ECOMMERCE

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ECOMMERCE

• Sonitek International

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E-commerce

• E-Commerce (electronic commerce) is the buying
  and selling of goods and services on the
  Internet, especially the World Wide Web.
• E-commerce sites range from a simple web page
  highlighting a single item to fully developed
  on-line catalogs featuring thousands of
  products.  The common theme in e-commerce sites
  is instant purchase, instant payment (if desired).

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Advantages of E-Commerce site

• Reducing the cost of doing business.
• It enables start-up and small- and medium-sized
  enterprises to reach the global market.
• Mass Customization E-commerce applications
  include easy-to-use ordering systems that allow
  customers to choose and order products according
  to their personal and unique specifications.
• E-commerce allows network production The
  parceling out of the production process to
  contractors who are geographically dispersed but
  who are connected to each other via computer
  networks. The benefits of network production
  include reduction in costs, more strategic
  target marketing, and the facilitation of selling
  add-on products, services, and new systems when
  they are needed.

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Sonitek E-Commerce

• Sonitek E-commerce is a complete E-Commerce
  solution. It also provide mini CMS to manage and
  add content pages. Our E-commerce is based on the
  PHP and MySQL.
• Click to see the demo of Sonitek E-Commerce
  website (http//cartdemo.sonitekinternational.ca)

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Features of Sonitek E-commerce

• Customers can manage their accounts (registration
  required), Admin can also manage customers
  account.
• Shipping Address and Billing Address Management
  (Customers can enter their own Shipping Addresses
  and Billing Address )
• Order History Admin can view all their previous
  Orders (and Order Details). Customer can also
  view all their previous Orders (and Order
  Details).
• Order Confirmation Mail (Invoice) is sent to
  Admin(provided mail id as merchant) and Customer.
• Tax Calculation according to billing address of
  customer.
• On-the-Fly Price Conversion between different
  Currencies using Live Rates from
  http//www.currencysource.com. Multiple
  Currencies (admin can allow Customers to change
  the Currency and buy using an alternative
  Currency, Available in Silver and Gold Package)
• Product catalogue Admin can manages unlimited
  Number of Products and Categories (Multi level
  category).
• Quick Search for Products, Categories.
• Product Ratings(Available in Silver and Gold
  Package).
• Feature specific Products by setting them "on
  feature (Available in Silver and Gold Package).
• Feature home page specific Products by setting
  them "on home page special(display in home
  page).
• Feature New specific Products by setting them
  "on new(display in new product section,
  Available in Silver and Gold Package).
• Customer can Compare different products
  (Available in Silver and Gold Package).

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Features of Sonitek E-commerce

• Multiple Images and Files (like Spec Sheets and
  Flyers) per Product.
• Product Attributes (like Size or Color) can be
  added to Product.
• Allows different Price Levels (retailer
  wholesaler, Available in Silver and Gold
  Package).
• Different types of discount Normal discount,
  Full Site discount, Discount based on order value
  level (Available in Silver and Gold Package),
  Discount on date range (Available in Silver and
  Gold Package).
• Sipping Calculation Flat shipping,
  Province/Postal wise flat shipping , Live
  shipping rate calculator (Canada Post) .
• Manage different Currencies, Countries States.
• Capable of live Credit Card Processing (Advance
  PayPal, Available in Silver and Gold Package).
• Pre-defined Payment Gateways like PayPal.
• Mini cart will show a summary of the contents of
  customer cart on each page that included at the
  time of integration.
• Check out process indicator Shows steps where
  customer is in cart processing.
• And many more. We will discuss each feature one
  by one.

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Examples

• Hi Tech Cell

• Shea Butter Direct.com

• http//www.hitechcell.ca

• http//www.sheabutterdirect.com

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Demo

• Click to see the demo of E-Commerce website
  (http//cartdemo.sonitekinternational.ca)
• Click to access the administrator panel(For
  manage the website) http//cartdemo.sonitekinterna
  tional.ca/ (admin panel)
• Login Information for same
• User Email demo_at_sonitek.ca
• Password demo
• Click to see How to manage website integrated in
  E-Commerce(user-manual)
• http//cartdemo.sonitekinternational.ca/cartmanua
  l/video.html

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ORDER FORM ECOMMERCE WEBSITE

• Click to view the complete form Page1
• Click to view the complete form Page2

Already Discussed in Static part. Also required
in E-commerce.
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Continue form
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Mini CMS (For E-commerce site)

