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Success Story Tour Operator

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The following study was done for a Midwestern USA tour operator. Company Bio ... Detroit & Southfield, MI; Indianapolis, IN; Las Vegas, NV; New York, NY ... – PowerPoint PPT presentation

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Title: Success Story Tour Operator


1
Success StoryTour Operator
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2
Success StoryA Tour Operator ...
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  • The following study was done for a Midwestern USA
    tour operator
  • Company Bio
  • Annual Revenues 160 million
  • Multiple Transportation Sources
  • Leased Charter Aircraft from one primary city
  • Scheduled Airline Service from multiple cities
  • Scheduled Train Service from multiple cities
  • Destinations Over 33 International and Domestic
  • Annual Passengers 170,000

3
Success StoryA Tour Operator ...
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  • Challenges
  • Merge Multiple entities into one corporate
    operating unit
  • Seven companies
  • Five domestic locations Detroit Southfield,
    MI Indianapolis, IN Las Vegas, NV New York, NY
  • Two international locations Windsor Toronto,
    ON
  • Four brands
  • Six package types Charter air/ground Scheduled
    air/ground Rail/ground Air only Rail only and
    Ground only

4
Success StoryA Tour Operator ...
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  • Challenges
  • Merge Upgrade Multiple personnel groups
  • Management / Professionals
  • Union / Non-union
  • Merge Upgrade Systems
  • Separate company accounting systems
  • Data manipulation between systems

5
Success StoryA Tour Operator ...
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  • Problem definition
  • Management did not have experience in
  • Managing multiple service types
  • Evaluating performance of multiple brands
  • Integrating supervising multi-location
    workforces within a corporate structure

6
Success StoryA Tour Operator ...
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  • Problem definition
  • Operational system had severe limitations
  • Required intensive data capture time and expense
    for accounting and marketing operations
  • Provided canned output reports but lacked both
    query and download capabilities
  • Lacked international and corporate accounting
    competence
  • Necessitated large expenditures for changes

7
Success StoryA Tour Operator ...
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  • Experts were hired to
  • Evaluate current situation and recommend actions
  • Provide transitional management and tools
  • Fill key positions accounting, finance, human
    resources and marketing
  • Upgrade current staff skills

8
Success StoryA Tour Operator ...
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  • Solutions implemented
  • Initiated monthly accounting close process to
    provide
  • Timely profit and loss information
  • Performance statistics by brand and destination
  • Designed and implemented planning models
  • Budgets
  • Forecasts
  • Departments - defined enhanced staff
    responsibilities
  • Finance Created department to oversee budgets,
    provide variance explanations and manage
    accounting
  • Human Resource Management Initiated department
    to handle multiple domestic and international
    locations and workforces
  • Marketing Information Created department to
    quantify and analyze destination pricing, loads
    and profitability

9
Success StoryA Tour Operator ...
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  • Solutions Proposed
  • Consolidate companies
  • Eliminate unnecessary accounting steps and staff
  • Reduce redundant systems
  • Develop automated feed between subsidiary and
    parent
  • Automate audit reports for both accounts
    receivable and accounts payable
  • Automate upload processes
  • Product Launch pricing
  • Pricing changes and sales
  • Acquire query (ad hoc) capabilities
  • Response to customer buying patterns
  • Response to competitors actions
  • Response to potential opportunities
  • Develop profitability model to evaluate
  • Destinations
  • Properties
  • Pricing strategies

10
Success StoryA Tour Operator ...
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  • Summary
  • Completed models to support accounting and
    finance reporting for merged companies
  • Established and implemented budgets for
    performance reporting on four brands
  • Recruited, staffed and trained accounting,
    finance and marketing department personnel

11
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Goss Associates 11050 Brentwood
Ave Zionsville IN 46077 USA
Voice 1 317-733-3436
Mobile 1 317-213-3757
Email joseph.goss_at_gmail.com
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