Salford

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Salfords Alcohol Strategy 2008-2011
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Background

• Salfords Drug and Alcohol Strategy 2005-8
• Safe. Sensible. Social. next steps in the
  national alcohol strategy (June 2007)
• National Indicator 39 Alcohol-related hospital
  admissions
• Salford has the 6th highest rate in England
• 2,349 admissions per 100,000 (England average
  1,400)
• 5,545 admissions per year
• 10 increase 2005/6 to 2006/7 (England average
  8)

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AIM

• To reduce the harm caused by alcohol, including
  harm associated with crime, health, the economy
  and family and social networks

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Strategic Objectives

• Ensure that those who drink alcohol in Salford
  are able to do so safely and responsibly
• Reduce the impact of alcohol on ill health and
  life expectancy
• Reduce alcohol related crime and anti-social
  behaviour
• Reduce the harm caused to children and young
  people by alcohol use

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Objective 1 Ensure that those who drink alcohol
in Salford are able to do so safely and
responsibly

• Background
• In England 35 of men and 20 women drink over
  daily recommended limits at least once a week
• In Salford approximately 58,000 people drink over
  recommended limits
• 40,400 hazardous drinkers
• 13,200 harmful drinkers
• 4,200 dependent drinkers
• These figures also include 44,000 binge drinkers
  (26.4 of adult population)
• Most people do not measure how much they drink
• For every 8 people who received advice, 1 will
  reduce their drinking to within recommended
  limits

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Consumption of alcohol in the UK (per person aged
15) relative to its price 1960 - 2002
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Objective 1 Ensure that those who drink alcohol
in Salford are able to do so safely and
responsibly

• Action plan
• Social marketing
• Provide alcohol screening and advice
• Lobby Government to address the issues of alcohol
  pricing and promotion
• Work with licensees to create safe drinking
  environments

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Objective 2 Reduce the impact of alcohol on
ill-health and life expectancy

• Background
• In Salford there are approximately 13,200 harmful
  drinkers and 4,200 dependent drinkers
• Alcohol accounts for almost 10 of the disease
  burden in the UK. Surpassed only by tobacco and
  high blood pressure
• 54 of women report drinking during pregnancy,
  with 8 drinking more than 2 units a week
• In Salford the rate of incapacity benefit claims
  as a result of alcohol dependence is the 3rd
  highest in England
• In the North West approximately 1 in 12 people
  with an alcohol dependence are able to access
  treatment

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Objective 2 Reduce the impact of alcohol on
ill-health and life expectancy

• Action plan
• Expand and improve alcohol treatment provision
• Provide brief interventions to harmful drinkers
• Increase capacity in specialist alcohol treatment
  services
• Improve alcohol treatment monitoring
• Extend provision of housing support for dependent
  drinkers
• Increase access to supported employment and
  training for alcohol service users

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Objective 3 Reduce alcohol related crime and
anti-social behaviour

• Background
• Alcohol is believed to contribute to 50 of
  violent incidents
• Some areas have introduced data sharing schemes
  between AE and CDRPs. In Cardiff this has
  resulted in a 40 reduction in violent assaults
• Criminal justice based alcohol interventions are
  well established in Salford

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Objective 3 Reduce alcohol related crime and
anti-social behaviour

• Action plan
• Evaluate the effectiveness of criminal justice
  alcohol interventions
• Establish data collection systems in AE to
  provide information about alcohol related
  assaults to the CDRP
• Work with licensees to reduce crime and
  anti-social behaviour

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Objective 4 Reduce the harm caused to children
and young people by alcohol misuse

• Background
• Average weekly consumption of 15 year olds
  doubled between 1990 and 2000
• Among 15 16 year olds 1 in 14 say that they
  have had unprotected sex after drinking
• Regional surveys have highlighted street drinking
  and regular binge drinking as areas of particular
  concern for Salford
• Support is in place to develop alcohol education
  in schools
• There has been a large reduction in the
  percentage of premises selling alcohol to under
  age test purchasers
• The majority of referrals to SMART are
  alcohol-related
• Approximately 4,000 young people in Salford live
  with a parent who is a dependent drinker

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Objective 4 Reduce the harm caused to children
and young people by alcohol misuse

• Action plan
• Provide high quality alcohol education in schools
  and community settings
• Provide alcohol education to parents
• Provide attractive alternatives to drinking for
  young people
• Provide accessible specialist support services
  for young drinkers
• Continue to conduct intensive intelligence-based
  test purchasing operations
• Develop specialist programmes for young people
  and parents in families affected by alcohol
  misuse