• Mini CMS (Static content management, information
  pages)E-commerce mini CMS allows customer to
  update content of existing pages, add new pages
  and delete pages. It also allow admin to add meta
  tags for the pages.
• Our demo site links for CMS pages are
• http//cartdemo.sonitekinternational.ca
• http//cartdemo.sonitekinternational.ca/aboutus.ht
  m
• http//cartdemo.sonitekinternational.ca/faq.htm
• http//cartdemo.sonitekinternational.ca/link.htm
• http//cartdemo.sonitekinternational.ca/contact_us
  .htm

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Multilevel Categories

• In our E-commerce site product is manage category
  wise. Multi level category can be created. Top
  multi-level navigation or left multi-level
  navigation (at the time of integration according
  to design) is produce to give listing of product
  categories.

Left Panel in demo site
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Mini Cart

• The mini cart shows a summary of the contents of
  cart on each page.
• Mini cart is to keep updated on the status of
  shopping cart while continue to peruse product
  pages.

Left Panel in demo site
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Simple search

• A search box is provided at the time of
  integration that accept keyword from visitor of
  the site and display list of information pages
  where keyword matched.

Left Panel in demo site
Search Page
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Homepage specials

• Product marked as home page special are displayed
  in home page. This feature allows to promote
  specific products.
• Click To view(http//cartdemo.sonitekinternational
  .ca)
• In special product section

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Product catalogue

• Product is managed category wise, multi-level
  category can be created . Product catalog
  displays multilevel categories and subsequent
  products.

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Shopping Cart

• Shopping cart allows visitors to review what they
  have selected make necessary modifications or
  additions ,and purchase the merchandise.
• When a site visitor will add a product in the
  cart. Cart page will display the product name and
  quantity to be order along with the applicable
  cost of that product.
• There will be options to continue shopping ( take
  visitor to product page to add more product in
  cart ) , checkout order (take visitor to next
  step in cart processing ) , update the cart , or
  empty the cart.

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Cart Page
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Send link to a friend

• Send link to a friend To refer a product page
  via email to friend.

Product Detail Page
Send Link To Friend Page
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Normal discount

• Site admin can enter a discount price against the
  normal price for a product. Product catalog will
  display the discounted product price over a
  stroked normal product price.

Normal price Discounted price
Product Page
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Full site discount schemes

• This scheme allows the site admin to enter
  discount in percentage for all orders
  automatically on some special occasion(specific
  period).
• This discount will be applicable to each and
  every order that will be placed on the site in
  the time period.

Full site discount
Confirm page
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Flat shipping

• This will allow the site admin to define a flat
  shipping rate for all orders that will be placed
  on the site. The flat shipping rate will be
  applied to orders irrespective of any country or
  Province.
• In demo site Preference of shipping (If any
  preferred shipping is activated than flat
  shipping will not apply)
• 1gtzonal shipping.
• 2gtstate shipping
• (Province/Postal wise ).
• 3gtflat shipping.
• 4gtCanada post.

Flat Shipping is applied when all preferred
shipping is deactivated from admin panel
Confirm page
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Province/Postal wise flat shipping

• Site admin will be able to define the shipping
  rate as per any prefix of postal code
  series(state wise). Site visitor will get the
  shipping rate for his order depending upon the
  postal code that is provided in the shipping
  address.

Province/Postal wise flat shipping(state
shipping) is applied when zonal shipping is
deactivated from admin panel
Confirm page
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Live shipping rate calculator (Canada Post)

• This is the real time shipping rate calculator
  available from Canada Post website. Real time
  shipping rates of Canada Post will be displayed
  on order confirmation page.
• To activate Canada post shipping Administrator
  will have to enter Canada post Merchant Id and
  Canada post Merchant Password provided by
  Canada post.

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Taxation

• Site admin will be able to define the total tax
  percent applicable for a province of any country.
  The tax percent will be the sum of all tax rates
  in that province. Site admin will be able to
  define the tax label for the applicable tax (for
  ex. (GST 5 PST 7), (GST 5 QST 9) ).

Displays name of tax and amount of tax
Confirm page
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Payment By phone

• Visitor can chose payment option as phone to make
  payment for his order. On this option a phone
  number of site owner (merchant) will be displayed
  so that visitor can contact the merchant for
  paying order amount manually.

