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Unified Communications transforming business communications Kingston Communications breakfast semina


Andrew Fawcett, Product Manager - Applications. Kingston ... Unified Communications a primer. what is Unified ... (source : British Gas) 5. Cary ... – PowerPoint PPT presentation

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Title: Unified Communications transforming business communications Kingston Communications breakfast semina

Unified Communicationstransforming business
communicationsKingston Communications breakfast
seminar series April 2008Andrew Fawcett,
Product Manager - ApplicationsKingston
CommunicationsJames Walker, SMB Market
ManagerCisco Systems
Good Morning
  • Unified Communications a primer
  • what is Unified Communications all about?
  • why should you be thinking about it?
  • what can you do about it?
  • James Walker, Cisco
  • business drivers
  • smart roadmap towards UC deployment for the SMB
  • Cisco NOW Van demonstration

Remember This ??
The Paperless Office
Sure, technology has improved things, now we have
  • less paper, perhaps BUT

email Voicemail Instant Messaging SMS Fax Conferen
ce Calls Video Conference Social
Networks Blogs etc. etc
The result.......
  • Time spent communicating electronically at
    three hours and 45 minutes a day has now
    overtaken time spent watching TV.
  • Typically were spending
  • almost an hour and half (88mins) each day on a
    fixed line phone,
  • over an hour (62mins) talking on the mobile,
  • just under an hour (53mins) e-mailing
  • 22 minutes texting. (source British Gas)

Cary Cooper Video
  • http//www.open2.net/moneyandmanagement/world_work

Unified Communications
  • So, technology is the problem, but also part of
    the potential solution
  • Unified Communications allows improved
    productivity via
  • the co-ordinated intelligent handling of all of
    your communications, regardless of physical
  • messaging the person, not the device or the
  • a single mailbox, available anywhere, from any
  • knowledge about an individuals presence and
  • rich, powerful tools to allow effective
    collaboration and information-sharing
  • Access to common directory resources

UC Components
  • Unified Communications typically encompasses a
    subset of the following
  • Fixed Line Telephony Mobile Telephony
  • Email Text Messaging
  • Instant Messaging Document Sharing
  • Screen Sharing Voice Conferencing
  • Web Conferencing Video Conferencing
  • Typically services are accessed via a single
    unified inbox
  • Process automation allows certain communication
    to be closely integrated with business
    applications, e.g. click to call
  • Moreover the media transformation functions of UC
    solutions allow converged facilities
  • e.g. SMS messages being read as part of a
  • voicemails transcribed to text
  • IM conversations saved as threads

UC Benefits
  • Rules-based Control of an individuals
    communications space based on
  • Availability
  • Presence
  • Location
  • Device Capabilities
  • Certainty of a message getting through without
    the need to check multiple devices and services
  • Improved Control and Certainty to reduce the
    delays, costs and inefficiency associated with
    fragmented communications

Isnt this just for large businesses?
  • UC can benefit businesses of all sizes
  • In many cases the benefit and cost savings to a
    smaller / growing business can actually be
    proportionally greater than for a large
    established business
  • UC solutions can be
  • insourced (using on premises equipment)
  • outsourced (as a hosted service)
  • or a combination of the two
  • Individual components of UC can be deployed
    separately as building blocks enabling
    additional functions over time and as required

Thinking about UC? Some tips
  • Begin with the end in mind what do you want to
  • cost savings - improved operational efficiency
  • improved customer service - improved employee
  • Is an incremental approach to deployment
  • Is an in-house or hosted solution most
  • What are your ambitions in terms of QoS?
  • Consider security factors
  • Consider open standards / interoperability
  • Remember training, successful adoption is as much
    about people as technology
  • Consider potential areas of your business for a

What should you be doing?
  • Introducing UC, or a subset of its functionality
    should be considered whenever an upgrade to an
    existing system (typically email, PBX, VOIP,
    mobile service) is being contemplated
  • Decision making for UC needs to be driven by
    users requirements and will typically have
    multiple touchpoints within the business
  • IT
  • Sales Operations
  • Infrastructure, including network vendors
  • Suppliers and Customers
  • As with any journey, a roadmap is essential
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