorities Development
  • Recommendations

10
Business School Online Alumni Services Review
  • Michigan
  • Cornell
  • Stanford
  • MIT
  • Dartmouth
  • Duke
  • Virginia
  • NYU
  • UCLA
  • Carnegie Mellon
  • Northwestern
  • Chicago
  • Pennsylvania
  • Harvard
  • Columbia
  • UNC Chapel-Hill
  • Indiana
  • Austin
  • Emory
  • Purdue
  • Yale
  • Washington U.
  • Notre Dame
  • Georgetown
  • Babson
  • Southern California
  • Maryland
  • Rochester
  • Vanderbilt

11
Sites of Note
  • MIT Online Courses http//mitsloan.mit.edu/acade
    mic/c-ocw.php
  • UCLA Career Services http//www.anderson.ucla.ed
    u/x8228.xml
  • Kellog Content http//www.kellogg.northwestern.e
    du/news/video/index.htm
  • Maryland Portal http//alumniportal.rhsmith.umd.
    edu/
  • Emory Breadth http//goizueta.emory.edu/alumni/i
    ndex.asp
  • UW Class Services http//bschool.washington.edu/
    alumni/agents.shtml
  • Wharton (Admissions Focus) Blogs
    http//adcomblog.wharton.upenn.edu/admissions/

12
Strategy
  • Strategic Elements
  • Fast Follower
  • Prioritize and implement the best functions from
    other schools
  • Innovator
  • Develop original ideas unique to Haas
  • Planning
  • Priorities
  • Which initiatives will add the most value to the
    Haas community?
  • Resources
  • Correctly factoring resource availability into
    strategic planning

13
Recommendations
  • Top Ideas Follower
  • Online Speakers, Audio Video
  • Subscription Databases (ProQuest, etc.)
  • Enhanced Jobs Database Career Tools
  • Class Pages Information
  • Top Ideas Innovator
  • Blog Online Presence Listing Portal
  • Expanded Social Networking (LinkedIn Promotion)

14
Additional Considerations
  • Leverage extra-Haas Berkeley resources
  • Speakers, Alumni Services, Athletics
  • _at_Cal Café
  • Leverage and integrate these new services
  • Factiva Launch
  • Access through Long Library
  • New Haas Web Site user interface
  • Taking advantage the new consolidated user
    interface
  • Communication personalization and segmentation
  • Targeting specific groups, segmenting by
    date/interests/communities

15
UC Berkeley University Relations Project
  • Campus-wide online services strategic plan
  • Identification of shared services
  • Conceptualization of a platform for
    school-specific offerings
  • Enabling standardization and innovation
  • Creating the optimal division of labor and
    allocation of resources

16
Haas Priorities
  • Policy changes
  • Vendor selection process
  • Policy management
  • Decision making and leadership
  • Delivery of core services
  • Email forwarding
  • Emailing tools
  • Event management, chapter/class pages, etc.
  • Data integration
  • CADS, warehouse, Kintera

17
Whats Next?
  • Impact on chapters and chapter leaders
  • Short run vs. long run
  • Thinking about what is coming
  • Understanding and leveraging new tools

18
QA
  • Questions
  • Additions
  • Observations
  • Concerns
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