Make Payment
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Payment By cheque

• Visitor can chose payment option as cheque to
  make payment for his order. On this option a
  customer can put the cheque details to confirm
  the order amount. When merchant will receive the
  cheque, order can then be processed further after
  confirmation of check details.

Make Payment
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Payment By DD

• Visitor can chose payment option as Demand Draft
  to make payment for his order. On this option a
  customer can put the demand draft details to
  confirm the order amount. When merchant will
  receive the demand draft, order can then be
  processed further after confirmation of demand
  draft details.

Make Payment
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PayPal

• On order payment page visitor can choose payment
  option as PayPal. Visitor will be using his
  PayPal account or credit card to pay the order.
• Customer has to supply the PayPal merchant
  account login details to Sonitek in order to get
  the PayPal payment option live. Sonitek will
  handoff the site with the PayPal sandbox account
  integrated.
• To see the demo of paypal payment from our demo
  website follow below instruction
• Add a product to cart in demo website.
• In fourth step of make payment page.
• Before clicking the paypal button visit to paypal
  developer account by clicking the link
  https//developer.paypal.com
• Login with Username techteam_at_sonitek.ca
  Password techteam. Click paypal button.
• Login as buyer with Usernamewebbuy_1256649217_per
  _at_sonitek.caPassword sonitekdemo

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Check out process indicator

• 5 steps are involved in process of purchasing
  product.
• 1gtCart
• 2gtlogin
• 3gtCheck out
• 4gtConfirm
• 5gtMake Payment
• Process indicator Highlights the step where the
  visitor is in purchase process, so that visitor
  knows how much steps are remaining to place the
  order.

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Advanced Search

• Advanced search will allows site visitors quick
  search for products.
• It enable to search text information as well as
  products in catalog.

Left Panel in demo site
Search Page
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Featured Products

• Some featured products will be displayed on the
  home page ( or any different section define at
  the time of site integration).
• Site admin can feature specific Products by
  setting them " featured status in the product
  list from admin panel. This feature allows to
  promote specific products.

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New Products

• Site home page or left/right panel of site will
  show the top 3 latest added products.
• Site admin will set the new status in the product
  list from admin panel.

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Wishlist

• A registered user can add any product in a wish
  list from the product detail page. User will be
  able to move products from wish list to cart
  again later.

Click to add in wishlist. To view wishlist click
on wishlist(3) button resides on top green panel
in our demo website
Product Detail Page
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Comparison

• A site visitor can add products into the
  comparison collection. Products will be compared
  based upon the common features.

Left Panel in demo site
Click to add in comparison collection
Product Page
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Product feedback

• Every product detail page contain a feedback form
  that a site visitor can fill and submit.
  Administrator can view feedback from
  administrator panel.

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Rate products

• Site visitor will be able to rate products. This
  feature will be available on product detail page.

Displays the rating
Click to rate Products
Product Detail Page
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Product features

• Site admin can define attributes of any product
  that can define the optional specifics of a
  product. For example color, size, etc. Based upon
  attributes product price may vary depending upon
  the additional or subtraction price applied by
  site administrator.

Product Features
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Discount based on order value level

• Site admin can define order discounts based upon
  the order value. Site admin can set different
  discount percent values for different order value
  levels.

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Discount on a date range

• Site admin can define a discount percent or
  amount between a particular date ranges. Discount
  will be applied to all orders placed between the
  specified date ranges.

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Auto mailer

• Site admin will be able to set the email content
  for various emails that the ecommerce website
  sends to customers or merchant automatically on
  various events (for example Order placed, Order
  paid, Order approved, Order cancelled, Automatic
  invoice, Forgot password, etc.)

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Order history

• A history of every activity on a order will be
  stored. This history will store every change in
  order status, order cart, order contact details
  and the person who is changing the order along
  with the date of change.

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Payment By cc

• Sonitek will give a real time payment gateway
  like Bean Stream, Authorize.Net, etc. for Credit
  Card processing to pay the order amount.

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Multilevel pricing (Retailer, wholesaler)

• Site admin will be able to create the types of
  users as Wholesalers, Retailers, etc. A product
  will be having option to put price for every type
  of users. When a registered member will login to
  the site, he will be able to see catalog prices
  applicable to him and will be able to place
  orders with those prices.

