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What young people experiencing family violence have to say about Burstingthebubble'com

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Title: What young people experiencing family violence have to say about Burstingthebubble'com


1
What young people experiencing family violence
have to say about Burstingthebubble.com
2
Acknowledgments

(1 of 2)
Contents
INTRODUCTION Acknowledgments Key findings of the
online survey About Burstingthebubble.com Evaluat
ion design FINDINGS What young people like about
Burstingthebubble.com How and why young people
use the website What young people dislike about
Burstingthebubble.com What young people learn
about support services Suggestions of how the
website can be improved About the survey
respondents
The design, implementation and evaluation of
Burstingthebubble.com was made possible through
the generous support of the Victorian Government
through the Community Support Fund.
3
Acknowledgments

(2 of 2)
The Bursting the Bubble website was developed by
the Domestic Violence and Incest Resource Centre
(DVIRC). The evaluation of Burstingthebubble.com
was undertaken by the Centre for Program
Evaluation, of The University of Melbourne.
4
Key Findings

(1 of 3)
Contents
INTRODUCTION Acknowledgments Key findings of the
online survey About Burstingthebubble.com Evaluat
ion design FINDINGS What young people like about
Burstingthebubble.com How and why young people
use the website What young people dislike about
Burstingthebubble.com What young people learn
about support services Suggestions of how the
website can be improved About the survey
respondents
It gave me space and time to work through my
issues. It asked questions Id been denying
needed to be answered.
5
Key Findings of the Online Survey

(2 of 3)
Key Findings from the Online Survey
  • Respondents have indicated that
    Burstingthebubble.com is an effective, helpful
    and well designed website
  • Almost all respondents found the information they
    had accessed on Burstingthebubble.com to be
    useful
  • Over half of the survey participants said that
    they would use information on the website in
    relation to abuse happening to them. One in five
    said that they would use the information in
    relation to abuse happening to someone at home
  • Whereas two thirds of respondents knew a little
    or nothing about support services before
    visiting Burstingthebubble.com, 75 stated that
    they had learnt a lot or a fair amount about
    these services from visiting Burstingthebubble.com
  • Almost all respondents said that they would
    recommend the site to someone they thought it
    might help.

Survey feedback reveals high levels of
satisfaction with Burstingthebubble.com
6
Key Findings of the Online Survey

(3 of 3)
Key Findings from the Online Survey
  • Respondents particularly noted that the website
    had provided
  • an environment that allowed teenagers to feel
    welcome and understood
  • real life stories that had made participants
    feel less alone
  • useful quizzes that tell you what is wrong in
    your family
  • practical information on how to deal with a
    situation of abuse.
  • Participants suggested Burstingthebubble.com
    would benefit from
  • more information on a range of topics including
    coping with past sexual abuse leaving home
    local support services and personal rights when
    dealing with support services
  • the availability of online support.

Participants felt that Burstingthebubble.com
provides an environment in which young
people are welcome and understood
7
About Burstingthebubble.com

(1 of 3)
Contents
INTRODUCTION Acknowledgments Key findings of the
online survey About Burstingthebubble.com Evaluat
ion design FINDINGS What young people like about
Burstingthebubble.com How and why young people
use the website What young people dislike about
Burstingthebubble.com What young people learn
about support services Suggestions of how the
website can be improved About the survey
respondents
Burstingthebubble.com is a website for teenagers
who live in homes where there is domestic
violence, or where they are subjected to
physical, sexual or emotional abuse.
8
About Burstingthebubble.com

(2 of 3)
National research shows that almost a quarter of
young people in Australia have experienced or
witnessed an incident of physical domestic
violence against a member of their family
(Indermaur 2001). Research also shows that
exposure to domestic violence can have
devastating social and psychological consequences
for teenagers, and can significantly impair
school performance (Mullender et al
2002). Burstingthebubble.com assists young
people to identify whether abuse is occurring in
their homes, provides them with ideas on how to
increase their safety, and offers information
about how services can help young people. The
target audience for Burstingthebubble.com is
young Australians aged 13 to 18. The website
receives on average 100,000 hits per month (1,500
visits per month).
9
About Burstingthebubble.com

