Title: SalmonSafe: Peerreviewed standards for the management of urban parks and natural areas
1Salmon-Safe Peer-reviewed standards for the
management of urban parks and natural areas
2Salmon-Safe in the Pacific Northwest
- Agriculture salmon
- Salmon-Safe parks project
- Expanding on the urban landscape
3How land management impacts stream ecosystems
- Introduction of sediment, energy, or chemicals
- Stream channelization that reduces habitat
complexity - Loss of riparian vegetation
- Alteration of stream flows water diversions or
excessive ground water pumping
4Salmon-Safe started in 1995 with farm focus
- Goal was the development of market incentives to
reward agricultural conservation practices - Early task was development of ecologically robust
farm certification program
5Science-based farm certification
- Riparian wetland area management
- Irrigation water use
- Erosion sediment control
- Fertility and pest management systems
- Animal management
- Biological diversity
6Drinking wine, saving salmon
- Regional marketing of Salmon-Safe wine
- Planting of cover crops to reduce erosion, a
major cause of down-stream fish habitat
degradation.
7The Salmon-Safe campaign works for farmers
- Marketplace response 15-20 retail sales
increase - Working to quantify economic benefits to growers
8Introducing Salmon-Safe Parks Project
9Salmon-Safe Parks Project
- Advance restoration of Willamette River and its
tributaries - Peer reviewed standards for certification of
parks natural areas - High profile public education campaign to engage
urban residents
10Key considerations for park system participation
- Identification and provisions for protection of
endangered species - BMPs implemented system-wide
- Policy for new park design
- Infrastructure restoration
- IPM program
- Field monitoring
11Science-based Park Certification Standards
- In-stream habitat protection and restoration
- Riparian wetland area protection
- Water use management
- Stormwater management
- Erosion and sediment control
- Chemical and nutrient containment
12Becoming Salmon-Safe Certified
- Application
- System-wide management assessment
- Site visits at randomly selected locations
- Annual verification
- Recertification every five years
13Certifying Portland Parks Recreation
- Park system includes 10,000 acres, 244 sites
- Formal assessment in Dec 2003 with independent
certification team
14The OutcomeProvisional Certification
Contingent upon meeting 10 restoration and
planning conditions within 5 years
15Media Campaign
- 30 buses, 5 months
- 15 billboards, 3 months of placement
- Reaching 600,000 Portland area residents
- Newspaper PSAs
- Celebration event
16Urban Expansion
- Engaging other park systems from Seattle to
Ashland - Beginning further urban expansion beyond
parks - college campuses - corporate
campuses - Nike was first
17Why Salmon-Safe Certification?
- Third party validation
- Technical assistance
- Community and consumer recognition
- Endangered species protection
For more information http//www.salmonsafe.org dan
_at_salmonsafe.org