Multilevel Pricing
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Multi currency pricing

• Site admin will be able to add multiple type of
  currencies. Site visitor will be able to see the
  catalog price in any currency added by site
  administrator.
• Currency conversion is done On-the-Fly using Live
  Rates from http//www.currencysource.com.

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Ad banner module

• Site admin will be able to add or manage banners
  from admin panel. Banner will have information to
  get a place on website and the duration to
  display on the website. Formats allowed for the
  banners will be .JPG, .GIF, .PNG.

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Inventory

• An inventory will be maintained for all products
  in the ecommerce application. Site admin can add
  the inventory value for a product as per his
  manual activities in his business for purchase
  orders. All orders successfully placed on website
  will result in reduction in the inventory values.

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Order return module

• In the My Account section of a registered user on
  e-commerce site there will be option to request a
  return against a particular order. Registered
  member can put the quantity of any product in a
  order as a return quantity that will be submitted
  to site administrator in a order return queue.
  Site admin can process that queue as per the
  manual process at merchant level.

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Cache cart to resume order later

• E-commerce site is capable to store the cart
  values for a particular user. This cache cart can
  be resumed later for placing an order by clicking
  on view cart from mini cart.

Left Panel in demo site
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Automatic PDF catalog

• Site will be capable of offering its visitors an
  automatically created PDF version of the complete
  catalog exactly as the catalog will displayed on
  the website.
• To view pdf catalog click on pdf icon in our demo
  site.

Right Panel in demo site
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Promotional showcase

• Site home page will be having a place as a
  showcase. Site admin will be able to show either
  of content, flash, image banner on the showcase.

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Promotional Popup on home page

• Site will be having a promotional popup on home
  page that will be displayed automatically to
  every visitor. Site admin will be capable to
  manage the content of the popup window from admin
  panel.

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Most viewed

• Most viewed products(top 3) are displayed in home
  page and in every category on left/right panel of
  product catalog.

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Recently viewed products

• Recently viewed products(top 3) are displayed in
  home page and in every category on left/right
  panel of product catalog.

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Cross sale products

• Cross-sell products that are naturally related.
  Product detail page will display a list of cross
  sale products. For instance, if your customer
  just bought a bicycle, you could suggest mobile
  pumps, carriers and lamps.
• Site admin will be able to set a list of cross
  sale products from existing product list for
  every product.

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Up sell products

• Up-selling involves persuading a buyer to
  purchase items which are sometimes more expensive
  than the item they are selecting to purchase, in
  order to render the sale more profitable.
• These items are typically from the same product
  category and include upgrades, add-ons or
  non-tangible items like service packages,
  insurance, apps, or extended warranties.
• Site admin will be able to specify an up sell
  product for a particular product. When site
  visitor will add a product into cart he will
  receive a page showing the related up sell
  product (if available) to add into cart. At this
  page visitor can add the old product or the up
  sell product in cart as per his preference.

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Combo products

• Site admin will be able to create combo products
  by combining two or more products from existing
  product list. Site visitor will be able to add
  that combo product into cart will all product
  specifications as applied by site administrator.

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Next level discount intimation

• Discount based on order value level Site admin
  can define order discounts based upon the order
  value.
• Site admin can set different discount percent
  values for different order value levels.
• The cart page of site will intimate the site
  visitor about the next level of order value for
  which the visitor can get more discount in
  order(to render the sale more profitable).

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Cross sale discount

• Site admin will be able to set the cross sale
  discount for every product.
• When a site visitor will add a cross sale product
  into cart he will get the discount as applied by
  site admin.

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Combo Product Discount

• Site administrator will be able to put the
  discount value while creating a combo product.
  Site visitor will get the applicable discount on
  that particular combo product while placing the
  order.

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Quantity discount

• Site administrator will put the discount percent
  or value for different quantity levels for every
  product.
• Site visitor will get the discount as per the
  quantity of product added into cart.

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Up sell discount

• Site admin will put the discount percent or value
  for an up sell product.
• Site visitor will get the discount while
  purchasing the up sell product instead of regular
  product.

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Discount coupons

• Site admin will issue discount coupons. These
  coupons will have the discount either in terms of
  percentage or dollar value. The coupon will be
  applicable on either of order, category,
  product(s).
• Coupon will be valid for a particular date range.

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Referral module

• This module will allow to site visitors to
  register as referral.
• Site admin will authorize the referral and will
  specify the details for him like the commission
  percent per order, etc.
• Referral module will having an account login that
  will show the details of his part of order
  commissions.