(3 of 3)
To engage and communicate effectively with young
people Burstingthebubble.com takes an innovative
and interactive approach to health and safety
promotion. Avoiding a didactic design, young
people access information on the website by
completing quizzes, reading authentic stories,
using checklists and establishing action
plans. Burstingthebubble.com was developed by the
Domestic Violence and Incest Resource Centre
(DVIRC) in consultation with counsellors,
teachers, child protection professionals, and
teenagers in schools and youth refuges. The DVIRC
is a statewide resource centre for information
about domestic violence and sexual assault. For
information about the DVIRC visit
http//www.dvirc.org.au/ . The Centre is funded
by the Department of Human Services Victoria,
Australia. Burstingthebubble.com was launched by
the Minister of Victorian Communities, John
Thwaites, in October 2003.
10
Evaluation Design

(1 of 4)
Contents
INTRODUCTION Acknowledgments Key findings of the
online survey About Burstingthebubble.com Evaluat
ion design FINDINGS What young people like about
Burstingthebubble.com How and why young people
use the website What young people dislike about
Burstingthebubble.com What young people learn
about support services Suggestions of how the
website can be improved About the survey
respondents
The report draws on a purposive sample of 87
young people who completed an online survey and
identified themselves as experiencing family
violence, or seeking to help a family member or
friend experiencing domestic violence.
11
Evaluation Design

(2 of 4)
  • The evaluation of Burstingthebubble.com was
    carried out collaboratively by the Centre for
    Program Evaluation (CPE), of The University of
    Melbourne, and the DVIRC. The CPE is a major
    evaluation and teaching unit which undertakes
    commissioned program evaluations on a consultancy
    basis across a wide range of policy, program and
    product areas. The evaluation took place between
    June 2003 and December 2004.
  • Following extensive consultations between the
    DVIRC and CPE three key objectives were
    identified for the Burstingthebubble.com
    evaluation. These were to
  • Learn what young people who experience family
    violence think about the Burstingthebubble.com
    website. This component of the evaluation was to
    incorporate a specific focus on the effectiveness
    of the website content in meeting the needs of
    young people living with family violence
  • Discover if young people found Burstingthebubble.c
    om to be a user friendly and engaging website.
    This aspect of the evaluation was to focus on the
    design of the website including ease of
    navigation appropriateness of graphics
    readability of information usability of quizzes
    and checklists suggestions for improvement
  • Clarify if young people feel that websites are a
    useful medium for communicating information on
    issues of health, safety and wellbeing. With this
    final component of the evaluation the DVIRC and
    Victorian Government sought to explore
    assumptions regarding the efficacy of using
    websites to provide information to young people.

12
Evaluation Design

(3 of 4)
  • Online Survey Component of the Evaluation
  • This visual report provides feedback from an
    online questionnaire designed to gather data for
    the first of these three key evaluation
    objectives. The data displayed in the report is
    drawn from a purposive sample of 87 young people
    who completed the online survey and identified
    themselves as experiencing family violence at
    home or as seeking to help a friend or family
    member experiencing family violence.
  • The Burstingthebubble.com survey included 21
    questions, of which 15 were close ended. Survey
    questions focused on such matters as
  • Things liked or disliked about the website
  • The degree to which the information on the
    website was useful
  • The ways in which young people found the
    information useful
  • Suggestions regarding information that was needed
    but not provided on the website
  • The extent to which the website had improved the
    young persons knowledge of support
  • services
  • The extent to which the website motivated young
    people to contact support services.

