Mcdonalds Buying Way Into HipHop song Lyrics

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Mcdonalds Buying Way Into Hip-Hop song Lyrics

• Article Link

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Do you know these stars?
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• 50 Cent
• Kanye West
• Twista

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• McDonald's wants part of this
• Hip-hop artists have plugged in virtually every
  high-end brand from Cartier to Versace into their
  song lyrics. But now the Big Mac is about to get
  name dropped
• Good Idea for McDonalds?

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• Number two hip-hop song of the year. Played over
  350,000 times on the radio

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• Pay for play
• Music acts, however, will not receive payment
  upfront. Instead, they will earn anywhere from 1
  to 5 each time their song is played on the
  radio.
• Brands
• Hip-hop generates an estimated 2 billion in
  sales a year and ranks behind rock 'n' roll as
  the second most popular music genre in America.

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• The stars of hip-hop have become brands. This
  partnership reflects our appreciation and respect
  for the most dominant youth culture in the world.
• Final Thoughts?