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Affiliate module

• This module will allow to site visitors to
  register as affiliate.
• Site admin will authorize the affiliate and will
  specify the details for him like the commission
  percent per order, etc.
• Affiliate module will having an account login
  that will show the details of his part of order
  commissions.

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Quick books integration

• Site admin will be able to export approved orders
  into Quick Books importable file format. Merchant
  can import the downloaded file into his
  QuickBooks software.

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Multilanguage support

• Site admin will be able to create languages in
  which site need to show the content.
  Administration panel will show different
  information boxes for different languages to put
  the content.
• There will be no automatically language
  conversion on the site. Administrator has to put
  content for each language for every item himself.
  Site visitor will be having a language dropdown
  box to choose the preferred language to show the
  site content.

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Gift Certificate program

• Site admin will create rules to generate gift
  certificate based upon the number of points that
  a registered member will get on his previous
  order.
• The gift certificate will get its value increased
  on each order by the points applicable. Customer
  can anytime redeem the gift certificate any time
  by placing the new order and using the gift
  certificate number on site.

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Glossary

• Add-ons Add-ons are programs that are added to
  website to increase it's functionality. And offer
  more facility for visitors.
• Admin panel Administrator Control Panels is the
  area of a website, or content management system
  that allows the administrator to add, edit, or
  delete content. The Admin Control Panel is
  usually password protected.
• Auto mailer Automatically email is generated and
  sent to recipients(admin and customer).
• Bandwidths A measure for the speed (amount of
  data) you can send through an Internet
  connection. The more bandwidth, the faster the
  connection.(kbit/s, Mbit/s etc).
• Canada post Merchant Id
• Canada post Merchant Password
• Canada post shipping
• CMS(Content Management System) A
  content-management system or Web CMS is content
  management system (CMS) software, usually
  implemented as a Web application, for creating
  and managing HTML content. It is used to manage
  and control a large, dynamic collection of Web
  material (HTML documents and their associated
  images). A WCMS facilitates content creation,
  content control, editing, and many essential Web
  maintenance functions.
• Coding To write or revise a computer program.
• Database Data (information) stored in a computer
  in such a way that a computer program can easily
  retrieve and manipulate the data.
• Discount To deduct or subtract from a cost or
  price.
• Flash Flash is commonly used to create
  animation, advertisements, and various web page
  Flash components, to integrate video into web
  pages. A vector-based multimedia format developed
  by Macromedia for use on the web.
• Footer The footer, as its name suggests, is the
  final piece of content located at the bottom of
  each page of web site.
• Form A web form on a web page allows a user to
  enter data that is sent to a server for
  processing.

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Glossary

• FTP (File Transfer Protocol) A web server you
  can logon to, and download files from (or upload
  files to). It is a fast and convenient way to
  transfer files over the Internet.
• Gallery Collection of image, videos etc.
• Google Map Web mapping application.
• Header In website context Top of WebPages, it
  mat be text n image both. Common text that is
  printed at the top of every page. It generally
  includes the page number and headings above each
  column.
• host In website context A web hosting service
  is a type of Internet hosting service that allows
  individuals and organizations to make their own
  website accessible via the World Wide Web. Web
  hosts are companies that provide space on a
  server they own or lease for use by their clients
  as well as providing Internet connectivity,
  typically in a data center. Web hosts can also
  provide data center space and connectivity to the
  Internet for servers they do not own to be
  located in their data center, called collocation.
• HTML Hypertext Markup Language. A standardized
  language of computer code, imbedded in "source"
  documents behind all Web documents, containing
  the textual content, images, links to other
  documents (and possibly other applications such
  as sound or motion), and formatting instructions
  for display on the screen. When you view a Web
  page, you are looking at the product of this code
  working behind the scenes in conjunction with
  your browser. Browsers are programmed to
  interpret HTML for display. HTML often imbeds
  within it other programming languages and
  applications such as SGML, XML, Javascript,
  CGI-script and more. It is possible to deliver or
  access and execute virtually any program via the
  WWW. You can see HTML by selecting the View
  pop-down menu tab, then "Document Source."
• Image An image is a picture that has been
  created or copied and stored in electronic form.
• integrate in website context website merge
  website design in cms website, merge different
  modules in website.
• Interactive A computer program or system
  interacting with a human user, often in a
  conversational way, to obtain data or commands
  and to give immediate results or updated
  information
• Logo LOGO is a unique symbol or design that
  represents a company. Also called, a trademark.