13
Evaluation Design

(4 of 4)

The Burstingthebubble.com online survey was
developed by the CPE and DVIRC and piloted online
in mid 2003. Data was collected over a 12 month
period between October 2003 and October 2004. A
link provided on the Burstingthebubble website
and a popup box were used to invite users to
complete the survey. To view the online survey
click the following URL http//www.burstingthebub
ble.com/feedback.shtml. The evaluators
acknowledge that there are a number of
limitations associated with the use of online
surveys including (but not limited to) population
representativeness and difficulties ensuring
targeted respondents are those who actually
complete surveys (Granello and Wheaton 2003).
Nevertheless, for the purposes of this evaluation
the Burstingthebubble online survey has proved to
be an invaluable and highly successful way of
gaining feedback from an isolated and hard to
reach group. Focus Group Research
Component Readers are advised that the results
from twelve focus groups undertaken in Victorian
Government secondary schools for evaluation
objectives (2) and (3) are reported in the
booklet Young peoples views on designing
effective websites Learnings from
Burstingthebubble.com. To obtain a copy of the
booklet contact the DVIRC on 03 9486 9866.
14
What Young People Like About Burstingthebubble.com

(1 of 9)
Contents
INTRODUCTION Acknowledgments Key findings of the
online survey About Burstingthebubble.com Evaluat
ion design FINDINGS What young people like about
Burstingthebubble.com How and why young people
use the website What young people dislike about
Burstingthebubble.com What young people learn
about support services Suggestions of how the
website can be improved About the survey
respondents
It was very informative. Told me what I needed
to know.
I liked the fact that the quizzes analyze a
situation.
15
What Young People Like About Burstingthebubble.com

(2 of 9)
  • The clear message from the online survey has been
    that respondents believe Burstingthebubble.com is
    a valuable, engaging, and well designed website.
    The key themes in participant responses were
    regarding
  • The quality and usefulness of the information
    on the website
  • The appropriateness of using quizzes, checklists
    and stories
  • The sensitive and effective targeting of young
    people
  • The supportive and counselling nature of the
    website
  • The attractive and user-friendly website design.
  • This section of the report also presents results
    on how young people rated navigating the website
    and the extent to which young people would
    recommend Burstingthebubble.com to someone else.

Comments such as Its a great site are typical
of the responses provided by surveyparticipants
16
What Young People Like About Burstingthebubble.com

(3 of 9)
Theme 1 The quality and usefulness of the
information on the website.

I liked everything really. Ive never been on a
site before which can really help me out.
It gives the options that a person has when it
comes to them leaving home.
The information seemed to be up-to-date and it
provided good links to other websites.
There is lots of info about what abuse is, who
it happens to and how you can get help.
Its got great resources for abused kids.
It was very informative. Told me what I needed
to know.
17
What Young People Like About Burstingthebubble.com

(4 of 9)
Theme 2 The appropriateness of using quizzes,
checklists and stories.

The SOS quiz and the checklists are good because
they tell you what is wrong in your family.
Using true stories help this issue become more
realistic to teens.
The true stories help you to understand what
people went through and how they felt.
I liked the fact that the quizzes analyze a
situation.
18
What Young People Like About Burstingthebubble.com

(5 of 9)
Theme 3 The sensitive and effective targeting
of young people.

The language used is at a level we can
understand. So it makes it an easy read while
still being very informative.
It relates to teenagers really well, making them
feel understood and welcome.
Gets things across in a way teenagers
understand.
Appropriate for teens. I dunno it just feels
comfortable.
19
What Young People Like About Burstingthebubble.com

(6 of 9)
Theme 4 The supportive and counselling
nature of the website.

It helped me a lot mentally. And it made me
realize that some things that have gone on, are
not right. It helped me to understand things that
Ive always been afraid to mention or say to
friends and family. Thank you.
It gave me space and time to work through my
issues in my way. It asked the questions I'd been
denying needed to be answered.
Its useful how they have the stories about
other kids getting abused by there parents and
watching there mothers get pushed around. I
relate to some of the things they are saying and
now I know Im not the only one.
20
What Young People Like About Burstingthebubble.com

(7 of 9)
Theme 5 The attractive and user-friendly
website design.

The coloring is great.
This website is very simple to use and it was
easy to find the information I needed.
Nice design. Young and fresh.
I like the cartoon characters and bubbles. Its
got great headings and I like the background.
21
What Young People Like About Burstingthebubble.com

(8 of 9)
Ease of navigating Burstingthebubble.com

68 of survey respondents reported that
navigating Burstingthebubble.com was very easy
22
What Young People Like About Burstingthebubble.com

(9 of 9)
Would survey participants recommend
Burstingthebubble.com to others?

98.5 of respondents indicated they would
recommend the site to someone that theythought
it might help
23
How and Why Young People Use Burstingthebubble.com

(1 of 6)
Contents
INTRODUCTION Acknowledgments Key findings of the
online survey About Burstingthebubble.com Evaluat
ion design FINDINGS What young people like about
Burstingthebubble.com How and why young people
use the website What young people dislike about
Burstingthebubble.com What young people learn
about support services Suggestions of how the
website can be improved About the survey
respondents
24
How and Why Young People Use Burstingthebubble.com

(2 of 6)
Types of information survey participants were
looking for

Just under half the survey participants indicated
they were looking for information regarding
things happening at home (48.7)
25
How and Why Young People Use Burstingthebubble.com

(3 of 6)
Other types of information survey participants
were looking for included

Information for a school pamphlet on how people
are affected (by abuse) and what organization to
contact.
Someone to talk to about my problem.
Getting out of home. Information about
alternative housing for under 17s.
I just wanted to have a look around in case I
need it in the years ahead.
Being sexually abused as a young child by a
family member who has since died.
Information about dealing with teen groups.
26
How and Why Young People Use Burstingthebubble.com

(4 of 6)
The degree to which respondents found the
information they were looking for

61.6 of participants felt they had found all
or most of the information they were looking
for
27
How and Why Young People Use Burstingthebubble.com

(5 of 6)
The degree to which the information on the
website was useful

81.3 of respondents found all or most of the
information they had accessed on
Burstingthebubble.com useful
28
How and Why Young People Use Burstingthebubble.com

(6 of 6)
How participants plan to use the information

52 of survey respondents indicated that they
would use information on the website in
relation to abuse happening to them. 20 said
they would use the information in relation
to abuse happening to someone at home
29
What People Dislike About Burstingthebubble.com

(1 of 2)
Contents
INTRODUCTION Acknowledgments Key findings of the
online survey About Burstingthebubble.com Evaluat
ion design FINDINGS What young people like about
Burstingthebubble.com How and why young people
use the website What users dislike about
Burstingthebubble.com What young people learn
about support services Suggestions of how the
website can be improved About the survey
respondents
I would like to know more about how the law can
protect victims of domestic violence.
Nothing! The Website was really cool.
30
What People Dislike About Burstingthebubble.com

(2 of 2)
  • There wasnt anything I didnt like! or similar
    statements were offered by most respondents in
    reply to an open survey question asking what
    users didn't like about Burstingthebubble.com.
    Of the small number of participants who indicated
    dislikes the key themes were regarding
  • Providing more information on the website
  • Problems with alert icons associated with the
    SOS quiz (http//www.burstingthebubble.com/sos/sht
    ml)
  • The desire to have access to an online
    counsellor.

A clear majority of respondents indicated that
they didnt not like anything about the website
31
What Young People Learn About Support Services
(1 of 4)
Contents
INTRODUCTION Acknowledgments Key findings of the
online survey About Burstingthebubble.com Evaluat
ion design FINDINGS What young people like about
Burstingthebubble.com How and why young people
use the website What young people dislike about
Burstingthebubble.com What young people learn
about support services Suggestions of how the
website can be improved About the survey
respondents
32
What Young People Learn About Support Services
(2 of 4)
Knowledge of support services before visiting the
website