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Glossary

• Multi-level Having several levels.
• Multilevel pricing Multi-Level Pricing provides
  multiple price levels for categorized customer
  (eg. Retailer, wholesaler)
• MySQL MySQL stands for "My Structured Query
  Language". MySQL is an open source relational
  database management system (RDBMS) that relies on
  SQL for processing the data in the database.The
  program runs as a server providing multi-user
  access to a number of databases.
• Navigation A part of website that let you
  navigate between different WebPages of a website.
• non-technical Not having knowledge of
  programming language.
• Online Calendar Calendar on website.
• on-line catalogs Internet-based presentation of
  a set of items available for purchase, including
  description, price, and ordering information
  also called cyber catalog, electronic catalog and
  web catalog.
• On-the-Fly"on the fly" describes activities that
  develop or occur dynamically rather than as the
  result of something that is statically
  predefined. For example, the content of a page
  that is sent to you from a Web site can be
  developed (and varied) "on the fly" based on
  dynamic factors such as the time of day
• PDF Portable Document Format. The extension of
  the file is .pdf. This format was developed by
  Adobe Systems for ease of document sharing on
  the Internet and for easy printing of documents.
  It retains the original layout of the document
  when converted to a PDF file and is a very secure
  way of sharing and publishing information on the
  Internet.

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Glossary

• Percentage In mathematics, a percentage is a
  way of expressing a number as a fraction of 100
  (per cent meaning "per hundred"). It is often
  denoted using the percent sign, "".
• PHP Hypertext Preprocessor, general-purpose
  scripting language that was originally designed
  for web development, to produce dynamic web
  pages.
• RSS feed Short for "Really Simple Syndication
  refers to a group of XML based web-content
  distribution and republication (Web syndication)
  formats primarily used by news sites and weblogs
  (blogs). Any website can issue an RSS feed. By
  subscribing to an RSS feed, you are alerted to
  new additions to the feed since you last read it.
  In order to read RSS feeds, you must use a "feed
  reader," which formats the XML code into an
  easily readable format (feed readers are to XML
  and RSS feeds as web browsers are to HTML and web
  pages.
• seo Search engine optimization, the process of
  increasing the amount of visitors to a Web site
  by ranking high in the search results of a search
  engine. The higher a Web site ranks in the
  results of a search, the greater the chance that
  that site will be visited by a user.
• Sitemap A site map (or sitemap) is a list of
  pages of a website.
• Updating Editing any thing to keep it up to
  date.
• Uploading Placing the file to server.
• URLA web address. The standard way to address
  web documents (pages) on the Internet (like
  http//www.sonitek.ca/)

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Glossary

• Web application a web application is an
  application that is accessed via a web browser
  over a network such as the Internet or an
  intranet. It is also a computer software
  application that is coded in a browser-supported
  language (such as HTML, JavaScript, Java, etc.)
  and reliant on a common web browser to render the
  application executable.
• web-software Software stored on a server and
  delivered via the Web based on the web, usually a
  combination of one or more interactive Web pages
  that can invoke and integrate Browsers, Active
  Server Pages (ASP), PHP, server-side Visual Basic
  or Java scripts, Access or SQL Server databases,
  HTML, XML, Cookies, and/or Component Object Model
  (COM) objects to create a dynamic website for
  bidirectional submitting, retrieving, and storing
  of information. A Web application is usually a
  three-tier structure, comprising a User Service
  tier (allowing user access to the application), a
  Business Service tier (allowing the user to carry
  out complex activities) and a Data Service tier
  (which allows data storage and retrieval).
• Website A webpage is a document, typically
  written in plain text interspersed with
  formatting instructions of Hypertext Markup
  Language (HTML, XHTML).
• World wide web The World Wide Web (known as
  "WWW', "Web" or "W3") is the universe of
  network-accessible information, the embodiment of
  human knowledge.
• XML Extensible Markup Language, a dilution for
  Web page use of SGML (Standard General Markup
  Language), which is not readily viewable in
  ordinary browsers and is difficult to apply to
  Web pages. XML is very useful (among other
  things) for pages emerging from databases and
  other applications where parts of the page are
  standardized and must reappear many times.