65 of survey respondents indicated that they
knew a little or nothing about support
services before visiting Burstingthebubble.com
33
What Young People Learn About Support Services
(3 of 4)
Knowledge of support services after visiting the
website

75 of participants felt that they knew a lot
or a fair amount about support services
after visiting Burstingthebubble.com
34
What Young People Learn About Support Services
(4 of 4)
Likelihood that the respondent will now contact a
support service

37 of participants indicated they would
certainly or most likely contact a support
service. An equal number indicated they were
unsure but might contact a service
35
Suggestions of how the Website can be Improved
(1 of 3)
Contents
INTRODUCTION Acknowledgments Key findings of the
online survey About Burstingthebubble.com Evaluat
ion design FINDINGS What young people like about
Burstingthebubble.com How and why young people
use the website What young people dislike about
Burstingthebubble.com What young people learn
about support services Suggestions of how the
website can be improved About the survey
respondents
There should be online support. A person you can
talk to.
Maybe more cultures should be represented.
36
Suggestions of how the Website can be Improved
(2 of 3)
Survey participants want more information about

Financial assistance How to get a youth
allowance through Centrelink.
Information on legal matters I want to know more
about how the law can protect victims of domestic
violence.
Contact details relating to sexual abuse Any
incest contacts. Rape related contacts.
Living away from home Ive been told to leave
home. I need to know what my choices are or any
further steps I can take when I do end up
leaving.
Support for children Id like to know is there
any helplines for kids aged 9-15 years?
Support groups and counsellors Support groups
and anonymous ones. Women's centres near where
I live. How counsellors work.
37
Suggestions of how the Website can be Improved
(3 of 3)
Other suggestions offered by respondents include

Cultural representation Maybe also show people
from different cultures and backgrounds so we all
can have someone to relate to.
Online support I think it would help to have
online support. Not all the time but a person to
talk to and get advice from would help.
More pictures Its really good but maybe make it
stand out more with more pictures.
More stories I would like to hear more stories.
Maybe some that dont work out totally.
Define the sites purpose Say if this is just a
site or a place where teenage victims can
actually go.
Allow young people to contribute to the site How
do I give my experiences and stories so I can
help others?
38
About the Survey Respondents
(1 of 7)
Contents
INTRODUCTION Acknowledgments Key findings of the
online survey About Burstingthebubble.com Evaluat
ion design FINDINGS What young people like about
Burstingthebubble.com How and why young people
use the website What young people dislike about
Burstingthebubble.com What young people learn
about support services Suggestions of how the
website can be improved About the survey
respondents
39
About the Survey Respondents
(2 of 7)
Where young people were when they accessed the
website

Most survey respondents accessed the website from
home (45) or school (36)
40
About the Survey Respondents
(3 of 7)
How survey participants found out about
Burstingthebubble.com

Just over half the respondents (52) discovered
Burstingthebubble.com by using an Internet
search engine
41
About the Survey Respondents
(4 of 7)
Age of survey participants

Most participants were 13-17 years of age. This
is also the core group targeted by
Burstingthebubble.com
42
About the Survey Respondents
(5 of 7)
Current activities undertaken by survey
participants

Six in ten people who completed the survey were
studying at secondary school (60)
43
About the Survey Respondents
(6 of 7)
Gender of respondents

Survey participants were almost exclusively
female (93)
44
About the Survey Respondents
(7 of 7)
Locality of the survey participants

38.7 of participants were from Victoria and 21
were from Queensland. Smaller but significant
numbers of respondents were from outside of
Australia (16)
45
References

Granell, D. and Wheaton, J. 2003. Using the
Web-Based Surveys to Conduct Couselling Research,
Cybercounselling and Cyberlearning An Encore,
(ERIC). Indermaur, D. 2001. Young Australians and
Domestic Violence. Australian Institute of
Criminology Series Trends Issues 195.
Mullender, A., Hague, G., Imam, U., Kelly, L,
Malos, E., Regan, L. 2002. Children's
Perspectives on Domestic Violence. London Sage.
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